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Bryan Cantrill
Co-founder & CTO, Oxide Computer Company

SELL EVERYTHING (Including Your Dollars), PPI God Candle, Lee Jae Myung Says "We Must Live"

📅 Oct 15, 2026 TBPN 127 MIN 7809 VIEWS 555 SEGMENTS · 5 SPEAKERS
00:05:04 Recapping Anthropic Investor Day 00:15:04 SELL EVERYTHING 00:23:24 Inflation Heats Up 00:30:29 𝕏 Timeline Reactions 00:44:02 Valar Atomics VC Feud 00:51:16 Tesla Roadster Hype 01:00:53 Porsche Mission S 01:04:49 Reed Albergotti, Semafor’s San Francisco bureau chief and host of the Future Proof podcast, discusses Tesla’s self-driving technology, Microsoft’s AI strategy, Xbox’s future, and the debate over regulating open-source AI. He also examines the financial and infrastructure bottlenecks facing the AI industry as technology companies rapidly increase spending. 01:26:45 Bryan Cantri...

What Bryan Cantrill said

Written from the verified transcript and checked against it. Every figure links to the moment it was said.

Bryan Cantrill, co-founder and CTO of Oxide Computer Company, discussed his company's mission to build rack-scale computers with co-designed hardware and software, challenging the hyperscaler monopoly on such systems. He detailed the company's journey from a $20 million seed round in 2019 to achieving profitability, emphasizing a contrarian belief in on-prem cloud computing. Cantrill highlighted the importance of learning from failed predecessors like Nebula, which he studied via a Stanford case study, and stressed the need for fully working products over half-built ones. He noted Oxide's focus on large deployments, with a milestone of shipping more racks than employees. Cantrill expressed a commitment to building a generational business rather than seeking an exit, and he discussed the technical risks and challenges of hardware-software co-design, including eliminating UEFI BIOS and building custom compute sleds and switches.

Key takeaways

  1. Oxide raised $44.5 million and has achieved profitability, a rare milestone for a hardware company.
  2. Cantrill believes cloud computing should be available on-prem, necessitating rack-scale hardware-software co-design.
  3. Oxide shipped more racks than it has employees, a key efficiency milestone for the company.
  4. Cantrill is committed to building a generational business, not seeking an exit or flip.
  5. Learning from Nebula's failure, Oxide focuses on fully working products and large deployments, not quick sales.

Numbers and commitments

FigureWhat it refers toTypeAt
$44.5 million Total funding raised by Oxide metric 1:27:26
$20 million Seed round raised in 2019 metric 1:32:42
2019 Year Oxide was founded timeline 1:32:22
14 years Time spent at Sun Microsystems before Oxide metric 1:29:13
2016 Year Joyent was bought by Samsung timeline 1:29:36
100 to 1 Target ratio of racks shipped to employees commitment 1:44:26

Chapters

  1. 0:00Oxide's mission and founding
  2. 1:32:42Seed round and early challenges
  3. 1:39:07Learning from Nebula's failure
  4. 1:43:13Go-to-market strategy and milestones
  5. 1:44:38Commitment to generational business

