About Rakesh Sharma
Rakesh Sharma, who became Joint Managing Director of Bajaj Auto in June 2026, has been discussing the company's performance and strategy in several media appearances. He stated that Bajaj Auto's electric vehicle business now contributes about 30% of domestic revenue, describing the electric scooter and three-wheeler segments as growing strongly. Sharma said the company plans to increase its total production capacity from approximately 7 million units per annum to over 9 million units, citing the demand outlook. He noted that exports have been a highlight, with a monthly run-rate above 250,000 units, though he attributed some shortfall in May 2026 to supply chain and logistics disruptions.
Sharma commented on market conditions, saying the "bottom half of the market is really underperforming" while the 150cc-plus motorcycle segment was growing at 25%. He described the second quarter of FY27 as a "very busy quarter" focused on preparing a refreshed product lineup for the festive season starting in October. Regarding the Delhi electric vehicle policy, Sharma said the industry had been in dialogue with the government and expressed the view that allowing hybrid products would have made the policy "more balanced." He reiterated the company's existing policy of distributing 90% of profits through dividends and buybacks.
Source: AI-verified profile updated from Rakesh Sharma's recent appearances.
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Transcript (22 segments)
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Prashant0:00
We have the Bajaj Auto management now with us. So, there's lots to talk about, right? Where should we start? I think there is the sales numbers for the month of June. There is the electric vehicle policy in Delhi. But, of course, there is also the ongoing buyback. I think the buyback is something which wraps up on the 7th. Rakesh Sharma is with us, joint managing director at Bajaj. Rakesh, good morning. Great to have you with us. Thanks very much for joining us. So, let me pick with the number two point, which is the Delhi electric vehicle policy. The general consensus was that this has been brought forward. And the pace at which it has been done perhaps took people by surprise. So, just give us your views in the context of Bajaj and what Bajaj, you know, the size of the market which Delhi is for Bajaj and how you're planning for this transition.
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Rakesh Sharma1:02
Good morning, Prashant. Well, I wouldn't say that it was a surprise because the industry was in dialogue with the Delhi government and also the Ministry of Heavy Industry for some time. A draft had been circulated with opinions asked. So, it was not a complete surprise. It's definitely a very bold move, particularly because it is very handsomely supported by subsidy and scrappage incentives, which will be persuasive for the customer. Having said that, Delhi is a very large city with vast distances. In such a market, there are different types of use cases: personal use cases, commercial use cases, gig workers. Three-wheelers are almost entirely commercial. There are people who have high-frequency travel within limited radius, and people who have low-frequency travel across long distances. Commercial people travel 120 odd kilometers, 12 hours to make the money they need. A singular approach based entirely on electric may not serve the purpose of all customer segments. Our position has always been that it is very important to define the standards of emissions and the environmental burden, but one must be technology agnostic and use the multiple technologies available. We are very fortunate in India that we have a very good CNG network that the government has supported. We have upcoming ethanol blending, higher blending of ethanol and gasoline, which assuages a lot of concerns. Balancing the environment issues, society or customers, particularly the bottom half of the pyramid customers' needs, foreign exchange requirements, energy security, balancing all that requires a multiple approach.
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Prashant3:38
You would have... Yeah. So, one of the changes, right? Actually surprise, you said it's not a surprise. One of the surprises we can clearly say is that there's no mention of hybrid. So, what you're hinting at is that perhaps that would have worked better for all the use cases.
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Rakesh Sharma4:01
Because see, OEs will adjust to it. A company like ours already has 30% of our domestic revenues from electric. We are at the forefront of electric development. So, I'm not making these comments from a parochial way, but if one has to really balance all these issues, we must use the array of options available and have a solution drawn from that. Banning everything else in preference to just one approach may not serve all the purposes in the longer term. But of course, we are at the forefront of electric. We are now a profitable electric company. With 30% share of our domestic revenues, it's probably one of the highest in the automotive industry. We will adjust to it.
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Prashant4:53
125 that I mean, so just give us which is your product in that particular segment. You said Bajaj is a large company and lots of focus on EV and you will adjust. Point taken, but will other states follow and take Delhi's example? We don't know. How large is Bajaj's exposure to the Delhi market?
