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Mary Barra
Chairman & Chief Executive Officer, General Motors Co

GM CEO Mary Barra goes one-on-one with Jim Cramer

📅 Oct 12, 2026 CNBC Television 9 MIN 164 VIEWS 24 SEGMENTS · 2 SPEAKERS
General Motors Chair and CEO Mary Barra joins 'Mad Money' host Jim Cramer to talk how its models are selling, trends she is seeing in car buying, and more.

What Mary Barra said

Written from the verified transcript and checked against it. Every figure links to the moment it was said.

Mary Barra said GM's stock is undervalued and that buybacks create shareholder value, crediting disciplined capital allocation and a focus on returning owners' money. She described GM's supply chain as built on supplier partnerships and agility, learned from COVID and semiconductor shortages, and cited data center demand as the latest disruption. Barra said GM is not in the taxi business and chose to end Cruise to focus on personal autonomy, with a goal of 'eyes off, hands off' by '28. She highlighted GM Defense, founded about five years ago, with demand for over 10,000 infantry squad vehicles, and a partnership with Lockheed Martin to deliver parts in under 30 days. On China, she said GM competes on a level playing field with the highest-rated infotainment system. She defended the 2017 Opel sale to PSA as a win-win-win. Barra discussed new trucks launching this month and Cadillac's resurgence, including German awards for the Lyriq and Vistiq. She said she has more to contribute and will keep working on taking cost out while giving customers more.

Key takeaways

  1. GM has bought back 37% of its stock since 2010, with buybacks continuing because the stock is undervalued.
  2. GM targets 'eyes off, hands off' personal autonomy by the 2028 time frame.
  3. GM Defense sees demand for over 10,000 infantry squad vehicles.
  4. GM Defense delivers parts to Lockheed Martin in less than 30 days.
  5. GM's new Silverado and Sierra trucks launch this month, with more launches through next year.

Numbers and commitments

FigureWhat it refers toTypeAt
37% proportion of GM stock bought back metric 0:10
10,000 demand for infantry squad vehicles commitment 3:55
30 days delivery time for parts to Lockheed Martin timeline 3:55
'28 time frame for eyes off, hands off personal autonomy timeline 3:13

Chapters

  1. 0:00Capital allocation and buybacks
  2. 1:35Supply chain agility
  3. 2:39Personal autonomy strategy
  4. 3:55GM Defense and national security
  5. 5:01Competing in China
  6. 5:41Exiting Europe with Opel sale
  7. 6:18New full-size trucks launch
  8. 6:57Cadillac brand resurgence
  9. 8:20Managing tariffs and costs
  10. 8:58Future plans and commitment

