Co-Founder, Chief Executive Officer & Chairperson, Applovin
Search every verified Adam Foroughi interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Adam Foroughi, co-founder and CEO of AppLovin, discussed the company's growth strategy and platform expansion during recent earnings calls and interviews. On the Q1 2026 earnings call, Foroughi stated that in June 2026, AppLovin would open its Axon advertising platform to advertisers globally, allowing them to sign up and run campaigns without human interaction. He projected that new customers would spend over $70,000 per year on the platform, and said that if the company signed 100,000 customers in the next year, advertising spend would be roughly $7 billion. Foroughi also noted that game developers historically focused on in-app purchases were beginning to test hybrid models that include advertising, which he described as a "big deal" because non-gaming advertisers would not be seen as competitors to puzzle games. In interviews, Foroughi reflected on AppLovin's stock price decline from $115 to $9 per share in 2022, during which the company executed a $6 billion share buyback program that he described as "one of the more successful buybacks in the history of companies." He stated that the company's market capitalization fell to $3.8 billion while generating over $1 billion in EBITDA, which he characterized as a valuation that made buybacks attractive. Foroughi also discussed his personal approach to compensation, noting that his pay was tied to stock performance targets, and commented on the challenge of maintaining lean teams, saying that once a company becomes bloated, it is difficult to reverse course because top performers often leave first.
“Come June, advertisers across the world will be able to sign up for Axon and start running campaigns. That changes the trajectory of this company in a very meaningful way.”
“Games that historically only made money from purchases are now really focused on testing hybrid models where they also unlock incremental revenue for ads. A cookware company or a fashion brand is not competition to a puzzle game. So we fully expect to see a lot of IAP only games start monetizing with ads that will not...”
“We're building a system where an advertiser can onboard, generate high-performing ads, and scale campaigns profitably without ever needing to talk to a human.”
“If we can help them get there, it'll grow their businesses and it'll be really dramatic growth for us. That's something that we're working on.”
05/06/2026 Q&A: 11:36 AppLovin Corporation provides end-to-end artificial intelligence-powered advertising solutions for businesses in the United States and internationally. It operates through two segments, Advertising and Apps. The company offers Axon Ads Manager, a suite of marketing solutions that enables developers to automate, optimize, and manage marketing efforts; MAX, an in-app bidding technology that optimizes the value of a publisher's advertising inventory by running a real-time competitive auction; Adjust, a measurement and analytics marketing platform; and Wurl, a connected TV pl…
Adam Foroughi is the co-founder and CEO of AppLovin, the AI-powered advertising platform that became one of the most impressive stock stories in recent history. Foroughi was born in Iran in 1980. His family fled the Iran-Iraq War when he was four, leaving behind everything. They settled in Laguna Niguel, California. He studied economics at UC Berkeley, then became a derivatives trader, drawn to scalable, data-driven models for consistent returns. He carried that appetite into two mobile advertising companies before deciding the opportunity was larger than either of them. In 2011, he co-found…
Adam Foroughi is the Co-Founder and CEO @ Applovin, one of the most underdiscussed but incredible businesses. Applovin has a market cap of $160BN, the company does $5.48BN in revenue and has an astonishing $10M EBITDA per head. The margins; 80%+. There is almost no other business in the world like it. ----------------------------------------------- Timestamps: 00:00 Intro 01:17 Why Winning (Not Fear) Drives the Best Founders 02:59 When Money Stops Mattering: The Real Founder Motivation 04:17 $83M CEO Payday: The Truth Behind the Headlines 07:54 The Hidden Cost of Being a CEO: What No One Tel…
11/05/2025 Q&A: 08:04 AppLovin Corporation engages in building a software-based platform for advertisers to enhance the marketing and monetization of their content in the United States and internationally. It operates through two segments, Advertising and Apps. The company offers AppDiscovery, an advertising solution, which matches advertiser demand with publisher supply through auctions; MAX, an in-app bidding technology that optimizes the value of a publisher's advertising inventory by running a real-time competitive auction; Adjust, a measurement and analytics marketing platform that provid…
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