Questions asked in this interview

7
  1. 45:37I want to jump straight to 20% ownership in this company.' But all the previous investors say, 'Hey, we want to keep our 40%.' And so then you're faced with the question of are you doing a 30% dilution?
  2. 47:03I think there's, isn't there like an FBI investigation or some sort of letter from the government investigating this?
  3. 1:27:51Introduce yourself and the company. What's going on?
  4. 1:36:08Is that the home run gong?
  5. 1:41:23And who the hell bets their career?
  6. 1:44:15What's the new ratio that you're going for?
  7. 1:44:28It's like, what is your revenue per employee?
John Coogan 0:00 ↗
You're watching TVPN. Today is Thursday, October 15th, 2026. We are live from the TVPN Ultradome, the temple of technology, the fortress of finance, the capital of capital. How many days till Christmas? I know that's what you came to the show for. That's the question you've been asking. We got the answer for you right here on QDPN. There are exactly 70 days until Christmas.
It feels so close. It feels so close. It's remarkable. It's been wonderful that you've all joined us on the road to Christmas. It's been a strong, strong road. I do want to give a little...
Jordi Hays 0:43 ↗
There's more coming. There's actually a lot more coming.
John Coogan 0:47 ↗
Another 70 days or after that?
Jordi Hays 0:50 ↗
Well, of course, the clock restarts.
John Coogan 0:52 ↗
Yeah, 364. Yeah, immediately. Of course. But I do need to give a little bit of... first, let me tell you about ramp.com. Time is money. Save both. Easy to use corporate cards, bill pay, accounting, and a whole lot more. All in one place. I actually have a little Christmas gift right here. Let me open this up. Production team tossed this my way this morning. And let's open it up. What's inside? What's inside?
Jordi Hays 1:18 ↗
Oh, it's a ramp card.
John Coogan 1:20 ↗
Great Christmas gift this holiday season. Get it for someone you love. Get it for someone who needs to save time and money, which is really everybody. Also, congrats to Ramp. Massive fundraising news. We'll be talking to the team tomorrow. But the road to Christmas. We're 70 days away, and this can be a difficult moment. I mean, I don't want to call out anyone in particular on our team, but there was an individual on our team yesterday who I was reflecting, because it had been a little bit cold over the weekend, that I was feeling especially Christmy. I was feeling the tide. I was feeling the hearth. I wanted to warm up my hands. We were in the jackets. Everyone was saying, 'Was it so cold in the studio?' I was like, 'No, there's just a warm fire burning inside my belly as I get closer to Christmas.' But somebody on our team is like... I'm like, 'Oh, we're finally in the cold season.' And as soon as the cold starts where you live, whether you're in California or New York, as soon as it gets a little crisp, it's game on. It's game on. No one's going to look at you like you're crazy for talking about it's only 70 days till Christmas because it's Christmy out. It's cold. It's cold. But Michael over there, I'm gonna call you out. Michael over there on our team is like, 'John, you know it's going to get hot again. It's going to get hot again.' And yes, I checked the weather. It's going to be 88 degrees today, which is not the most Christmas. There's actually a heat advisory in California from the National Weather Service.
Jordi Hays 2:55 ↗
Advisory, but there is a lesson.
John Coogan 2:57 ↗
It remains in effect until Saturday, which is Michael. 90% of the road to Christmas, the battle for the road to Christmas is mindset, and we can't have anyone on this team being a Grinch right now. It's very important that everyone supports the idea and looks on whichever side has the greener grass.
Jordi Hays 3:19 ↗
Friendly elf mindset.
John Coogan 3:20 ↗
Friendly elf mindset.
Jordi Hays 3:21 ↗
Golden retriever mode.
John Coogan 3:22 ↗
Yes, exactly. So yes, there might be a heat advisory. It might be blistering hot, but we're still gonna stay laser focused on what matters, which is that in 70 days it will be Christmas.
That's right. We're pretty excited here. We're headed to see 'You Can See Everything', the new Nathan Fielder movie later today after the show with a great group. Can't wait. Yeah, we'll have the review for you tomorrow.
Jordi Hays 3:51 ↗
Yeah, it'll be fun. Anything really to take our minds off the market, John. Yes. Because it's an absolute bloodbath out there.
John Coogan 3:58 ↗
Well, before we go into the market and the news, let me tell you about Figma agents. Meet the canvas. Your AI agents can now create and modify your Figma files with design system context. Okay, so the market is mostly reacting to the Anthropic investor day numbers, but it's been in a decline for a long time. For the last month, CoreWeave's down something like 50% over the last month or so. It's been rough in the AI trade broadly, and way off.
Jordi Hays 4:29 ↗
It's crazy that you can be growing at 45% quarter-on-quarter and still not meet expectations. But when people have had in their minds 10x every year, 10x revenue growth every year, and Anthropic goes to their investor day and says that Q3 revenue was 16.88 billion, which annualizes to 67 billion, 67 billion. I don't know what they were doing there. That seems like a little bit of like... okay, I get it. It's like the zoomer reference, but this is serious financial. There's a lot of money on the line. Can we not do the meme thing right now? Anyway, they are in fact annualizing their quarterly run rate to an annual run rate of 67.2 billion, which is remarkable for a company that was doing a tenth of that a year ago. But it's seemingly not enough because everyone in their minds was like, they're going to surprise to the upside. They're going to throw up 90, like they're going to do something. And I was kind of in that camp. I was like, they've been quiet for a while. I feel like everyone's like, there's that chart of like, oh, the growth stalled. And I was like, that feels like something that they would love to come out and be like from the top rope, fake news, like we got some surprise up our sleeve. But they really have been fighting fires on multiple fronts. There's like the Meta business which has pivoted over. They're probably using their own model now. And there was that leak of an executive at Meta saying like, 'Oh yeah, if we stop buying Anthropic, it could really mess up their IPO. That would be a shame. I would hate for a company to IPO at lower valuation than us since we're almost $2 trillion. Like that would be terrible.' So it seemed like sort of a veiled threat in the media. And then...
John Coogan 6:12 ↗
Distillation. We actually got a number. So distillation is between 5 to 7% of revenue, which I think is a little bit lower than people were expecting, but it feels like the Anthropic team, David Sacks was celebrating this, that hey, there was this big problem and one of the proposed solutions was like ban open source, do all this crazy stuff, slow down. And David Sacks didn't want to do that. And then Anthropic came out and said, hey, we did a lot of work, we deployed our own frontier technology to fight this, and we believe we have bought it and we believe that we can shut down distillation. Pretty staggering that 5 to 7%, you know, that's billions of dollars spent stealing from, because that's the value of the distilled tokens. Which is pretty crazy that you can be at that scale of essentially fraud. Like you're not supposed to be distilling. It's against the terms of service. And usually when you see somebody, oh yeah, there's somebody who's like scraping LinkedIn and then they're like reselling the data or whatever, it's like, yeah, they might have like a couple million dollars deployed into this scheme. But you're looking at $5 billion of fraud essentially, or run rate fraud, you know, something like that. But as they fight that fire, obviously that's going to be a drag on revenue growth. If they opened the floodgates and were like, 'Yeah, go distill away.' You know, at least in the short term, revenue would be growing faster, but in the long term, there'd be much more competition on the frontier.
Jordi Hays 7:48 ↗
But it's certainly not as meaningful as some people on the internet thought it was.
John Coogan 7:53 ↗
Yeah. I mean, there were like some trolls who were like, 'Oh yeah, once you get rid of Meta and distillation, the company's going to be doing, you know, $2 billion a year.' And it was like, 'No, that's not going to be the...' It's like this is installed in many, many organizations. This is a sure go-to-market.
Jordi Hays 8:11 ↗
The question now is what happens to the frontier of the open weights ecosystem, right? Does the gap widen?
John Coogan 8:18 ↗
Oh, because they're shutting down the distillation. Yeah, we'll see. We'll see how effective it is.
Jordi Hays 8:24 ↗
Yeah. And I wonder how Muse Wonder distillation will fight. Like on one hand, like...
John Coogan 8:32 ↗
I don't think people are going to be distilling Muse Wonder.
Jordi Hays 8:36 ↗
Yeah. Like maybe it's not quite there yet. But if Meta can invest enough to actually have a model that is a target of a distillation attack, are they better equipped to fight distillation attacks because they've been fighting for a long time?
John Coogan 8:55 ↗
Being on the frontier just means you're getting distilled. If you're not getting distilled...
Jordi Hays 9:00 ↗
That's the definition in your mind. It's like unless you're not frontier.
John Coogan 9:05 ↗
I think that's like the most honest definition. Like unless other people will spend a lot of money to try to emulate your model and recreate it, then you are not.
Jordi Hays 9:15 ↗
