It's Just Math - Erik Olson

🎥 Aug 20, 2018 📺 PI Apparel ⏱ 0m 👁 126 views

Erik Olson, Vp (job title here) at Crocs, explains exponential growth during the PI Apparel New York 2018 conference. Subscribe ...

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About Erik Olson

Erik Olson, Senior Vice President of Global Sourcing & Product Execution at Crocs, spoke at the PI Apparel New York 2018 conference about the concept of exponential growth. In a presentation titled "It's Just Math," Olson described the exponential growth curve as a pattern found in nature, such as in bacteria and population growth, as well as in technology. He stated that Moore's law is a variant of this curve, indicating that the amount of change doubles over time, growing faster and faster. Olson noted that at industry conferences, attendees often remark that "no time has been better," but he attributed this sentiment to the increasing pace of change and the growing number of available technologies. He cited an example from a friend in a startup working on photo management, who told him that the number of photos taken globally doubles each year. Olson characterized this pressure to adapt as a mathematical reality, saying, "when you feel this pressure to get in the game, this is what you're dealing with: math. It's just math."

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Transcript (1 segments)

Narrator0:00

This is the exponential growth curve. Quite a beautiful curve. It defines many things in nature: bacteria growth, population growth. It also defines technology growth. Moore's law is basically a variant of this. Over time, the amount of change is going to double, double, double. It's going to keep growing faster and faster. So when you come to a conference like this, you'll hear a lot of people talking about no time has been better, but it's more change. There's more things. And when you look at all the different technologies that are available to us, they're only going to be more next year. I have a friend who is in a startup and he's working on photo management. Basically what he told me was that every year, the photos taken by all of us double. The amount taken throughout all of history. So that's what exponential growth is. So when you feel this change, you feel this pressure to get in the game. This is what you're dealing with. It's just math.