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Jeff Otto

CMO, Riskified

Search every verified Jeff Otto interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Jeff Otto, chief marketing officer at Riskified, discussed the implications of agentic commerce—where AI shopping agents act on behalf of consumers—on the Payments Unfiltered podcast in February 2026. He described the trend as "software becoming the customer" and noted that introducing an agent into the transaction flow raises new questions about risk ownership and liability. Otto stated that Riskified tested OpenAI and Stripe's agentic commerce protocol and found it "missing important fraud signals," claiming that a synthetic order with a fake email, incorrect billing address, and VPN-shifted IP was approved through ChatGPT's instant-checkout flow, while a similar order on the merchant storefront was declined. He also commented on Amazon's lawsuit against Perplexity, describing it as "fascinating" and outlining potential future paths for the technology, including an "LLM-centric future" that could create tension for merchants concerned about brand trust. At Riskified's Ascend 2024 user summit in June 2024, Otto announced the launch of Decision Studio and policy decisions, which he said allow merchants to "tailor specific settings and rules around Policy Protect to guide identity resolution and what to do with certain segments." He also expressed pride in his team for organizing the conference and emphasized the value of merchants sharing insights and "trade craft" to combat fraud collectively. Otto noted that Riskified uses adversarial AI to predict potential attacks and that its fraud intelligence team monitors clear web and dark web communities to anticipate emerging threats.

Selected quotes

Recent appearances

  • Payments Unfiltered | How AI shoppers are forcing merchants to rethink fraud with Jeff Otto

    In this episode of Payments Unfiltered, Theo Spyrides, Head of Product at Primer, sits down with Jeff Otto, CMO at Riskified, to explore what happens when software starts acting on behalf of customers and what that means for risk, fraud, and merchant exposure. They discuss how agentic commerce changes who initiates a transaction, how trust is established, and why introducing an agent into the flow raises new questions around risk ownership and liability. You’ll also hear about the strategic choices merchants face as this space evolves and why waiting on the sidelines isn’t a realistic option…

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  • BONUS: How Riskified Empowers Merchants at Their User Summits

    Join Jordan as he sits down with Jeff Otto, the CMO of Riskified, during their user conference in Brooklyn, New York back in June 2024. They discussed how the event brings merchants together to share insights and fight fraud collectively and the value of connecting with peers who use the same software, highlighting how these summits deepen trust between merchants and vendors. Jeff shared his pride in his team for organizing the conference and creating a space for collaboration. They talk about the surprising rise in payment fraud in markets once considered safe and how Riskified uses advanced…

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