Questions asked in this interview

7
  1. 0:10How did you know to go that way and not dividend?
  2. 1:09How are you able to deal with an environment where it seems to change all the time, to be able to continue to do supply chain management in a disciplined way?
  3. 2:25Are they a threat to car manufacturers?
  4. 3:43You decided to do something about it?
  5. 5:25How'd you know in 2017 that it wasn't going in the right direction?
  6. 6:05These are incredibly profitable and they're also incredibly popular. So what's the secret here?
  7. 8:05When does that figure into the equation of what you're doing?
Jim Cramer 0:10 ↗
Thanks for the break. You saw the first part of my interview with Mary Barra, the Chair and CEO of General Motors. One segment isn't enough to cover this great American company, so let's get back into it. Mary, I have been blown away by your capital allocation. I know that sounds like it's pedestrian, but the fact is, you have a great buyback. You've bought back 37% of the stock since you got here. It's meant a huge amount to shareholders. How did you know to go that way and not dividend?
Mary Barra 0:33 ↗
Well, I think when we looked at it, as I said before, we fundamentally believe the company is undervalued. And so, you know, the management team works with our board and we look at what is really going to create the most from a shareholder value perspective. And we have, as you say, many shareholders are very happy about it. But that's one of the things I focused on when I took this role. I think in the company in the past, we hadn't been as disciplined as we should be about capital allocation, that it's got to generate a return because this is our owners' money. So that's the focus we always have. We believe the company and the stock share price today is undervalued. So we think it's a great opportunity to continue to create value.
Jim Cramer 1:09 ↗
Right now, one of the things that I think that you've been doing that is hard to quantify how much it means is supply chain management, whether it be a deal with Micron for memory chips, whether it be anything else, but it's also trying to get around tariffs and do supply chain management, try to keep the cost of your vehicles low, but move stuff back and forth and back and forth. How are you able to deal with an environment where it seems to change all the time, to be able to continue to do supply chain management in a disciplined way?
Mary Barra 1:35 ↗
I think we have one of the... well, the people of General Motors are what make this possible. I think now our superpower is agility. And so from a supply chain, you know, again, they lived through COVID where we had, you know, any given day you were going to learn that you weren't going to get a part. When we went through the semiconductor [shortage]. And I think what we did is we built partnerships with our suppliers and instead of, you know, calling in and being difficult with them, we're just like, okay, what's the problem? How can we work? How can we solve it? Here's where we need you to build, use your capacity for this. And I think we've been building on that relationship. And so the relationships help, but also it's the team that's looking ahead of what's the next thing coming. I mean, we've all seen the supply chain disrupted again with data centers and some of the demands that they have. Our team continually says, okay, let's get ahead of that. So I have to give them all the credit.
Jim Cramer 2:25 ↗
Now talk to me a little bit about the autonomous vehicles. Are they a threat to car manufacturers? If we all ended up having them, then, well, at a certain point we don't need to buy our own car. But at the same time, it's something that is definitely the future no matter what.
Mary Barra 2:39 ↗
You know, this prediction, ever since the early days of what I call rideshare 1.0 with Uber and with Lyft, people... I remember there was an analyst report and written that, you know, car sales would drop 40%. They haven't because, I mean, people still value that. It's in my driveway. I can go wherever I want, whenever I want. So I think that's going to be important. But we think personal autonomy is going to be important. That's where we're focused on from an autonomous [standpoint]. You know, we're not in the taxi business. We're not in the bus business. That's when we made the decision from a capital allocation about not continuing with Cruise. When we looked at the capital that we were going to...
Jim Cramer 3:12 ↗
need, that was tough.
Mary Barra 3:13 ↗
It was a tough decision, but I think it was the right decision. We've been able to preserve a lot of that team. They're working on personal autonomy. I was just in a vehicle a couple of weeks ago, and the progress... I was in March and I was just in it again. I said, hey, I've got to do this almost every month. They're making so much progress on our goal to have eyes off, hands off in the '28 time frame. So we think we're going to be well positioned from a personal autonomy perspective. And again, when people want to drive, they can. When they don't, they won't need to.
Jim Cramer 3:43 ↗
Now, I remember GM as really part of, if not integral to, the arsenal of democracy in World War II. We are short of lots of military equipment. You decided to do something about it?
Mary Barra 3:55 ↗
Well, you know, we started GM Defense about five years ago because we felt that we could really leverage our parts bin, leverage what we do. So we started with the infantry squad vehicle, and now there's demand for over 10,000 of those vehicles as we move forward. But also leveraging energy storage, that's been also a business that GM Defense has been growing. But then when we see the shortage that we have now, we know how to scale up quickly. Remember, we built ventilators in 30 days. And so now I was very pleased with the partnership that we have with Lockheed Martin to be able to deliver parts in less than 30 days that we're constraining them. So that's, again, the know-how that we have from a manufacturing perspective that we think we can help with a model that partners with the big defense companies and enables them to get the parts that they need. It's good for the country and also lowers costs.
Jim Cramer 4:49 ↗
Right. Talk to me about China. China is both an existential threat. Look, if your government is subsidizing cars, they can beat anybody. But on a level playing field, I don't know if they can versus your lineup.

12 more exchanges in this transcript

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Cite this transcript

APA, MLA, BibTeX
APA

Barra, M. (2026, October 12). GM CEO Mary Barra goes one-on-one with Jim Cramer [Interview transcript]. CNBC Television. CEOInterviews.AI. https://ceointerviews.ai/interview/3049146/

MLA

Mary Barra. "GM CEO Mary Barra goes one-on-one with Jim Cramer." CNBC Television, 12 Oct. 2026. Transcript, CEOInterviews.AI, https://ceointerviews.ai/interview/3049146/.

BibTeX
@misc{barra2026_3049146,
  author       = {Mary Barra},
  title        = {GM CEO Mary Barra goes one-on-one with Jim Cramer},
  howpublished = {Interview transcript, CNBC Television. CEOInterviews.AI},
  year         = {2026},
  month        = {oct},
  url          = {https://ceointerviews.ai/interview/3049146/},
  note         = {Speaker-attributed transcript with timestamps}
}