Kiet Huynh16:10
Right, thanks Andrew. If I can give you some updates now on the Noah acquisition, Growth Plus, and then I'll end on our outlook. So we're really pleased to have announced the completion of Noah Actuation as part of Rotork in March. Noah is a fantastic company. We've known them for over five years now. We've built up the relationship with them. They produce electric actuators which is a portfolio enhancement for Rotork. So Rotork actuators typically go on valves that are, let's say, 12 inch or above. Anything below, historically our products were too over-specified to really operate in these valves. But what Noah does is it complements that. So now actually we have Hanbay, which we did a few years ago, to go on valves which are about one to two inches in size. Noah goes between, let's say, 2 inch and 12 inch. And it really gives us an advantage for our key target segments, especially within water and power and within CPI. It will also have benefits in our oil and gas upstream and midstream electrification target segments. So brilliant acquisition for us. Really, really excited about it. And we can't wait to have them on board. So that's Noah. Just to add because it's not on the slide and predicting the question — we paid 44 million pounds for Noah. And you can see where we estimate the 2025 sales and EBITDA will be on the slide. Thanks Andrew.
So I just wanted to take us back to our target segment strategy and just to elaborate a bit more on that. As I said, the target segments grew at 9% year-on-year, but this really is the key part of the strategy that has allowed us to deliver the growth over the last few years. What we're targeting are markets which have high growth opportunities, markets where we are new into or under-represented and which we can make large, let's say, or rapid market share gains. So these are the target segments — 50% of our business — that we believe we can return high growth on and where they have structural growth drivers within them. That coupled with our Rotork Service business, where we're growing ahead of the group in terms of growth percentages — they're the two key elements which has really helped us drive growth over the last three years.
Moving on to service in a little bit more detail. As I said, service grew ahead of the group. It's now 23% of group revenues and it's a major differentiator for us in the market. So, as well as our products, we have the leading service offering with the widest global network of our own service teams. We offer a number of capabilities, but essentially the growth opportunity within service — or the growth strategy within service — is to increase the number of intervals in terms of the servicing that we do on our product and increase the amount per service interval. We do that by offering our field service capabilities, which is site service support, upgrades, maintenance. We then couple that with what we call our product care programs where we offer extended warranties or product care packages where we can offer a service to just maintain and make sure the uptime of the equipment. We then have connected services where we leverage our intelligent asset management programs and our connected products. This allows the plant users to understand what's going on in the actuator and the valve. They can see and monitor the performance of the valve and therefore have predicted maintenance and service before unplanned shutdowns or unplanned downtimes. That's really beneficial to our customer. And then we base all of that around our support service where we provide technical training and support for our customers. Essentially what we're trying to do is over the life of a product — which could be 15 to 20 years — we're looking to generate up to four times the value of the original product sale for every single product that is sold. So this really is driving a resilient business for us, continued resilient business.
So I'll just give you an update on the outlook within our markets. So notwithstanding the current geopolitical and macro uncertainties, we've chosen some key target segments where we think have got some really good underlying growth drivers. So within oil and gas, upstream and midstream electrification trends continue. Operators are seeing the benefits of electrifying applications which were originally either pneumatic or hydraulically controlled. That includes applications such as the methane reduction initiative which we've launched, or fracking platforms where we've helped our customers deliver the first e-fracks, which are set to continue. Gas and LNG again has underlying good drivers. I think LNG is a really good transition fuel. And we're starting to see the orders of the LNG liquefaction sites that were built three or four years ago come on stream now and we're starting to see those orders, and that should continue over the next few years.
In terms of chemical process and industrial, we're seeing good structural growth drivers in HVAC, especially HVAC within critical applications such as data centers, semiconductor plants, and areas such as those — we're seeing very good growth. We're seeing positive outlooks for specialty chemicals. So whilst the chemical market in itself hasn't seen great market growth, our focus on specialty chemicals has really seen us deliver really good growth and we see that set to continue going into the future. Mining, other than nickel mining, has also been very strong for us, as well as marine. So the key elements in CPI is to win share in target segments where Rotork has historically been under-represented and therefore we can make quick market share gains.
Within water and power — water has been consistently an area of investment focus and that's been across the regions, in the Americas, in EMEA, and in Asia Pacific. And Rotork is really well positioned to capitalize on that growth. We've delivered a 13% compound annual growth rate in water alone over the last three years. So that really shows that with the good key markets growing, we can really capitalize on that and it's a great example of how the target segment strategy is really working. In terms of power, traditional power is actually coming back on stream and we've seen the likes of the big oil majors focus more on traditional power and less on new energies, and that is a positive for Rotork. So we're seeing an uptick in traditional power — things like gas power turbines, coal power turbines. Nuclear is coming back on stream where Rotork has a very large install base basically from our history. So traditional power is coming back and we see the signs are positive there. In alternative energies, that's really quite new but we are well positioned and we've done quite a lot of work in the past to be ready if that takes off. So underlying, we believe we've chosen the key markets with underlying drivers. However, I do caveat that with the uncertainty that's going on currently that you're seeing globally.
So with that I'll end the presentation with a summary. Growth Plus really is delivering our vision. In the last three years we were able to deliver a 10% compound annual growth rate with last year delivering 8.2%. We're heading towards our target of mid-20s and last year we delivered 23.6%. We have always had strong cash conversion and return on capital employed and last year was no different with 119% cash conversion and 37.3% return on capital employed. Progressive dividends — as I've said, we've really kept to our capital allocation policy. We've delivered annual dividend growth for 20 years plus, and this year we launched an additional 50 million share buyback, the third in the last four years. And we're pleased to announce the acquisition of Noah, our complementary product enhancement acquisition for Rotork. With that, thank you very much for listening and we'll open the floor to questions. Thank you.