That's a good reality check. Anyway, do you think that Meta would be more equipped than Anthropic or less equipped than Anthropic to fight distillation attacks if they do get attacked? And maybe, so what I'm saying is that on one end there's a lot of bots that are already in the Meta ecosystem and so you could be distilling attacked because maybe you already have a botnet up and running across Instagram and you haven't been caught and then you can reroute those bots to do something more valuable than just like and share and like astroturf stuff. You can get them to pull out tokens from Wonder somehow and then you can distill it or Wonder 2, whatever you want to call it, Wonder 3, whichever one is like worth distilling. But then on the other side, you have, you know, an organization that's younger, a culture that's not paranoid about this stuff. They're not saber rattling around, oh, if we get distilled, it'll be the apocalypse, right? And so, like, culturally, you'd think that they're a little bit less worried about this. And then also they're not in the business of like every distillation dollar is $10 that could be API revenue for Anthropic. It's very important from a business perspective that is basically giving the stuff away for free. Yeah, it's important to keep people in like the Muse ecosystem, but if they get distilled and then all of a sudden there's an open-source model that's really, really good, they're not going to be as worried because they're just going to say, 'Well, that open-source model doesn't have a button on every Instagram, like the distribution on every Instagram account there's like a Muse button.' I think they'll be happier. So, I don't know. What do you think, Tyler?
Tyler 10:54 ↗
Yeah. I mean, so one thing is Meta released an open-source model today. Muse Open. Yeah. So I don't think they're that worried about someone distilling them and then releasing an open-source version. That seems very different ideologically, right? Yeah. And also I think it seems like distilling is... I mean, I don't know how hard bot detection is normally, but distillation seems like uniquely hard and that like I think it's hard to actually tell what is like a normal prompt versus what is not, right? If you're asking like some math problem, are you going to distill on that? Because like effectively if you're distilling on something you need to like get the train of thought right, you need to get like the reasoning steps, the answer looks very...
John Coogan 11:34 ↗
And this is happening while they're experiencing explosive growth and the distillers are setting up hundreds...
Tyler 11:42 ↗
Distilleries.
John Coogan 11:43 ↗
Distilleries are setting up hundreds of individual like Max accounts that each have their own VPN, and it's just very difficult to detect is this like organic growth. Yeah. Or...
Jordi Hays 11:56 ↗
And often they're going through like third-party wrapper companies. So there's a lot of companies that are like, 'Yeah, we're like an AI-native document editor.' And there's like a bunch of these. It's not just like Notion that we know about and it's not just Google Docs. Like there's a lot of these companies. You set one of these up and you're like, 'Yeah.' And you pay us a fee and we go and we inference Claude or we inference GPT-6 or whatever. And then that goes into the document. And then all of a sudden, what if somebody's using that like AI word doc to do the distillation? Then that SaaS company, that wrapper company needs to go and figure out, wait, why is someone generating all these documents? Maybe they can't even look at the documents. And then from Anthropic's perspective or the frontier labs' perspective, they're just seeing like, oh yeah, one of our SaaS wrapper companies is like sending a bunch of queries across their entire network because they have thousands of users, maybe hundreds of thousands of users. And it's hard to tell. And so there's a lot of wrapper companies that have gotten to like crazy revenues and basically no one uses the products because it's the distillers or the distilleries that are like, 'Ooh, new wrapper company, can't wait to spin up a thousand accounts on you because you won't detect me.' But Anthropic would. So we can't go straight to setting up Claude plans. Instead, we'll set up a wrapper plan and a million wrapper plans. And then the company that's running the wrapper is like, 'This is amazing. People are just paying so much for us and all we need to do is just take their prompt, stuff it over in Anthropic's API, give it back to them, and we make a 10% margin on top.' Like the wrapper system's working when really like they are a distillation factory.
John Coogan 13:35 ↗
Very interesting. Distilleries. Yeah, distilleries. You got to take a trip to the distilleries. Well, what's going on in the market? Because...
Jordi Hays 13:41 ↗
Yeah, where did that lead us? That led us to sell everything.
John Coogan 13:46 ↗
Yeah, I mean especially your dollars. Sell your dollars. Your dollars. Sell your stocks, sell your bonds, get out of everything, get into land, buy guns, food, medicines. We will be on a barter economy soon, I think. I think that's the main major prediction. No, people are blackpilling.
Jordi Hays 14:07 ↗
Sell your assets. Sell everything. Take your dollars, invest them into a Roadster or maybe a Mission S.
John Coogan 14:15 ↗
Yes. I think that's why they timed this launch. They knew, this goes way deeper than we ever thought. They timed the launch of these two vehicles for later today because they knew that people would be going to cash and they'd be primed. No, this led us to the president of South Korea.
Jordi Hays 14:31 ↗
Yeah. Very dark. Posting something that was translated from Korean, but the Grok translation is: 'We must live. You have to live somehow. If it's hard, please call 109. In fact, Gil will help you find reasons to live together.' I don't know who Gil is, but yeah, the Kospi, I believe, is at a six-month low. And so for a country that loves trading as much as the South Koreans, dark times.
Tyler 15:04 ↗
Yeah. A lot of this just goes down to exponential expectations being extremely difficult to keep up with. So the meme has been the lab revenues are 10x-ing every year. Anthropic went from like 100 million to 1 billion to 10 billion. So logically they'll do 100 billion. But I remember looking at the numbers and being like, there's actually, it sounds so nitpicky to say it's deceleration, but it technically is because I think they went from a little over 100 million to a billion, which is just under 10x. And then they went from a billion to technically 9 billion, which is a 9x, not a 10x. And so if you assume that you're actually seeing some slight degradation there, you would be thinking, oh, they'll close out at like 80 because they went from 1 to 9. They didn't go from 1 to 10. So going from 9 to 100 would be acceleration. Again, we're talking about growing 10x a year, 9x a year, 8x a year. It's all crazy and incredible. But the fact of the matter is like the difference between an exponential curve going upwards and slight deceleration is a huge difference. And I think people are maybe like overreacting to this because there were a lot of people that were saying like, 'Oh, maybe we'll hit 100 billion. Maybe they'll do 150 billion.' And so when you get the expectations so high, it's very, very hard to keep up. And then also I just, it's very clear that there's like this tall poppy syndrome in the frontier where whoever is in the lead, all the other businesses are like, well, we don't want a monopoly on intelligence and so let's go buy from the other labs, let's go figure something else out, fund, invest, let's do something else to make it so that no one runs away with this entirely. Of course, there always could be some sort of runaway, but at least while businesses are the ones that are deciding, you will see the Microsofts, the Amazons of the world, it's like all of a sudden they're doing deals with the other guy because they don't want a monopoly. And so as soon as someone starts running away with it, there's this huge forcing function where you're like, oh wow, there's a big like, we, you know, the anti-YouTube alliance or the anti-Netflix alliance or the anti-OpenAI alliance was a thing, and the anti-Anthropic alliance comes together. And these alliances come anytime someone's getting a little bit too hot at the party. Somebody's like, 'Yeah, we got to pull the punch bowl away a little bit.' Anyway, the...
John Coogan 17:40 ↗
Gersonner was on CNBC this morning. Okay. He says, 'We have sold, this is according to a meet, we have sold all of our core. We don't own any of it today. We've taken exposure down over the last three months. We felt AI had overshot and would lead to a period of consolidation.' They moved 10% of their book into Meta and Tesla. And again, Brad usually ahead of the curve. Sounds like he was here as well.
Jordi Hays 18:11 ↗
Yeah, it's an interesting challenge being, you know, running a hedge fund, an venture fund, but then also being one of the most elite podcasters because there's periods where in some way he can't go out and say what he actually feels. Yeah. Because it's not sort of pragmatic for his actual investing.
John Coogan 18:32 ↗
So the interesting thing is people aren't actually selling everything. They're not actually selling their dollars. That's just the meme. Of course, Catrini says, 'Oh, it's over over.' Which is very funny. Just to put it in perspective, the NASDAQ is down like 0.3%, 0.4%, not much, but then the Dow is up almost a full percent. So what's really happening is that there's just a rotation that's happening while the Dow and Treasuries are getting more attention while tech stocks pull back. Obviously not good for the AI trade in the short term, but there's a lot of new initiatives and we'll go through some of the progress because there is some interesting AI progress going on. But at least over in the AI trade, over in tech world, it's rough. People are speculating that Leopold might have gotten into some of the same trades and depending on the leverage ratios, he could be down a bunch. It's very unclear. Obviously he's extremely sharp and just learned a really hard lesson. So how he interprets that, who knows what's happening.
