Back
Marc Benioff
Co-Founder, Chairman & CEO, Salesforce Inc

Benioff: "It Turned Out Anthropic Was Right" | All-In #273 Breakdown

🎥 Apr 30, 2025 📺 Frontier Cut ⏱ 9m 👁 1635 views
The sharpest 9 minutes from All-In #273 with Salesforce CEO Marc Benioff. We pulled the moments that actually matter for AI investors, founders, and operators — the SaaS shakeout, the AI ROI reckoning, OpenAI vs Apple, and the chip war. 📍 Timestamps: 0:00 — Intro 0:10 — "It turned out Anthropic was right" (the rocket ship) 2:11 — Benioff on the SaaSpocalypse: $180B gone, is AI killing software? 4:14 — Chamath: "$3 trillion spent — what's the ROI of these tokens?" 6:20 — OpenAI is suing Apple? "First and worst" — the Siri disaster 7:57 — Benioff: "The highest-end chips is just ego gratificatio...
Watch on YouTube

About Marc Benioff

Marc Benioff, the co-founder, chairman, and CEO of Salesforce, has been actively discussing the company's financial performance and its strategic pivot toward an "agentic enterprise." In the company's FY27 first quarter earnings call, Benioff reported that Agentforce, Salesforce's autonomous agent platform, has become an $800 million business, and he raised the midpoint of the company's FY27 revenue guidance to between $45.9 billion and $46.2 billion. He also announced a $25 billion accelerated share repurchase program, part of a larger $50 billion buyback authorization, which he described as a move to return shareholder value during a period of "incredible low prices." Benioff has characterized the current market environment as a "SaaS apocalypse," but stated that it is "not my first" such cycle, expressing confidence in Salesforce's position. Benioff has emphasized Slack's role as the central user interface for the AI ecosystem, stating that "Slack became the user interface to Salesforce but even to the whole AI ecosystem." He described Salesforce's strategy as a stack that includes large language models, a federated data layer (including the newly acquired Informatica), applications like sales and service, and the Agentforce orchestration layer. He has also discussed the importance of the Model Context Protocol (MCP), an open-source standard from Anthropic, as a foundational piece of AI infrastructure. In conversations about AI's broader impact, Benioff expressed concern about potential labor disruption from AI, stating he worries that it could operate "faster" and be "broader across the economy" than previous technological shifts. On political matters, Benioff described himself as "an American" rather than a Democrat or Republican, and advocated for "economic entanglement" with China as a path to a "no conflict deal."

Source: AI-verified profile updated from Marc Benioff's recent appearances. Browse all interviews →

