About Heather Campe
In September 2018, Heather Campe, then senior vice president of Americas adhesives at H.B. Fuller, discussed the company's acquisition of Royal Adhesives and Sealants. Campe stated that the acquisition expands H.B. Fuller's durable assembly share within its overall portfolio of markets in the Americas. She described the move as aligning with the company's strategic plan to grow its durable assembly business at a faster rate than other markets.
Campe said that from a customer perspective, the acquisition allows H.B. Fuller to offer Royal's technologies to its customers and increase its share of wallet within those customers, while Royal can sell H.B. Fuller's technologies into its own customer base. She characterized the arrangement as a "great win-win" for both companies and their customers.
Source: AI-verified profile updated from Heather Campe's recent appearances.
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Transcript (1 segments)
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Heather Campe0:09
What's really exciting about the Royal acquisition for the Americas adhesives is it expands our durable assembly share of our overall portfolio of markets in the Americas. Part of our strategic plan was to grow our durable assembly business at a faster rate than our other markets to grow that share, and this dovetails nicely into that strategic plan. From a customer perspective, it allows H.B. Fuller to look at Royal's portfolio of technologies and offer those technologies to our customers and grow our share of wallet within those customers, and vice versa. It allows Royal to look at H.B. Fuller's technology portfolio and sell those technologies into Royal customers. So overall, it's a great win-win for both H.B. Fuller and Royal and for our customers to continue to grow profitably.