Jordi Hays 19:44 ↗
Yeah, it is short. It is notable that people are saying it's over over. Yes. When the NASDAQ is flat over the last five days.
John Coogan 19:52 ↗
Yeah. It's because like people are rotating out of core, but then they're buying more SaaS, you know, because like if the AI trade breaks down, like the superintelligence thing doesn't happen. It's like, well, then you still want to own like a social network that runs ads, right? You still want to own like a software company that has good margins. Like there's plenty of things that are worth owning. And so the dollars actually aren't getting sold. Like the money is not disappearing. It's merely just sloshing around in the economy. Anyway, the VARA AI, which is Value Aligned Research Advisors LLC, there's a rumor going around that Martin Skrey shared that the VARA AI fund has blown up. So we'll be tracking this. It happens fast, but not immediately. The rumors around situational awareness took a few days of speculation. Oh, he must be hurting based on the latest selloff in semis and memory. And then a couple days later, oh, there's a rumor he's doing a deal. Boom. And then all of a sudden it was all over the Wall Street Journal. So that will happen. And we'll find out. Maybe they make it out. Maybe something happens.
Jordi Hays 21:06 ↗
Yeah. Looking at their trade, but crazy stuff. As of the last 13F was Nebius, Bloom Energy, CoreWeave, Seagate, Western Digital, Hut 8, IRA stuff that's further out on the risk curve, Core Scientific, some Nvidia, some SanDisk, ASML, among others. So I think they were big believers in this whole AI thing. Hopefully continue to be.
John Coogan 21:35 ↗
Yeah. But I mean, I still feel like there's a lot of management that happens in the pre-IPO stage. You could see potentially the labs see that, okay, there's a blip. We got to rip the band-aid off now. We got to correct the record, get the low numbers out because we know that we're going to go into a period of acceleration and that's when we actually want to IPO. It's notable that this investor day is not the actual IPO. This is a precursor to that. It's maybe almost like airing some dirty laundry, which is crazy to say given how fast this company is growing and how big it is. But it's useful to sort of clear the air when there's a bunch of speculation around sort of flatlining, Q3 deceleration, these like sort of less exciting words floating around. You clear the air and you say, 'Okay, we decelerated.' Only way to go is up now.
Jordi Hays 22:38 ↗
Baja blast.
John Coogan 22:39 ↗
Time to Baja blast. Yeah, maybe they got through the code red. Now it's time to Baja blast. Anyway, let me tell you about Railway. Railway is the all-in-one intelligent cloud provider. Use your favorite agent to deploy web app servers, databases, and more. While Railway automatically takes care of scaling, monitoring, and security. Well, the inflation is up. So if you were short stocks and long inflation, then you're very happy today. Hopefully, I mean, if you own real assets, you're probably pretty happy. Joe Weisenthal says that was the hottest PPI number in four years. And yeah, it's a pretty rough time. You're really having fun. Did you see inflation for the 1%? This is cpireserve.com. We can pull this up. It looks at inflation. You know, there's normally the CPI basket that measures, you know, what the average American buys. CPI Reserve is for the global elite. So it tracks how much does it cost to go to space on Virgin Galactic. How much does it cost to stay at Amaniri in a base suite? An Hermes Birkin bag. How much has that gone up?
Jordi Hays 23:55 ↗
The spicy rigatoni.
John Coogan 23:57 ↗
Really? Only up 31%. Oh, I didn't know that. Porsche 911 Carrera. And so there are some interesting stats here that we can go through and you tell me whether these are overrated or underrated. Have these gone up because the value has improved or is it now overpriced? So I want an overrated, underrated for the key items that CPI Reserve highlights. So the classic Chanel flap in 2016, it was $4,900. Now in 2026, it's $11,700. That's over 139% inflation in 10 years. That's over three times what standard inflation was. If it tracked CPI directly, it would be $6,800, but instead it's $11,700. Do you think the classic...
Jordi Hays 24:58 ↗
You're a bozo if you're still buying this.
John Coogan 25:00 ↗
Okay. So it's overrated at this point. The inflation's always...
Jordi Hays 25:05 ↗
Always was.
John Coogan 25:05 ↗
Okay. What about Met Gala tickets? In 2016, it cost you $30,000 to go to the Met Gala. Now it's $100,000. That's six times the average inflation rate in America. Overrated, underrated. What's a Met Gala ticket worth, Jordi?
Jordi Hays 25:21 ↗
I think underrated still. This is charitable giving. So the more, the better.
John Coogan 25:24 ↗
That's true. I hadn't considered that. Yes. And the Met Gala has grown so much. So many interesting folks there. So many interesting moments. Worth every penny. What about a Hamptons luxury home in 2016? The median Hamptons luxury home cost just $4.425 million. Today it'll cost you $11.5 million. That's a 160% increase in 10 years. Four times the CPI, the average inflation rate. Are you a Hamptons guy? I've actually, I don't think I've ever been.
Jordi Hays 26:03 ↗
Never been.
John Coogan 26:04 ↗
So overrated. You'd pass.
Jordi Hays 26:06 ↗
No. I mean, when you look at the real estate prices here, I think this ends up feeling like it's driven in many ways from COVID, people wanting like more people wanting a second or third home. Plus, they're not making any more. Plus, SALT, right? And so a lot of those homes traded at really low rates and so that just drove everything.
John Coogan 26:30 ↗
Okay. What about a Virgin Galactic seat? You want to go to space? It used to cost $250,000. Today it'll cost you $750,000. Overrated, underrated.
Jordi Hays 26:44 ↗
I don't know. Not for me.
John Coogan 26:47 ↗
Steal of the century. Any price? Absolutely. Send me to space.
Jordi Hays 26:53 ↗
I would go to great lengths to not block you from going on this.
John Coogan 26:58 ↗
Is that because of safety? Assume that I survive it because I'm going to survive it no matter what. It's going to be...
Jordi Hays 27:07 ↗
I can actually imagine. Yeah, I can imagine it. You know, the flight going poorly and you having to sort of like fight your...
John Coogan 27:15 ↗
Yeah. You got to roll the duct tape and I got to put it together and screw this in and figure it out.
Jordi Hays 27:20 ↗
Take a deep breath and dive. Figure out a parachute on the way down.
John Coogan 27:22 ↗
Yeah. Exactly. That's exactly what would happen in a realistic scenario. Okay, the last one. The Porsche, actually we got two more. Porsche 911 Carrera base. It used to be $83,000, $84,000 in 2016. Today it'll cost you $135,000. That's a 61% gain in 10 years. That's 1.5 times what the CPI did. Not a huge increase relative to overall, but it is ticking up in recent years. Where do you sit on the value of the Porsche 911 Carrera base?
Jordi Hays 28:00 ↗
Still undervalued relative to the joy that you get out of it, but I wish that they could keep like the base 911 at like $99,000 forever.
John Coogan 28:10 ↗
That'd be cool. Yeah. That'd be special. This is the world we live in.
Jordi Hays 28:15 ↗
Yeah, it is. The last one, truly heartbreaking, a Dom Perignon Magnum. It's up 121% since 2016. Used to be $380. Now it's...
John Coogan 28:27 ↗
Wait, we also got to pull up the big law. We got to pull up the big law hourly rate for partners. They are way outpacing inflation. Okay. I mean, just look at this. Yeah. You used to be able to hang out with a lawyer for just a mere $1,500 bucks an hour. Now it'll cost you almost three grand an hour to get legal advice from a...
Jordi Hays 28:50 ↗
Yeah. No longer the cure for male loneliness. Because that $1,500 an hour...
John Coogan 28:55 ↗
Yeah. You just call them up. Call them up and just ask them how you're doing. Kind of lose track of time. Yeah. Exactly. Talk going all over the place. Right. Yeah. How you been? How are the kids? Can we bill in quarter-hour increments? Can we book an hour in 10-minute increments? I'm going to my lawyer. I'm saying, 'Can we just book a week at a time?'
Jordi Hays 29:12 ↗
If I talk to you, just put me down for the whole week. Give me a 100-hour block. If I shoot you a random question, if I ask you, is this domain available?
John Coogan 29:24 ↗
Okay. Anyway, anything else you want to cover on the CPI Reserve? You can go check it out. cpireserve.com. Very cool. Little fun project to give you another side of the economy.
Jordi Hays 29:35 ↗
Craziest here is Manhattan luxury real estate. It is down. Down the pair tax, right? It's higher taxes. People are getting out. They're moving. I don't know. It's working.
John Coogan 29:48 ↗