Transcript (20 segments)
J
Jason0:10
Design guru Johnny Ive. Mark Benioff, you know the players.
M
Marc Benioff0:16
What is going on here? Yeah.
J
Jason0:18
And do you have trust Sam Altman and Open AI?
M
Marc Benioff0:22
I love him, but let's just upscale this conversation just 1 second. Listen, what has happened? What happened is we have these LLMs, they're starting to come out. Every company's kind of chosen a slightly different path. You had Elon, he went out, he had Grok, and he kind of started building these companions and sex bots and all this kind of stuff going on and that was a huge focus of his, the sex bot focus. Then you kind of had Open AI and they're doing the Sora video thing and they're also doing ad networks and crazy stuff like that. Then you had Gemini and they had the nano banana. And then finally, you've got Anthropic and they go, 'Well, we don't know about those sex bots and we don't know about nano banana, but we're going to do coding agents.' And it turned out Anthropic was right and all of a sudden the rocket ship took off and now everybody's like, 'Whoa, where did Anthropic go? Oh, whoa, they're way up there.' And then they're all like, 'We're all going to do coding agents, too.' And now they're all resetting and going to hitting their buttons and going, 'Coding agents, everybody focus, focus. Kill Sarah. Kill this. Get rid of that. Sex bots off. You know, cursor on.' Yeah. And that's where we are right now. And so everybody, look, this is what's cool about right now is that everybody, it's such a dynamic moment in our industry. It's like so exciting that people have to pivot and you have to be ready to focus and refocus and constantly ask the question like, 'What do you want right now?' And everyone is changing what they really want. And if you looked at where everybody was a year ago and where they are now, they're in a totally different place because we all know that when Anthropic 46 hit, boom, everyone could code in their companies. And before that, they really couldn't. It was a little bit of a productivity improvement, but not as much as we wanted. Now, everybody's
J
Jason2:11
And suffering our lessons, right? I think the Buddha and Tony Robbins both taught us that. And the only way to the other side is through, as you know, Mark. So, Salesforce down a whopping 37% 90 billion in losses for you. ServiceNow 42% 180 billion in market cap has been lost, and the assumption, Mark, is that AI is going to make it unnecessary for you to use Slack or Salesforce or HubSpot, whatever it happens to be, that you'll just ask your AI to solve this for you, and we'll all look at a piece of glass and have no actual software. The AI will just tell us what to do. What's your response to the fear, the criticism, and how are you managing this massive change internally? You're right, it's the SaaS-pocalypse.
M
Marc Benioff2:59
Um I mean, it's not my first SaaS-pocalypse, honestly, but it's the current SaaS-pocalypse. So, we are all now drinking the Salesforce SaaS-pritas. And uh we actually have a pet SaaS-squatch, as well. Yeah. We're all a little more sassy. That's what I would say. That's number one. You bring the sass to SaaS? We got to bring the sass to SaaS-y, you know? And then
J
Jason3:18
You've always been a sassy man.
M
Marc Benioff3:21
And then number two is, look, the market has re-rated. It's not a mystery. Everybody knows, you know, you guys have been talking about it for a while. I've been living it. So, the market software market's re-rated. It happens every now and then. There are cycles. You know, I've been doing Salesforce for 27 years, enterprise software for 40. And the market's re-rated. So, you mentioned HubSpot, they're trading at two times sales. I've never seen that before. They just had a great quarter. We saw a lot of great quarters. I looked at the top 10 major enterprise software companies. They all had great quarters and they're all trading at two times sales. So, why? Because of everything you just said. There's like, you know, a hypnosis around AI and you know, we haven't seen it show up in the numbers yet. If it shows up in the numbers, maybe people will be right. Right now, all we know is there's still a lot of enterprise software being sold in the world. So, you've been through this. It's pointing out, 'Hey, how durable are these revenues?' So, what's your take? I think the low end of the market is basically finished. I think there there is no safe space. I think the high end of the market where Mark operates, where the large monoliths operate, is quite safe. And the tell was this week. The the deployment company deal basically shows you what OpenAI is running into. So, you know, you have to put in $4 billion, you get all of these folks, you gave them a 17 and 1/2% preferred guaranteed return. For what? Essentially, to stand up a competitor to Ernst & Young, Anderson, Deloitte, PWC, Cognizant, et cetera. If you just look at that, that doesn't actually mathematically make that much sense if you look at what those companies are actually trading at. But why is OpenAI doing this? I think why is because at the high end of the market where all the action is what people are finding is, 'Hey, hold on a second. This is a lot harder than we thought.' It's not like boop beep boop, put in a prompt and beep bap boop, it all works. It's not how it works. Mhm. And so, I think I think we're a little
J
Jason5:30
Good point. I think we're a little oversold.
M
Marc Benioff5:33
And I now I think this consolidation and the re-rating can happen in the opposite direction. So, what is the opposite trade? The opposite trade is who has constructive net dollar retention, who has negative churn that's been really predictable, which is a way of saying who has the best relationships? Meaning, they're inside the CXOs and the C-suite. They have relationships with the CEOs and they're trusted. And they've been around for 20 years. Those guys, I think are positioned to crush. Because eventually, Jason, the next trade that has to happen is when the public markets become a little bit less breathless about AI and they ask one simple question. Okay, guys, you've spent $3 trillion in the last 4 years. What is the ROI of these tokens? possible by this AI automation linking it then to the apps, you can go to another level.
J
Jason6:26
Yeah. Okay, breaking news. I want to get everybody's take on this. Open AI, in a breaking news story, is considering suing Apple over their ChatGPT partnership. As we all know, 2 years ago, Apple and Open AI announced ChatGPT would integrate into Siri, iOS, macOS, but according to Bloomberg, the deal has gone so poorly for Open AI that they might sue Apple for breach of contract. Here are Open AI's gripes. Apple ChatGPT integration within Siri requires users to specifically say 'ChatGPT' to get results. We probably all experienced this if we haven't given up on Siri, which is the worst personal assistant ever created. [laughter] Uh Apple hasn't. It's disgraziato to the highest level.
M
Marc Benioff7:08
I just disgraziato with this product. How do you get there first and you remain worst?
J
Jason7:15
Apple hasn't promoted the integration at all. And users are still overwhelmingly going to the standalone ChatGPT app or others. Open AI expected billions of subscription revenue from the deal and it hasn't come to fruition. According to Bloomberg, Apple side of the story is, hey, they have concerns about Open AI's privacy practices. Maybe they don't trust the guy in charge over there, which was a reoccurring theme in the lawsuit. And they're annoyed that OpenAI, and here is the palace intrigue. They're upset that OpenAI is building hardware to compete with Apple, and that they recruited their China was also there. We want to sell soybeans. We want to sell payment services. We want to sell everything. The more economic collaboration and cooperation you can get between the two countries, the more peace you're going to have. Right.
M
Marc Benioff8:10
100% 100% I agree.
J
Jason8:12
Three three hard questions, Mark. Should we be selling them the latest chips, yes or no? In your mind?
M
Marc Benioff8:19
I think it's irrelevant at this point. I think that the Chinese models are as competitive as these US models, and they've learned to make these models without having the highest end chips. I think the highest end chips is kind of more of a ego gratification for us. We have Blackwell, we have this, we have that. But when you look at their models, their models are excellent. They fast follow us, you know, the best models we had. So, in that way,
J
Jason8:43
Should they should we just sell it to them since they're figuring it out anyway, Mark?
M
Marc Benioff8:46
We probably should just sell whatever we can at this point.
J
Jason8:51
Got it.
M
Marc Benioff8:54
And I think that as I said, I think the more economic cooperation and collaboration is better, and if you want peace, I think that this. I think Taiwan it's kind of an another