Mark Lindgren4:39
Blair, where are you? So I don't think we're going to have any idea whether we have time for questions given where we're at. So would you let us know and then if we're clicking ourselves so if we forget, would somebody start waving their hands at us when you see the slides out of sync with what we're saying? Thank you. That's great. I got Mahendra over here, he said he'd head to the door if I don't do well, so he's my gauge for the discussion. Just a little bit about myself, Mark Lindgren. I have the great opportunity to lead the HR group at Ameren. Many of you know Ameren from how involved we are in the community. We truly believe our position is focused energy for life, but also you'll see our new mission start to come out: power and the quality of life. And that's something we take seriously, but really I want you to think of me more today as a member of the community, father of three, somebody who cares deeply about where I live, maybe a servant and a steward for creating a region that's better than when we leave it. And I think like Danny said, this is the start of something and that's how we need to think about it. One other thing I'll leave you with, and this is just set the tone: we talk internally at Ameren about levels of listening and we talk about some of the highest levels of listening or listen to the influence. So I would ask a lot of you have many, many years, many things you've done in this area. All I'd ask for the next 30-40 minutes is kind of get to that level of listening where you're thinking about listening to the influence. That's what we're looking at, and then let's have great, rich debate, dialogue, everything that comes with it, because that's what's going to drive the change. So as we jump in, Danny mentioned this earlier: 19th population, 14th. That's relevant. United States is relevant, being 19th in the United States as a city is relevant. But the interesting thing is that five-point difference to the 14th in terms of educating adults, so this would be the 14th in terms of bachelor's degree for the population. And so when we think about ourselves, and Doug mentioned it earlier too, the economy today is a knowledge economy. This metric to any business person is going to say that's a good advantage. We got the size, but we got a greater percentage of resources in that size to out-compete. So that's a good thing. But as Doug also said, this is a new day. We don't necessarily need our riverways for bimodal, but cities originally formed around rivers, they've formed around raw materials, they formed around industrial sites. That's changed dramatically, so we have to figure out how to reinvent ourselves as a region to be that knowledge hub, to be that international knowledge-able level. Talking yesterday to Dick, one of our speakers, and he said, 'You know, international is where the international key of Chicago is where the international community comes to lunch.' I thought that was a really interesting comment, but you know there's a lot of truth in there. How can St. Louis be where the international community first launches? Right. So as we jump in, please listen to the influence. So again, just a map picture of where we are. But when you look at the Midwest, we have a distinct advantage. We are the hub of the United States. That has some advantages to it. By lifting the St. Louis region into the top 10 by 2025, you're going to hear us repeat this because that is the goal. That is what we want to do. Does that mean when you think about bachelor's degrees that we don't want to focus on tech education, we don't focus on associate's degrees, we don't want to get kids through high school? Absolutely not. You have to do all those things to attain the scope, which is why we chose this goal as the overall overarching metric. But simply put, we believe it's also the top metric for economic vitality. And we do know that people pay attention to this metric, and so whether we think it's the right metric or not in some ways doesn't matter because that's how we are measured. So you can either work to change how they measure us or you can align with how they are measuring, and we chose to align with how they are measuring. So that's a way to think about this goal. So I want to hit you with six reasons why this is important. As also mentioned, you're going to have this material. We hope you use this material with your own audiences and discuss these issues. Here are six reasons. The first is: the percent of college population degrees will gauge the workforce quality. So as we continue to look at how we think about this metric, we are going to need a significant workforce going forward. The top 10 ranking will set St. Louis apart. So when we think about how that sets us apart, there are two ways: one, any good investor knows confidence and a positive perception actually helps the investment. So if we go from 14th to 10th, we are going to create a perception that something's going right here and people will automatically pay attention to that, and it really sets us apart. The other thing that sets us apart is when the economic development analysis is done, they might only say let's look at the top 10 cities. If that's the case, we're in. If we're not, if we're 14th. So keeping up with this top 10 ranking will really set us apart as a competitor, particularly with our size. This was mentioned earlier, but as greater education goes up, there's greater earnings. Of course these are broad averages, but it's absolutely a telling picture when you look at how earnings go up, and this is us compared to other cities. So if we're going to move up that path and have greater earnings potential as a region, we are going to need to focus on educational attainment. Number four: this number was aware but it helps everybody in the community. We talked about it as lifting everyone up. It really does do that. And if you think about on the surface, degree attainment, but we all know that goes deep, that goes very deep. It goes into high school, it goes into career choice, it goes into support structures and mentoring, many things that it will take to get kids through the college process. But as they go on and become that first generation college graduate who earns a greater living, that has a ripple effect for the family, their kids, and everyone that's affected. Number five: this is more on the global scale for the region. So if you think about just imagine if you will, an extra 2.4 billion dollars that are going into the economy with the same number in the population. Just think about that. So if we think about that higher earnings potential, bigger jobs, new innovation, new startups, you can create a much higher earning workforce, and just think of the ripple effect of that through the entire economy, and it's positive for everybody. And number six: as you move the college attainment level up, this is where it brings everything else along. I mentioned I get the opportunity to do human resources at Ameren. We have line programs at community colleges, we hire significantly from tech schools that won't be bachelor degree, but we still care deeply about the bachelor degree metric. And we do because we believe in this, that as you continue to move people up into attainment, those folks will support and mentor others to finish, and you'll see more people move up their path. And the folks that get the associate's degree might say, 'I did this, maybe I can get a bachelor's degree and maybe I can get it faster.' So you move the entire group and you raise the entire level of the community up. And I'm going to turn it back to Lee, but one quick comment: we're doing good on the tweets, and I think it's appropriate to mention Jack Dorsey is from St. Louis and he is a Webster grad and he does care about our community. We didn't retain him, we got to work on that, but I just thought that was important.