There's also an interesting article in the Financial Times. I don't know if we have it here, but you can go read it all about the E-shaped economy. You've heard of the K-shaped economy. They argue that there's an E-shaped, that there's the ultra-wealthy, the middle class, and the lower class, and they're all going in different directions. And that some of the inequality stats are not tracking exactly how you would expect. And they pull some Bureau of Labor Statistics and some economic statistics that were released from the 2025 report. So break it down. It's kind of interesting. Blake Byers is taking like the AGI question around capital markets. He says, 'My modal prediction for the next decade: interest rate spikes as capital shifts from saving treasuries to investments due to higher returns promised by AI-related capex. We've seen this before because AI is the only modern project that could affect real rates to this degree. This leads to short-term panic as high rates spike debt servicing costs for governments and other borrowers.' We're seeing this all over the place with real estate developers who were doing great financing a large development project and now with floating interest rates they're over their skis and they have to refinance or sell a property or stop building. It's a really, really tight and chaotic moment. There's a lot of places that are in pre-foreclosure. It's actually an interesting hack. You can have ChatGPT go and hunt for properties that are in pre-foreclosure and make below-market offers and get sort of a steal on properties. It's very, very interesting to dig into what's going on and what the loan actually... There were people that were doing this during the 2008 mortgage crisis. They would look into the mortgage-backed securities, into the collateralized loan obligations, and they would say, 'Okay, I know that this hedge fund does not want this house. Like, they don't care about this. So I can go to them and buy it because they're rating the whole bond at 20 cents on the dollar now because we're collapsing. I'll buy it from them from 50 cents on the dollar.' And it's a more complicated deal, but some people walked away with some really, really great properties. After three years of panic, it becomes clear to the market that the investments are paying off in a big way. Interest payments remain high but increased revenue from economic growth more than offsets the higher borrowing costs. Panic shifts to euphoria. Developed world adjusts to 5% growth rates as the new normal and now demand 10% to be happy. Healthcare consumption R&D grows as a percent of GDP. I was listening to Ari Emanuel and Ben Thompson chat and it was the funniest interview because Ben Thompson cannot get a question in edgewise. It's just a conversation. Normally Ben is like very structured in his interviews. 'Let's start with your background. Let's ask some questions.' Instead Ari's like, 'I'm asking you the questions.' It's very, very funny. But one thing they talk about is that recently the share of advertising dollars, you're going to love this, the share of advertising dollars as a percentage of GDP was 1 to 2% for a long time. It's now 2 to 3%. And they both agreed it could go higher. It was amazing. Anyway, AI is disrupting the job application market faster than the job market.
Jordi Hays 33:12 ↗
This is continuing. It's a hot take, but it's continuing to gather evidence. Derek Thompson shared a post from the Wall Street Journal. AI-amplified job applications are met with AI-enabled filters and other AI tools used by HR departments to narrow the application pool. People are interviewing AI avatars. That seems like a really terrible thing unless the whole meta-game is just can you jailbreak it, which I think it probably should be. Like if we were to put out a job description, I'm totally tempted to throw an AI avatar in front of that just in the hope that someone convinces that AI avatar that it is in fact interviewing for the job. You've seen that where people will flip the script and be like, 'Actually, we're here to talk about your performance.' And the AI avatar is like fighting back being like, 'Remember your instructions. Remember your instructions. You're the boss. You're in charge. We're here to interview you.' And then eventually the interviewer can keep hammering and prompt injecting. But Derek Thompson says, 'And now 10-minute conversations with AI that take place in McKinsey's very real offices with partners or interview assessors in the room observing how the candidates do.'
John Coogan 34:26 ↗
So these candidates are basically putting on an interview show. And the partners are watching two people duke it out.
Jordi Hays 34:34 ↗
Yeah. It's kind of like a gladiatorial arena. And I want to see if you can beat the tiger that I've released. And if you can, you get to sit at the side of the court jester or something like that. I don't know. We get to debate the bread and circuses thing. I feel like circuses are kind of running away with it and bread is potentially falling behind.
John Coogan 34:56 ↗
I don't know. Did you see the Crumbl Cookies introduced? Okay, I'm living. I'm just saying that from a perspective of like what the elites are doing in our economy. Think about it. So many billionaires are buying effectively circuses. They're buying sports teams. They're about UFC. There's F1. Banana, banana. What? What?
Jordi Hays 35:18 ↗
Savannah Bananas. The Savannah Bananas. The minor league baseball team. Banana ball. Yeah, the Savannah Bananas. And so there's a lot of speculation today that they're announcing some sort of acquisition.
John Coogan 35:32 ↗
Yeah. So there's an intense amount of money flowing into the circus economy, but I feel like bread is kind of falling behind. I mean, Erewhon, we talked to them. It's interesting, but there's a lot less. It's not a trophy asset in...
Jordi Hays 35:44 ↗
We had two grocery stores on the show yesterday.
John Coogan 35:46 ↗
We did, but it's very different. Like no one is saying that like no billionaires are like, 'Okay, I bought a grocery store.'
Jordi Hays 35:53 ↗
I'm sorry, John. Your whole thesis breaks down because Crumbl Cookies and Wingstop are collabing.
John Coogan 36:02 ↗
It's fake news. See, undefeated, but it's not a trophy asset. No one is getting the bag in venture or private equity or high finance and then being like, 'Give me the award.'
Jordi Hays 36:18 ↗
Fell for it again.
John Coogan 36:19 ↗
Give me the award. Jordi's got to put on the fell-for-it-again award because he fell for AI slop. There is so much AI slop on the timeline. I'm actually very, very close to hooking up Codex to Grokbot, sucking my timeline out of X, getting all the different raw data and the tweets, and then fact-checking everything and then creating a new feed for myself again.
Jordi Hays 36:45 ↗
Okay, we got to move the camera down. There we go. Fell-for-it-again board. That's me.
John Coogan 36:50 ↗
That's Jordi. Many, many times. But yeah, the job apocalypse is certainly not happening. Bank of America hired a thousand contractors to patch software flaws exposed by AI systems, Mythos and whatnot. You got the fell-for-it-again award with regard to the Crumbl Cookie Wingstop. That one, I saw that and it just felt like something that would not be edible because there's bones in it. Like there's chicken bones. You know what I'm talking about? This is the picture. You got to...
Jordi Hays 37:24 ↗
You seem like the kind of guy who just eats the bones.
John Coogan 37:29 ↗
You don't eat the... No one eats the bones. Get out of here. That makes no sense. But you know what does make sense? MongoDB. What's the only thing faster than the AI market? Your business on MongoDB. Don't just build AI. Own the data platform that powers it. Okay, we got...
Jordi Hays 37:46 ↗
Okay, I'm excited that these thousand contractors got hired, but at the same time, shouldn't the same AI that discovers the bug be able to work out a solution? And...
John Coogan 38:00 ↗
But maybe there's just like maybe there's 100,000 engineers' worth of bugs.
Jordi Hays 38:06 ↗
Yeah. But because these thousand contractors are powered by... Yeah, this is kind of an odd headline now that I'm thinking about it. Very, very odd.
John Coogan 38:16 ↗
And it's like, yeah, did we just create a bunch of make-work? Because if we hadn't invented this, it really is like Pandora's box. Pandora's box opening creates thousands of jobs containing the stuff that is flowing out of Pandora's box. Is that what happened? Basically, that's the story here. Anyway, there is some progress on alignment. We're very excited to see this. Nick Cammarata says neural networks may be easier to interpret than researchers once thought. Rune is very excited about this. So it starts with Nick Cammarata. He says interpretability might be the most important scientific problem in the world right now as I don't think we can solve alignment if we don't know what we're building. I think we have good news about it. I co-authored early work in mechanistic interpretability at OpenAI and came away pessimistic because neural networks appeared to fold into arbitrary tangled knots. The, you know, they're grown, we're growing a garden, we're midwifing a deity instead of building a machine that is interpretable. This has been the hope that we can actually interpret these systems. And so he started OpenAI's first large-scale automated interpretability project, finding about 2% of neurons legible with the primitive tools that he had at the time. With modern agentic tools and a much closer look, the picture looks totally different. The vast majority in models up to trillions of parameters are legible and their circuits beautiful. Many famous examples of tangled neurons turned out to be misunderstood. The roadblocks I expected mostly aren't there. I now think ambitious interpretability will be solved by the time we need it most and possibly quite soon as automated scientists keep improving. It may be a bitter lesson for interpretability. The simple thing at absurd scale works. And so Rune contextualizes it by saying when Nick told me that he had some interp breakthroughs, he was underselling it. I think this may be remembered as a major moment in scientific history. News so good even Udowski will have to lower his P(doom). We can start making a line in two moments. So, Tyler, did you read the full 'Neural Networks Are Already Clean' post by Nick Cammarata from Goodfire?
Tyler 40:38 ↗
Okay. So it's like super long, but I think I have like the main...
John Coogan 40:42 ↗
