Meet Adtalem Global Education’s CMO Maurice Herrera

🎥 Sep 17, 2024 📺 Adtalem Global Education ⏱ 3m 👁 584 views

Maurice Herrera, chief marketing officer at Adtalem Global Education, shares how he combines his Ecuadorian heritage, lifelong ...

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About Maurice Herrera

Maurice Herrera, Senior Vice President and Chief Marketing Officer at Adtalem Global Education, discussed his role and the company’s mission during a September 2024 interview. Herrera stated that Adtalem’s institutions play a role in closing the diversity, equity, and inclusion gap in healthcare, and said the company graduates more Black doctors in the United States through its workforce solution strategy. He described Adtalem’s mission as providing access and knowledge to opportunities in healthcare, and said the company helps the Latino community fulfill ambitions in careers such as doctor, nurse, clinical psychologist, and social worker. Herrera also spoke about his personal background, noting that he grew up in New York City and that his parents are of Ecuadorian descent. He said Hispanic Heritage Month is an opportunity to expand awareness of Latino culture and to appreciate his upbringing and the sacrifices made by his parents. He highlighted aspects of Latino culture he values, including food, family, and perseverance.

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Transcript (4 segments)

Maurice Herrera0:06

Hi, I'm Maurice Herrera and I'm the chief marketing officer here at Adtalem. I grew up in New York City. I landed in Brooklyn when I was 5 years old. My family comes from Ecuador. My mom and dad are both of Ecuadorian descent. I'm one of 40 first cousins. I've got 15 uncles and aunts between my mom and dad. I'm a kid from New York City but with strong roots from my tíos. My favorite parts of Latino culture: I got to start with food. I love Mexican food, Cuban food, Dominican food. Puerto Rican food is amazing. The gandulas, love it. I love plantains; I think plantains can go with just about everything. I got to start with the food, but then what accompanies the food is family. I've got four kids in college and I personally take a lot of pride in the relationship that I've got with them. And then the third is just this value of perseverance, the high degree of optimism that I feel is rooted in Latino culture. It's a culture where no matter what gets thrown your way, there's always a way to make the most of the situation.

Hispanic Heritage Month for me is an opportunity to do two things: one, it's to expand the awareness of what Latino culture is about, and the second is just an opportunity to appreciate, for me personally, a moment to take a moment of pause and appreciate my upbringing, my roots, the sacrifices that were made on behalf of my mom and dad.

I love how each of our institutions plays a critical role in closing the DEI gap. The diversity, equity, and inclusion in health care has a very big gap. Our institutions, and every one of them, helps really close those gaps in the health care space. I mean, we graduate more Black doctors in the United States than any other institution through our category of one strategy where we are a workforce solution, marrying the ambitions of prospective students with the needs that are very great in health care.

One of the big limitations that faces the Latino community is access: access to knowledge, access to opportunities. That's why for me, being at Adtalem is a great source of pride because that is our mission: to provide access and knowledge to opportunities in health care. The opportunity to be a doctor, to be a nurse, to be a clinical psychologist, to be a social worker, given the great demands that we have in this country for me is a big source of pride that we provide the Latino community the opportunity to fulfill their ambition in a career in health care.