Michael Gerstenzang28:11
Yes, yes. Well, about two weeks into these videos, one of the folks on the professional team that I work with a lot sent me one of those little light things, you remember lights, and said, you got to put this behind your, you know, your camera because you're always in a shadow. So there was like, there was some of that. But the other thing was to accept that it was okay to make a short video that didn't have substance in the traditional way of thinking about that, or that didn't say anything new or revelatory, but just accepting that sometimes communication is important for the sake of communication. And that took me a little bit of time to kind of fully embrace. I say now, there's another part of like, to overcome your like natural shyness of like, people actually want to hear from me? Exactly. Why would I record another video that says what I already said? I got nothing new to say. But I think that's a very important message. And I got very good feedback from people across the firm saying, thank you so much for doing these videos, and that because confirmed, like, okay, this is valuable, this is worth it. Yeah, yeah, we're still here, they're still there, we're still here, yeah, yeah.
The other part of your question has to do with expectations for leaders to communicate about world events. And we've had more than our fair share of really terrible world events over the last few years. And I think today, it is clearly the expectation among our people that when something in the world happens, if it impacts them or the organization, they expect to hear from me about it. And on the other hand, there are terrible things that happen almost on a daily basis, and you got to, you can't send out a message every single day, it loses its meaning. And so I developed, with the help of my team, a kind of lens to think about that. And the principal aspect of that is, does this event have a direct impact on our people? And once you start putting it through that lens, you say, okay, and then what should the message say? Like, I don't think that anybody at Cleary Gottlieb, or I'm sure at Sixth Street or other well-run organizations, nobody's in doubt that we as an organization stand against hatred or racism or violence. And if that's all that you say, then pretty quickly those messages become a little performative and not meaningful. And so if you take the lens of, okay, what does this mean for our people, then it allows you to get past that and say, we are a community at Cleary Gottlieb, and I'm communicating today to acknowledge this terrible thing has happened in the world, but also to say, let's all recognize that this has an impact on members of our community, and some a bigger impact than on other parts of our community. And it's incumbent on all of us to support people who are feeling the very real anguish, strain, anxiety that these events have caused. And we need to support each other, and we need to have open discussions, but when people are ready, we can't impose those discussions, right? And we need, when we do have discussions, to approach them with respect, with civility, and more than civility, with empathy and support for each other. And that has become the kind of key theme of my message: what does this terrible event mean for our people, and how do we address that at the community level within Cleary? And let's give grace to each other and deal with each other in good faith and assume that we're going to screw things up. People don't always say things the right way, and to create that bubble of like inside your community and, you know, kind of be insulated from kind of the nonsense that's out there, it's an important message too.