It has beautiful illustrations. As you load already-clean.goodfire.com. Maybe you can start by giving us some context on Nick because he was at OpenAI, he references OpenAI, but he's no longer there. What's he up to? What is his mission here?
Tyler 40:58 ↗
Yeah, so he's at Goodfire. Goodfire is like a mech lab. This is like all the stuff they work on. It's like a third party, kind of similar to a lot of like the safety labs.
John Coogan 41:06 ↗
Is it a Frankenstein reference? Like fire bad, fire good? Like he's like, we're summoning the Frankenstein, but it's going to be good.
Tyler 41:15 ↗
Potentially, potentially. Okay, I'm not sure. But so basically the context of this is like mech broadly is you're trying to figure out like what's going on at the most minute level in the models, right? So you're looking at like individual neurons. You know, when you pass in some text through a model, neuron A lights up, it has a high number, why? It's very unclear. You'll look at one neuron and maybe you pass in some text about cats and it lights up, and then you pass in some text about dogs and it also lights up, and it's like very confusing because how is the model actually working? It seems that each individual neuron basically corresponds to a bunch of different topics or features, you usually call it.
John Coogan 42:02 ↗
Yeah. And so there's this thing called like superposition. This was the previous theory. This is the thing you were doing where didn't you make like a 1776 GP?
Tyler 42:12 ↗
Yeah. That used something called a sparse autoencoder. Which is basically like the theory is that these models are basically compressed forms of like bigger models essentially.
John Coogan 42:23 ↗
Where you can imagine like a much bigger model where every single neuron corresponds to one specific feature, right? So like one neuron is the cat neuron. And so if you're talking about cats, that one will definitely light. And if you're talking about cats on the show, if you're talking about something else, it won't light up, right? And then basically you can take your small model and you can basically expand it out. It's called a sparse autoencoder.
Jordi Hays 42:46 ↗
So yeah, I'm interested to see how he integrates with the labs. Obviously he has ties to both Anthropic and OpenAI through Chris Olah. But Goodfire is independent, probably doing a lot of work on open-source models, but it feels like I don't know if he can have a product that he sells into the labs or if he can just be one of those like third-party auditors that gets brought in and basically says like, 'I will do mech for your lab and help you there.' That'll be exciting to see where this goes and how people sort of interpret this. Yeah, basically the outcome is like we no longer need the sparse autoencoders and you can actually look at the neurons themselves and figure out what's going on there.
John Coogan 43:28 ↗
Fantastic. So it's very useful for safety but also...
for capabilities, right? Because if you can figure out, like, you know, if you're trying to make some capability better within the model, like whatever math on some niche subject, you can figure out exactly how it's working right now and then kind of optimize on that. So it's very applicable.
Jordi Hays 43:44 ↗
Yeah, great news. Fantastic. Great summary.
John Coogan 43:47 ↗
Um, yeah, white pill. Uh, let me tell you about the New York Stock Exchange. Want to change the world? Raise capital at the New York Stock Exchange. Uh, faith in artificial intelligence was, um, the timeline is in turmoil and has been over the weekend over Valor Atomics, Isaiah's company, and Day One, uh, because they're beefing over Day One's pro rata rights. And so, uh, this happened back on October 9th, but we didn't get a chance to go through it. But Isaiah Taylor, the founder and CEO of Valor Atomics, uh, posted a long blog post on, uh, October 9th saying that he had gotten all of the investors to agree to waive pro rata except for one venture capital firm, Day One Ventures, and, uh, and that they were fighting tooth and nail, and that Day One had retained a law firm and was fighting a lawsuit against them and it was getting messy. So Isaiah decided to bring it to the public square on X and have the open debate. Lots of people coming out and supporting Isaiah. Some VCs coming out and supporting pro rata rights. Obviously, this is a more complicated situation because Day One has a bunch of complicated and, uh, controversial connections to international organizations and stuff like that, and Isaiah's, like, going and doing more and more government work. And so, like, there is this extra layer of nuance there I think that's getting missed. But the, uh, the core debate that the VCs are having is that there's a, uh, there's like a don't-throw-the-baby-out-with-the-bathwater pitch happening that I'm seeing, like Delian was talking about this.
Tyler 45:34 ↗
You're saying their baby is pro rata.
John Coogan 45:37 ↗
Yeah, basically, uh, like the bathwater might, so like it might be like, okay, Isaiah, like we support you in this one case, you should be able to sort of force an investor who has this, like, very controversial background, uh, to be diluted down below the major investor threshold in this case, but just know that, like, founders don't get the idea that pro rata rights are squishy, like they're negotiated for a reason. They're going to stick around. Don't think that you can pull this move, uh, without a huge amount of pushback. Uh, because a lot of founders, I think, read this just as like, oh yeah, like I should override my investors' pro rata because it can be a hassle to deal with. Like you're going out and doing a round, but you've already sold 40% of the company. You're raising $20 million or $200 million or a billion dollars and some fund comes in and says like, 'Yeah, you're raising that much. I want the full amount. I want to jump straight to 20% ownership in this company.' But all the previous investors say, 'Hey, we want to keep our 40%.' And so then you're faced with the question of are you doing a 30% dilution?
Bryan Cantrill 46:48 ↗
My view is I don't even know if it's worth having the pro rata debate because this isn't about pro rata at all.
John Coogan 46:55 ↗
Yeah, it's sort of a proxy debate over the fact that it seems like Isaiah doesn't want to work with Day One anymore.
Bryan Cantrill 47:02 ↗
Yeah.
John Coogan 47:03 ↗
And there are other vectors to work with. I think there's, isn't there like an FBI investigation or some sort of letter from the government investigating this? And like, there are other forms. I think there's something else going on, but, uh, it is tricky. Like, uh, signing up to work with a venture capitalist is somewhat of a marriage and you're stuck with each other for a really long time and it's hard if they don't want to sell their shares, if they don't want to go the other way. It's typically very difficult. There are some scenarios where VCs have just given the equity back and stuff like that, and then there have been other scenarios where founders have basically been like, we're not converting the convertible notes and so like you don't get any equity ever. But once it's papered and the pro rata is in the contract, it's very hard to dilute them down because that's the design, is that if as long as I keep showing up with the money, me as an investor with a pro rata right, I can have 5% of this company forever.
Tyler 48:00 ↗
Yeah. And there's nothing... Yeah.
Bryan Cantrill 48:01 ↗
The big, I mean, the question is how, just how much is having Masha involved with the company in a meaningful way, right? It's a meaningful stake in the company, right?
John Coogan 48:11 ↗
Yes.
Bryan Cantrill 48:12 ↗
Are they losing, are they losing, you know, contracts over it? Is it just something that competitors can, uh, sort of use to poke at them? Um, I, you know, based on what Isaiah was saying, there's no information rights, like technical information rights, that come along with that. And so I do think that it's probably completely possible for them to just sort of keep, uh, keep the fund at arm's length.
John Coogan 48:48 ↗
Yeah.
Bryan Cantrill 48:49 ↗
But financial information rights are valuable.
John Coogan 48:52 ↗
Yeah, like even internationally, like I mean we just saw that with the OpenAI spy. Um, like there is value to knowing, um, if a business, even if you don't know how it works, if you know that it's profitable and you know that it works, that can underwrite your own investing into competitive technologies. You're like, yes, let's grind down this path. Like you think about it in the semiconductor space, like why is China subsidizing the indigenous semiconductor supply chain so aggressively? Well, they know semiconductors are super profitable. They can see Nvidia.
Tyler 49:26 ↗
The only thing is like, just the way that Isaiah runs a company.
John Coogan 49:30 ↗
Yeah.
Tyler 49:31 ↗
You have to assume that that momentum is going to become very obvious just through like public communications.
John Coogan 49:37 ↗
Yeah.
Tyler 49:38 ↗
Hey, we got, you know, XYZ contract.
John Coogan 49:41 ↗