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Rakesh Sharma5:22
Well, I wouldn't call it exposure. I would say it's an opportunity first of all because we've not been in scooters and 40% of two-wheelers in Delhi are scooters, which is all new business for us. Three-wheelers, we have 100% market share with a very good network and connection with users. It stacks up to between 2 to 4% of our all India sales. So that's the thing. But this kind of a thing, as long as it's a more holistic approach, should be taken in some other cities also because almost everyone suffers from similar situation, though the degrees may be slightly different.
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Rima6:13
Mr. Sharma, morning, Rima here. Let me get to the June monthly sales numbers and the way ahead. June was overall strong at 28% but driven by an extraordinary 49% surge in exports. Domestic sales were 11%. So going ahead for domestic sales, considering the upcoming months are lean periods, can you sustain a double digit revenue monthly run rate on domestic volumes and exports? Can you continue this blistering pace? Can that two and a half lakh units push to three lakh units?
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Rakesh Sharma6:46
Yes, actually, we were hampered by supply chain issues, both on the availability side due to manpower interruptions across vendors and some plants. And logistics, shipping opportunities declined. So exports should have been closer to 300 thousand units rather than the 250 odd we recorded. We have got an unprecedented amount of spillovers now because of supply chain and logistics issues. The supply chain side is getting resolved and we hope to see a much better July. But concerns remain on the logistics side because shipping opportunities have become less and there is a big build-up at ports across industries. It's a very important issue to manage. We are looking at between 250 to 300,000 which continues this growth rate for at least a couple of months.
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Rakesh Sharma8:15
The domestic business should also continue. July is a very lean month. August onwards it picks up a little, and September is a very busy quarter for us in Q2 because there are many new launches lined up. That will sparkle the business. We hope there'll be some unlock in capacity in our electric three-wheelers and the Chetak electric scooters, which could have done about 10% or better but were restricted due to supply chain issues.
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Prashant9:03
Right. You said you could have done 10% better. So do you have a target on Chetak? Where does it go by end of this year on a monthly basis? You're doing about 40,000 with increased capacity. Do you have a market share target and a monthly run rate?
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Rakesh Sharma9:20
Well, a lot depends on how customers respond to the gradual easing off of subsidies. But the trend is very positive for electric because gasoline prices have increased and the maths supports adoption at a much faster rate. We think that will continue. We are taking measures to progressively double our capacity, which is now 50,000 units per month. We are looking to double this capacity over time because we think this segment is set to grow very fast.
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Prashant10:04
Right. Do you see margins ticking up in Q2 because crude prices are back, commodity prices have eased, exports are doing very well, and you have already taken price hikes? Q2 margin should be better?
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Rakesh Sharma10:18
Well, the margin story is mixed. You're right, there was inflation due to forex and price increases of around 1.5 to 2% which we mitigated last quarter. But going forward, there is cost side inflation in aluminum, electronics, and polymers. Markets don't respond quickly to oil price changes, and there are manufacturing issues in West Asia creating demand-supply issues, and the AI boom is driving up electronics costs. We have taken mitigating actions and covered at least 50% of the inflation. Exports is a very strong story continuing for us. The exchange rate has stabilized and the premium end of our businesses is doing well.
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Prashant11:55
What could the net basis point impact be on your margins over the next couple of quarters?
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Rakesh Sharma12:02
See, we don't drive to a precise number. Ultimately it depends on how the chips fall because of the mix. Individually, we see progression in margins, but it might be thwarted by inflation. It depends on how fast the electric business grows and how much of the exports opportunity we can supply. When we put all this together, we will get a margin view. Yeah.
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Prashant12:55
Rakesh, I don't know how you will respond to this one. A stock market question. The buyback is on, promoters are not participating. That signals the promoters believe the intrinsic value is above 12,000.
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Rakesh Sharma13:12
Well, you'll have to ask the promoters that question. Once the buyback is closed, we will put out a detailed note on how it has gone. Yeah.
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Prashant13:25
Fair enough. I mean, will you put out a buy policy, a more structured policy on buybacks? Capital allocation framework in that sense? Or will this be opportunistic?
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Rakesh Sharma13:39
No, no, no. We've already got a policy in practice. It says 90% of our profits, given a certain level of cash reserves, are distributed through a combination of dividend and buyback. It's spelled out in detail and has been in practice for the last couple of years. So, no change.
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Prashant14:10
Yeah. Fair enough. Promoters not participating means leaving a fair bit on the table, which is a sign of confidence for investors. Thank you very much for joining us. Good speaking with you and appreciate your time here on CNBC-TV18.
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Narrator14:35
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