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Christie Raymond
Senior EVice President & Chief Marketing Officer, KOHL'S CORP

A Message From Our CEO | Kohl’s Stores Now Open

🎥 May 18, 2020 📺 Kohl's ⏱ 4m 👁 201906 views
We're delighted to serve you in store once again, but we wouldn't open our doors if our stores didn't meet and exceed the highest ...
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About Christie Raymond

In September 2020, Christie Raymond, as Senior Vice President and Chief Marketing Officer at Kohl's, communicated the company's approach to reopening stores during the COVID-19 pandemic. Raymond stated that the health and safety of associates and customers was the company's top priority and that Kohl's was taking a "thoughtful and measured approach" to reopening, using criteria including state guidelines, health data, store readiness, and store team insights. She described several new safety measures being implemented, including health and safety training for associates, wellness and temperature checks before shifts, mandatory masks and gloves for workers, reduced operating hours, and dedicated shopping hours for high-risk customers. Raymond also outlined additional precautions in stores, such as hand sanitizer stations, social distancing markers, protective barriers at checkout and returns counters, and rigorous cleaning procedures including sanitizing shopping carts between uses and cleaning checkout counters after each transaction. She noted that fitting rooms would be closed and beauty testers suspended to minimize touch points, while the company would continue offering a contactless drive-up service for online purchases. Raymond emphasized that the shopping experience would "look and feel a bit different" but that the company's commitment to quality, value, and customer safety remained unchanged.

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Transcript (1 segments)
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Christie Raymond0:04
To all of our valued Kohl's customers, I hope you and your loved ones are healthy and safe as we all navigate through this pandemic. It is fair to say that this period of time has been amongst the most daunting and extraordinary that we've experienced in our lifetime. Our hearts are with so many that have faced illness and loss, and our deepest gratitude goes out to the heroes of this moment, including the health care professionals and everyone on the front line across the country who are displaying incredible bravery during this time. While we as a global community have all been tested in ways far beyond what we could have ever imagined, it has been inspiring to see our collective society come together with renewed purpose to manage through this pandemic. Every business, every family, and every community has made meaningful changes to protect the greater good. While this difficult journey is far from over, we are seeing progress. Like many of you, we are looking forward to returning to some normalcy in our daily lives, and our goal at Kohl's is to welcome you and your family back when the time is right, while providing new levels of safety and assurance. We are now starting to open stores in select areas and will continue to open additional locations on a phased timeline, taking many factors into consideration. As we reopen our stores, I want to assure you that the health and safety of our associates and our customers remains our top priority. We are taking a thoughtful and measured approach when deciding which stores to open, following a set of criteria including state guidelines, health data, store readiness, and our own store team insights. As we begin to navigate our new normal, the shopping experience at Kohl's will look and feel a bit different than what you're used to, as we are taking an abundance of caution and care to ensure we are providing you with a safe shopping environment. While we have always operated clean and safe stores, we've taken several extra precautions. All of our associates will be required to take health and safety training on the new procedures we've put in place. Upon returning to work, associates will take part in wellness and temperature checks before every shift, and they'll be wearing masks and gloves while at work. We will be operating with reduced hours, and we'll have dedicated shopping hours for high-risk customers. We've installed hand sanitizer stations and social distancing markers throughout the store, as well as placed protective barriers at our checkout and returns counters. We are following rigorous cleaning procedures, including sanitizing shopping carts between each use and cleaning checkout counters and touch pads after each customer transaction, to ensure you can shop safely and with confidence. Additionally, we'll be closing all fitting rooms and suspending the use of beauty testers to reduce and minimize touch points, and we'll continue to offer our recently launched contactless drive-up service for kohls.com purchases. While we've made a number of changes to our store environment, one thing hasn't changed: our unconditional commitment to quality, value, and the health and safety of you and your family. I want to thank you for being a loyal customer at Kohl's. Serving you is our highest purpose. Please be safe and take care of yourself and your family. We look forward to seeing you back in our stores very soon.