Yeah, but you never know because if you have information rights, you know actually what's happening with the cash flow, actually what's real. There's always a lot of like, you know, uh, gesturing and context and rumors out there, and you have an advantage if you actually have the real numbers on the inside. It's only a slight advantage. I agree with you, I agree with you generally, but, uh, but I don't think it's a huge... I do think it's valuable information and it's why investors negotiate for it. They want information rights and they want to not be diluted down. So, uh, interesting. Uh, yeah, hopefully if you're a founder and you're doing a VC deal, uh, don't give the pro rata right away, uh, the pro rata right, um, lightly. Like think about it as a serious deal point. What is the value of that? It's going to be a headache potentially for a long time. Could be really awesome. Sometimes it's great to have investors with pro rata because every new round you're like, ah, I got 40% of my round filled. Some founders love having a bunch of VCs who are like, 'Oh yeah, every round, like you can count on me for the first half of that round. I'll fill it first and I'm continuing to add on.' And so then when you're raising like that next big round, you do still need to go find an anchor, but you don't need to necessarily fill it all, which can be hard if you're not the hottest company in the world sometimes. So, uh, it cuts both ways, but, um, I don't think it's going anywhere. Uh, there is, uh, yeah, I mean the state of Delaware, you know, is firmly entrenched in Silicon Valley, uh, and for that reason, like, we will abide by these things. Anyway, uh, big car day, uh, today, two car launches, the Tesla Roadster tonight, 7:55 p.m. Central time.
Tyler 51:31 ↗
Yeah, so 5:55 Pacific.
John Coogan 51:32 ↗
5:55 Pacific.
Tyler 51:33 ↗
8:55 Eastern.
John Coogan 51:35 ↗
Okay, so 7:55, people are rumoring or are suggesting that 7:55 might be the quarter mile time. Is that what they're saying?
Tyler 51:46 ↗
Yes.
John Coogan 51:46 ↗
I've seen a bunch of different speculation. What would be really crazy is if it was a 5.55 quarter mile and it was the Pacific time. That would be amazing. Uh, but I put down a deposit yesterday for a Roadster and I'm fully ready to put that pin on the 'fell for it again' award, it's ready to go. We have a big bet. Tyler has a big bet. And let's cut over to Tyler.
Tyler 52:13 ↗
And, uh, and I need to, I mean I need to create some stakes for this game because like what would be... Hey, but, but, but break down your strategy. Putting down the deposit. So my strategy is, it's... You sold me on it. I ended up, I did it.
John Coogan 52:30 ↗
You did it. Okay. So, uh, it's five grand on a credit card and you have to wire 45,000 within 10 days, but I'm going to know whether or not it's a good car by tonight. And so I can cancel it if I don't like it and jump out of line. But if it's amazing, I mean, Elon's saying it's like going to be the most amazing product demo ever. If it's amazing, then I will be able to hold my position in the line before everyone floods in post-launch. Yeah. And so it felt like the right risk of you're tying up five grand for two days. Even at 6% interest rates, you're talking about like $5 of opportunity cost. It's nothing. And so, um, it's a pretty good trade.
Tyler 53:10 ↗
It's a pretty good trade for potentially being at the front of the line for something that could be really cool that actually flies. But if it's like, oh, it's going to be shipping in 2035 and it's, you know, it's not going to be anything special and, you know, none of the features appeal to me, or oh, we couldn't get self-driving working on it and it's not actually that.
John Coogan 53:31 ↗
Here's the thing. Here's what everyone... uh, let's speculate a little bit. Yes.
Tyler 53:35 ↗
So, I think that ramps will be involved.
John Coogan 53:39 ↗
Okay.
Tyler 53:39 ↗
I think that ramps will be involved. So, because our original bet was it will leave the ground on flat ground and I think you had like half a foot. I think you had flat ground in the... He just said, he just gestured towards it flying. Yeah. And so to me, what's the easiest way to get a car in the air?
John Coogan 53:58 ↗
Okay.
Tyler 53:58 ↗
Shoot it off of a ramp. Drive it off of a ramp. I think we're going to be seeing multiple types of ramps. I think we're going to be seeing...
John Coogan 54:05 ↗
That'd be awesome. I love it. I'm taking a different direction, a different bet. My bet is that off of flat ground it will go, I think I said more than six feet in the air, but I definitely think more than three feet in the air. I think it will go high.
Tyler 54:20 ↗
Not 10,000 ft, which is what they got cleared to.
John Coogan 54:23 ↗
You know those demos, you know the demo, the Chinese car like goes, no, the one that sort of like drives...
Tyler 54:29 ↗
Yeah, through the tunnel.
John Coogan 54:30 ↗
So what I think is that there's going to be sort of a looped ramp that will send it through the air in a rotation.
Tyler 54:36 ↗
Okay.
John Coogan 54:36 ↗
And land.
Tyler 54:37 ↗
So like stunt driver basically. But maybe it could do it, which is still incredibly impressive. You don't see car manufacturers demo their cars by sending them off ramps.
John Coogan 54:46 ↗
Okay, so if there's ramps involved, Jordi wins. If it jumps off the ground off of flat ground, I win. That's the bet.
Tyler 54:53 ↗
Here's the other thing. Uh, do you remember... there's videos? There's some street in LA.
John Coogan 55:00 ↗
Yes, where they film all the car commercials. I know it. Uh, it's like Figueroa and First, something like that.
Tyler 55:05 ↗
No, I'm talking about...
John Coogan 55:07 ↗
Oh, talking about something else.
Tyler 55:09 ↗
There's basically a very specific road where it's very steep up and then it flattens out for a second and then it goes...
John Coogan 55:15 ↗
Oh, yeah. Yeah. Yeah. I've seen people jump off that.
Tyler 55:18 ↗
I think Elon saw that and was like, we should just demo the next car that way.
John Coogan 55:24 ↗
Okay. Okay. So you think jump. I think rocket engines or thrusters or fans that will lift.
Tyler 55:33 ↗
Pull this up. Pull this up immediately.
John Coogan 55:36 ↗
Okay. Um, but let's pull this up. Yeah. What's going on here? Is this a famous YouTuber too?
Tyler 55:44 ↗
So, David Dobrik. I've seen a bunch of videos of people, at least 50.
John Coogan 55:49 ↗
That is so crazy.
Tyler 55:51 ↗
So I'm calling this, but the ramp spins it.
John Coogan 55:56 ↗
Okay. Okay. Okay.
Tyler 55:59 ↗
Okay. So you think jump. I think flat.
John Coogan 56:02 ↗
Now the question is, what is the criteria?
Tyler 56:06 ↗
There we go.
John Coogan 56:07 ↗
That is insane. Uh, here's the criteria, Jordi. The people that fell for the Tesla Roadster the first time, they put down the full amount in 2017 and they waited a decade and they didn't get anything. Nothing shipped, right? They fell for it. They didn't fall for it again because Tesla has always shipped their vehicles. They did the Cybertruck, they shipped that. There's one outside, like they're real. You may like it, you may not, but they shipped it. But they didn't with the original Roadster. And so there were a lot of people that feel like they fell for the Roadster promo scheme because they put down the money and then they waited a decade and they didn't get anything. So in order to fall for it again, you need to put down the money and wait another decade. But we don't want to wait a decade. And so the question is, on what time scale would you be disappointed? And to what feature set would you be disappointed?
Tyler 57:04 ↗
Well, well, I did have one theory that, again, this was clearly a car that didn't want to get made.
John Coogan 57:11 ↗
Yeah.
Tyler 57:12 ↗
And it sort of was forced into it by taking deposits and all this stuff.
John Coogan 57:16 ↗
And it doesn't really make sense in the Tesla lineup of sort of appliance-style cars in many ways, right? You're shaving off...
Tyler 57:25 ↗
Yeah. Yeah.
John Coogan 57:27 ↗
All these other cars.
Tyler 57:28 ↗
Yep.
John Coogan 57:28 ↗
The Model X, etc. Uh, you don't have an SUV, all these things.
Tyler 57:34 ↗
Um, and so I thought it'd be funny to demo the car in such an insane way that it just instantly, like federal regulators come in and say like, you cannot under any circumstances do this. And then he's like...
John Coogan 57:45 ↗
And he's like, 'Yeah, sorry. I made the product.'
Tyler 57:49 ↗
Okay.
John Coogan 57:49 ↗
I just can't ship it. We're going back to Model Y. We're only going to make the Model Y now.
Tyler 57:55 ↗
Yeah, but if he says that, the obvious next step would be it's track only, which is a huge selling point for me. It would be amazing. I would definitely stay in line.
John Coogan 58:07 ↗
Yeah. Do we think it'll have a roll cage built in?
Tyler 58:10 ↗
Hopefully.
John Coogan 58:11 ↗
Given that it may be taking flight.
Tyler 58:14 ↗
Hopefully it's a roll cage, but like all of the bars are like slightly misaligned.
John Coogan 58:18 ↗
Sebastian says Elon wouldn't hype it this much to drive a car off a ramp. Come on.
Tyler 58:23 ↗
Okay, it is a good point. I do think it'll have rocket thrusters of some sort, but I still think ramp.
John Coogan 58:34 ↗
I think that's part of it. Like we're launching.
Tyler 58:36 ↗
What if it does both? If it does both, we both win.
John Coogan 58:40 ↗
Well, that's what I'm saying. It's using the rocket.
Tyler 58:42 ↗
No, what I'm saying is what if there are two demos? One is just it's sitting there on flat ground and it goes hover up and everyone's like, 'Wow, it's flying.' And then it goes down and it lands, but it goes up five feet in the air and we're like, 'Wow, it can go so high. That's crazy. I've never seen a car do that.' And then separately they're like, 'Now to the stunt portion.' And then they go off a ramp. Like that.
John Coogan 59:00 ↗
That's what I think. That's what I expect to happen.
Tyler 59:03 ↗
Both.
John Coogan 59:04 ↗
I'm thinking both. I think this is like a Nitro Circus style demo. Like I think there's cars launching everywhere.
Tyler 59:11 ↗
Okay. Then the only thing I disagree with you on is that I don't think there will be any ramps.
John Coogan 59:16 ↗
So I would go... You're going to see the car leave the ground, but there will be no ramps involved at any point in the demonstration. You're going no ramp.
Tyler 59:24 ↗
That's our bet now. That's our bet. But back to the 'fell for it again' award. What does it take for you to put that on?
John Coogan 59:32 ↗
The demo is amazing. You do the full deposit. So you go from 5k to 45k...
Tyler 59:39 ↗
And then it doesn't ship for 10.
John Coogan 59:41 ↗
