Instant Puffiness Reducer by Dr. Lucy Gildea

Hello, I'm Dr. Lucy Gildea, Chief Innovation Officer of Product and Science. Today we're going to talk about how to use Mary Kay Instant Puffiness Reducer for the absolute best results. Now this product is a material science innovation, meaning it can deliver instant temporary wow results when applied correctly on top of the skin. It's not an eye cream, and it works differently from an eye cream. Your Mary Kay eye cream works over time to deliver long-term skincare benefits like reducing lines and wrinkles or increasing skin moisturization. Now puffiness under the eyes can be caused by a variety of factors, but the result is fluid under the eyes which can make them look puffy. Instant Puffiness Reducer works by absorbing that fluid, which is why it's important to avoid moisturizing products in the eye area when you use it. Now that you understand how it works, let's talk application. It may require a little practice and a little finesse to get the best results, so listen up. First, it's important to use on a clean, dry face. That means this product goes on after cleansing and before you apply anything else. Any residue or moisture left on your face or your fingertips could potentially minimize the results. Now once your face is dry, squeeze a rice grain size amount per eye of Mary Kay Instant Puffiness Reducer on your finger. Let me show you. Then apply a thin layer under your eyes using a light patting motion like this. Now remember, it's important to pat, not rub. This product works on top of your skin, so again, don't rub it in. This product is also not to be applied on the eyelids, only beneath the eyes, and remember just a little goes a long way. Also avoid direct contact with your eyes, just like all eye area products. And something to note is that because of the inherent nature of the product, some users may experience temporary dryness, tightness, or a tingling sensation after applying Instant Puffiness Reducer. Now leave it damp on the skin and limit facial expressions for a minimum of three minutes. The longer it sits undisturbed, the better. So no smiling as you watch the instant effect appear while it dries. Now I know this is different from most of your other skincare products, but it is worth the wait. The full effect should take place after 15 minutes. Now when the product is dry, you may see a powdery residue — no worries. This is expected and can be an indicator that you used a little too much product. You can gently remove excess product with your finger or a cotton swab. Next time, try to apply a thinner layer. Now let's talk about the rest of your routine. For the best experience, you don't want to wet Instant Puffiness Reducer after it's dried, so you don't want to apply any skincare products directly on top of it. You can still apply your boosters, serums, and other products as usual, avoiding the eye area. Now remember, you still want to use your eye cream because that's where you'll get long-term skincare benefits. However, you will want to avoid applying it at the same time as when you're using Instant Puffiness Reducer. For example, you might choose to use Instant Puffiness Reducer in the morning and apply the eye cream at night. Now this product is also perfect for that special occasion, so someone might choose to apply this in the afternoon or evening before the event. Now in this instance, you want to remove this product as part of your nighttime cleansing routine and finish off with your eye cream. Really, it's up to you. Now next in your routine is likely foundation and concealer. You can apply these products on top of Instant Puffiness Reducer. However, we do recommend waiting 15 minutes before you do so, so that the product has had time to work its magic. A thin layer of foundation and/or concealer is best. You don't want to disturb the layer of Instant Puffiness Reducer. Therefore, you may need to change how you apply your concealer and foundation, and actually how much of it you use. Just start with less than usual and again gently tap to apply, whether you're using your finger or a brush. Remember, no rubbing it in — you don't want the product to ball up. Now your eyeshadow, eyeliner, and mascara routine should not change since these are not applied directly over Instant Puffiness Reducer. I hope you're as excited about this product as I am, and I hope this information has been helpful. I know you're going to love the results you see from this innovative wow product.