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Nils Chrestin
Chief Financial Officer, GetYourGuide Deutschland GmbH

Wie CFO Nils Chrestin mit GetYourGuide wachsen will

🎥 Mar 17, 2020 📺 FINANCE Magazin ⏱ 8m 👁 450 views
Das Berliner Start-up GetYourGuide, über dessen Plattform Touristen Ausflugstouren und Tickets buchen können, sammelte bei seiner jüngsten Finanzierungsrunde 433 Millionen Euro ein. Die größten Investoren kamen aus Asien: „Es gibt in Europa leider nur wenige Wagniskapitalgeber, die Runden in dieser Größenordnung mitgehen können“, sagt CFO Nils Chrestin. Das Geld verschaffe GetYourGuide die Freiheit, sich auch M&A-Themen näher anschauen zu können. Denn die Konkurrenz schläft nicht: Reiseveranstalter wie Tui oder die Buchungsplattform Airbnb setzen ebenfalls zunehmend auf individualisierte Ausfl...
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Transcript (23 segments)
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Interviewer0:08
Hello and welcome to 'Fein ist die Frau'. We have a unicorn in the studio today: the startup GetYourGuide, where tourists can book excursions and tickets. In the spring, it raised more than 430 million euros in a financing round and has now cracked the magical billion valuation. I'm discussing how things will continue and what plans are in store with the CFO, Nils Chrestin. Good morning, Mr. Chrestin. You previously worked at Global Fashion Group, known as a Rocket Internet investment, and have overseen various financing rounds. In the spring, you joined GetYourGuide just as this larger financing was happening. Tell us how the change came about and how you found each other.
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Nils Chrestin0:53
I got to know the founders Johannes and Tao in mid-2018, and it started as a creative, innocent conversation. We talked about various topics, but very quickly came to the point that GetYourGuide was looking for a new CFO, so we got into talks. I haven't lived in Germany since 2006 and wanted to return in the medium term, so that came together. After my research, I identified GetYourGuide as one of the top 3 growth companies in Europe and found the environment very exciting, so we came together.
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Interviewer1:35
Let's look at this growth so far. You are very secretive about financial figures like revenue. Please give us a little insight, as far as you are allowed, into where you approximately stand.
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Nils Chrestin1:47
Unfortunately, I can't change that much, so we will continue to be very modest with the numbers we disclose. What I can say is that we have now sold over 30 million tickets and experiences to travelers globally. That is, of course, tremendous growth we've achieved since the company was founded in 2009, and we believe growth will continue in that direction globally, across Europe, North America, and Southeast Asia.
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Interviewer2:13
You or your predecessors raised 433 million euros in the latest financing round, the largest round the company has done. What will the funds be used for as a priority, and how long will they last?
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Nils Chrestin2:28
The market we are working to conquer globally is a 200 billion market, of which only five percent is currently online. We will use a large part of the capital raised to continue hiring employees in Berlin and around the world to conquer this market. I believe you will see hardly any changes in the strategy we have pursued so far; it is working very well. With this capital, we will intensify our focus on growth in Europe, North America, and Asia. A large portion of the investments will go into acquiring new customers, building up the workforce, and product innovations.
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Interviewer3:12
And if you look at where the money came from in the latest round, it is strongly Asian-influenced: Japan's SoftBank was heavily involved, as was Temasek from Singapore. Why these Asian investors specifically, and why is Europe perhaps taking a back seat?
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Nils Chrestin3:25
With SoftBank and Temasek, we have succeeded in winning over two world-class investors for GetYourGuide, investors who share our long-term vision of conquering this 200 billion market and increasing the online share in this market. In Europe, and especially in Germany, there are relatively few capital providers that can finance rounds of this size compared to America or Asia, which is a shame because the returns generated from such investments then do not stay in Germany.
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Interviewer4:03
Are there any special aspects when working with Asian investors? Do you have to explain more or communicate differently?
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Nils Chrestin4:11
No, both SoftBank and Temasek are globally active firms that have already seen many other growth companies. The conversation is at eye level, and as I said, we found someone who shares our long-term vision. We get a lot of input on the Asian market and the American market from these investors, input that we might not have on our radar from Germany alone.
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Interviewer4:38
You operate in an industry that is essentially a marketplace or platform business. The common wisdom is that the biggest survive and the rest are marginalized. What does that mean for you? Do you have to acquire, do you want to acquire, to secure your piece of the pie?
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Nils Chrestin4:55
I believe that with marketplaces—and there are many examples—it is not necessarily always the rule that the biggest dominates the market. As I said, it's a 200 billion market with few players at the moment. There are new ones trying to enter. I think at the end of the day, the market is large enough for many different companies to build a valid business. In terms of M&A, we are in a position where we have the luxury to look at such topics a bit more closely. At the moment, we are probably pursuing a more reactive approach, but we do have ideas we are considering, both vertically in terms of going deeper into the value chain and regionally in terms of operations that could allow us to grow further.
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Interviewer5:44
You also face increasing competition from existing players, including larger corporations like TUI and DER Touristik, which are increasingly offering individualized tours and excursions. Do you feel the pressure from these players, and how are you dealing with it?
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Nils Chrestin6:01
We don't feel pressure from these players; we welcome it because, as I said, currently only five percent of the market is online. If you compare it to flights and hotels, the vast majority of travelers book those online. In the tour and activity space, it's still very small. So we are essentially grateful to anyone who helps increase that five percent over the years.
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Interviewer6:25
You certainly want people, once they understand online booking, to come to you and not to others, right?
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Nils Chrestin6:25
You're right, that's certainly what we want. And we believe that with our focus on unforgettable travel experiences, we are very well positioned to capture the majority of this market development. As a young company, we have the luxury of concentrating only on these topics; we talk about nothing else at the company every day other than how we can improve the traveler experience. I believe with this focus and with our investors and capital behind us, we are very well positioned.
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Interviewer7:02
With a fast-growing company like yours, it is obligatory for me to ask a question about IPO plans. How does it look? Is there an ambition, and if so, what timeframe are we looking at?
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Nils Chrestin7:14
Through this round, we have put ourselves in a situation where we don't have to think about it. It is a topic we still discuss, but it is not something imminent in the short term. We are in a very good position with a lot of capital raised to finance our growth strategy. I think it will become more relevant in a few years, but for now, the focus is on the business.
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Interviewer7:39
To conclude, I'd like to ask you three questions with a request for a short answer, just a word. First question: Is another financing round in the next two years likely? Second question: When approximately will GetYourGuide break even?
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Nils Chrestin7:55
We are on a very good path to reach that point in our core markets where we started. But it is not currently the focus of the business. We know we can set up a profitable business model; that is clearly shown in our unit economics. We are very strongly focused on growth and will continue to invest.
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Interviewer8:13
And to conclude, if you could choose an experience from your own program, what would you like to do?
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Nils Chrestin8:13
The Vatican tour.
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Interviewer8:13
Great, hopefully it will happen sooner or later. Thank you very much for being with us today and giving us a little insight into your business. Next time, we will have another unicorn from the startup universe as a guest: conversations with Jan Kemper, previously from ProSiebenSat.1, now CFO at Omya. We look forward to seeing you again. Until then, take care.