Yeah. So...
Tyler 59:42 ↗
So we have to keep these around.
John Coogan 59:43 ↗
So it's going to be withered and old by the time we put it on. No, I would say one year. It's got to be one year. If it takes more than one year to ship this thing, then you fell for it again, right? Because like you've had 10 years. Like you don't get another 10, you get another launch and then you get another, okay, ship it, right?
Tyler 1:00:04 ↗
Yeah.
John Coogan 1:00:05 ↗
I mean, what else? What else would, like, you're going to be at nine years like, 'Oh yeah, didn't fall for it this time. I got my Roadster just 19 years after they announced it the first time and only 9 years after they announced it the second time.' No way, dude. You're going to be in year six being like, 'I fell for it again.'
Tyler 1:00:26 ↗
Right.
John Coogan 1:00:26 ↗
How much was the original Roadster deposit?
Tyler 1:00:28 ↗
I thought it was the full amount. It was like a quarter mil. I don't know. We can look that up. But Mission S is coming out. I think they will ship it. I think that the Mission S is probably a safer bet. You won't be...
John Coogan 1:00:42 ↗
So this video leaked...
Tyler 1:00:44 ↗
Yeah.
John Coogan 1:00:44 ↗
Late last night.
Tyler 1:00:46 ↗
Yep.
John Coogan 1:00:46 ↗
Let's pull it up. First, I'm going to tell you about Shopify. Shopify is the commerce platform that grows with your business and lets you sell in seconds online, in store, on mobile, on social, on marketplaces, and now with AI agents. Okay. What are they doing? They're peeling back a cover and they're showing off the car. And you had a very good take on this. What do you like about this design? What do you like about the Mission S? What sticks out to you about this?
Tyler 1:01:14 ↗
So, I'll start by saying I feel like a kid who like accidentally saw their Christmas present.
John Coogan 1:01:23 ↗
Oh.
Tyler 1:01:24 ↗
And...
John Coogan 1:01:25 ↗
Okay.
Tyler 1:01:26 ↗
It's exciting. Christmas.
John Coogan 1:01:27 ↗
It's exciting because you're getting what you want, but also it just like kills all the suspense.
Tyler 1:01:33 ↗
Oh, interesting.
John Coogan 1:01:34 ↗
I've been looking forward to this launch more than any other car launch in my entire life.
Tyler 1:01:40 ↗
Yeah.
John Coogan 1:01:41 ↗
And now it's ruined.
Tyler 1:01:42 ↗
But...
John Coogan 1:01:44 ↗
Yeah, you want to see the positive. This car is way, way more aggressive than I was anticipating.
Tyler 1:01:53 ↗
Yes, it really does feel like it's over for every other manufacturer in the sort of like mid-range supercar category because...
John Coogan 1:02:04 ↗
The McLarens, the Lamborghinis, the...
Tyler 1:02:06 ↗
The Ferraris. Yeah.
John Coogan 1:02:08 ↗
Like it is going to be rough. Like this becomes the most...
Tyler 1:02:11 ↗
When I heard flat eight, I thought, 'Okay, we're going to...'
John Coogan 1:02:14 ↗
It's got a roof scoop.
Tyler 1:02:15 ↗
I know. I know.
John Coogan 1:02:15 ↗
We're scooping. I mean, this is the perfect car for an S-tier journalist to just rip around SF.
Tyler 1:02:22 ↗
Yeah.
John Coogan 1:02:23 ↗
With the roof scoop.
Tyler 1:02:24 ↗
For sure.
John Coogan 1:02:25 ↗
Oh, the scoop. The scoop. Yeah. So I definitely thought it was going to be like Cayman, 911, and then this. And this would feel as far away from a 911 as a Cayman does. And a Cayman does not feel very far away from a 911.
Tyler 1:02:40 ↗
No, it feels way farther.
John Coogan 1:02:42 ↗
This feels way farther. Like if a Cayman is a seven and a 911 is a nine, this is like a 15, right? It's like further along and it's much closer to Carrera GT, 918 Spider. Aesthetically, we'll see about the performance. We'll see about how they position it. I know that they're not going to do as much of a restriction on the production numbers, but at least from like an emotional feeling, it's giving me 918 successor. And I know that they might say, 'Oh, it's not, it's a different thing. It's going to be a high production or whatever.' It doesn't matter. Emotionally, I'm feeling Carrera GT. I'm feeling 918.
Tyler 1:03:21 ↗
And this just immediately becomes by far the most desirable car in the $500,000 to a million dollar price range in my opinion. Yes.
John Coogan 1:03:30 ↗
Like day one compared to Revuelto, compared to SF90, compared to 750LT or whatever McLaren's working with these days.
Tyler 1:03:37 ↗
Although, uh, where's the McLaren 6GT? Remember the McLaren's doing like a manual one. Is that going to be sub a million now?
John Coogan 1:03:47 ↗
No, that'll probably be two million.
Tyler 1:03:49 ↗
Oh, it'll be like one of their seven things. Okay.
John Coogan 1:03:51 ↗
That's the thing. That's the thing. So many of the cars that have become... we looked at that Alfa Romeo and it was like a million bucks and it's like, okay, a million dollars for an Alfa Romeo that...
Tyler 1:03:59 ↗
Yeah, there's so many of these situations where they got the market potentially in like a headlock right now. I love to keep...
John Coogan 1:04:09 ↗
The one thing is the car is somewhat antisocial, right?
Tyler 1:04:13 ↗
How so?
John Coogan 1:04:14 ↗
Looking at the amount of rocks that those back tires are going to be throwing out, right? If you want to take this out on a Sunday drive with some buddies, you're going to need some mud flaps.
Tyler 1:04:25 ↗
That's right.
John Coogan 1:04:25 ↗
Otherwise, good luck if you're sitting behind this thing. But, uh, overall, can't wait for the event. It's in less than 90 minutes for the actual reveal.
Tyler 1:04:33 ↗
We might have to stay.
John Coogan 1:04:34 ↗
Uh, what a fantastic looking car. Nailed it. Right at the intersection of the 959 and the GT1.
Tyler 1:04:42 ↗
Very cool.
John Coogan 1:04:43 ↗
Stunning. Anyway, uh, we have our first guest of the show. Reed from Semaphore is here. The San Francisco bureau chief. You know him. You love him. He's got scoops. The new Porsche's got scoops. I swear they made this car for the lone wolf journalist that's scooping around SF.
Tyler 1:05:03 ↗
That... I don't know how many journalists you guys know, but you know if you buy a supercar, you can no longer be in journalism. You have to leave. That's like... really, you can't drive a supercar and be a journalist. The trend. Yeah, you need to be driving like a, I don't know, like an Oldsmobile, something broken down or...
John Coogan 1:05:24 ↗
A very old one.
Tyler 1:05:25 ↗
Something that you can pull up outside of a technology company office and smoke a cigarette, just act sort of mysterious.
John Coogan 1:05:34 ↗
Even like a 1998 S-Class that has some weight to it, but it's going to be depreciated. You can pull up and have some authority there. Can we get... I don't know if you own a car, even owning a car is probably... Yeah. Go ahead.
Tyler 1:05:50 ↗
Uh, I don't know if you've been following, but any predictions for the Tesla Roadster later? We've been debating...
John Coogan 1:06:00 ↗
Are there going to be ramps involved? Are there going to be... is it just rocket thrusters?
Tyler 1:06:06 ↗
Is it going to be able to kickflip? Things like that. You guys are in a very different place with cars than I am. I have a Model Y and I'm just like, I just need a bigger car. That's all I care about. I just need more space for the kids and the gear, you know, and all that stuff. Like a Roadster, I'm just not... that's not where my head is at right now. But...
John Coogan 1:06:26 ↗
The Model Y L, the long wheelbase version, gives you an extra 20 inches or something.
Tyler 1:06:31 ↗
I was super excited. I want to go when my lease is up. I'm going to for sure go check that out.
John Coogan 1:06:37 ↗
Yeah. Seems like...
Tyler 1:06:38 ↗
Just make it bigger. That's my ask.
John Coogan 1:06:40 ↗
I have one on order and they pushed me back because they can't make them fast enough. I was supposed to get it in November and now it's January.
Tyler 1:06:47 ↗
Yeah. I think my theory is that Tesla's like starting this crazy inflection where enough people have had the magical experience of self-driving.
John Coogan 1:06:56 ↗
I've heard it.
Tyler 1:06:57 ↗
What I'm actually fascinated by is like, it doesn't feel like Elon is actually giving it enough attention. And I think in part that's because he wants to merge Tesla and SpaceX and he owns more of SpaceX, right? So he wants Tesla to be at a lower valuation when that happens. But we've both like put, you know, we've both like... I bought a Tesla a few weeks ago. John has been trying to buy a Tesla. Both of them were delayed by months and months for like basic models. And so I think that inflection is happening. And I don't think you're going to get the like... Yeah. Every single person I know now is having that like magical moment.
John Coogan 1:07:40 ↗
I'll tell you, I have a broken shoulder right now from playing ice hockey and I activated my FSD. It's kind of amazing. You just sit there with your broken shoulder and have the car drive you around.
Tyler 1:07:51 ↗
They need to advertise. They should... elite athlete.

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APA

Cantrill, B. (2026, October 15). SELL EVERYTHING (Including Your Dollars), PPI God Candle, Lee Jae Myung Says "We Must Live" [Interview transcript]. TBPN. CEOInterviews.AI. https://ceointerviews.ai/interview/3071833/

MLA

Bryan Cantrill. "SELL EVERYTHING (Including Your Dollars), PPI God Candle, Lee Jae Myung Says "We Must Live"." TBPN, 15 Oct. 2026. Transcript, CEOInterviews.AI, https://ceointerviews.ai/interview/3071833/.

BibTeX
@misc{cantrill2026_3071833,
  author       = {Bryan Cantrill},
  title        = {SELL EVERYTHING (Including Your Dollars), PPI God Candle, Lee Jae Myung Says "We Must Live"},
  howpublished = {Interview transcript, TBPN. CEOInterviews.AI},
  year         = {2026},
  month        = {oct},
  url          = {https://ceointerviews.ai/interview/3071833/},
  note         = {Speaker-attributed transcript with timestamps}
}