William Mcmorrow40:55
Well, how I got into the business was really pretty circuitous. I had the very good fortune of growing up in a great family, one of nine, had to learn to be independent in that kind of environment, and got taught the virtue really young in my life of how to work hard. When I got out of school at USC, I thought the world was mine. I went to undergraduate and graduate school there, but then I learned quickly after 50 job interviews, I got one job offer. People will say, 'What did you do?' I said, 'You're kidding me, I took it.' But it set me on a career path that I never dreamed of. I didn't want to go to work at a bank, and I had to move out of Southern California to Northern California at that time, which was like a big deal. I was working in a bank, and I got thrown into some early projects that really were in a certain way life-changing for me. In my 17 years in the banking industry, I had three people, maybe four, that were either bosses or mentors.
Of mine that gave me a lucky break to do something I wasn't ready for. In my case, when I went to work for Crocker Bank, which is now part of Wells Fargo, they asked me to write a report on the airline industry. What did I know as a 23-year-old about the airline industry? But the bank had a big exposure to it, and so one of the older guys said, 'Would you like to go visit the manufacturing plants of the people that are building these aircraft?' I said sure. It was such an eye-opener to me to be involved in financing these manufacturing facilities. It really launched me, as I got off this training program, into the corporate lending world where we were lending money to big companies here in California and midsize companies. In those days, there wasn't a business development part of it; it just didn't exist. But I started calling on big companies here in Los Angeles, and my simple pitch was, 'I have money to lend. Would you like me to come and see you to see if you want to borrow it?' So early on in my career, I was able to start developing business. When I was 25, I got hired by what was the ninth largest bank in the country to run their corporate lending group. I was 25 years old. I moved to Philadelphia, got to see what was going on in New York, got to travel all over the United States to every inch of this country to visit clients' manufacturing facilities. We were a big lender to the public utility industry. Most of the people working with me at that time were sometimes twice my age, so that's where the hard work part came in. I'm giving you the long-winded answer. Then when I was 30, I got hired by a bank here in Los Angeles to essentially run a bank that had lots of issues related to the real estate industry because in 1980 the interest rates were 21%. You could have been the smartest person in the world, but you were not going to make money in the real estate business; in fact, you were going to lose your real estate. We started taking back real estate into ownership. We decided to bring in 35 people that were not bankers and take over the real estate that wasn't bad real estate but was a victim of these high interest rates. That was where I really learned the real estate business. I was fortunate to be working for one of the great entrepreneurs here in Southern California who was the primary owner of the bank. He was in his 60s, I was 30, and he became kind of my father figure in my career. As we got the bank cleaned up and it became very successful, the bank was sold to Cerica Bank. I wanted to do something on my own; I didn't want to work for a bank in a big organization any longer. I came across this company Kennedy Wilson, which had already been started and was in different businesses, and I was able to purchase that company in 1988. The business we were in was a real estate auction business, primarily auctioning real estate for financial institutions. That was an interesting time to do that too. That's where the luck part came in because what happened from 1990, the S&L crisis came, and the regulators, particularly the FDIC, started taking over all these S&Ls. They needed a way to liquidate real estate, so the auction business, which was this tiny business at Kennedy Wilson, actually turned into a really great business. Off of that, we became principals buying real estate. The whole idea was to have a fee-generating business alongside an acquisition equity business. Because of my banking background, a lot of what we were doing on the acquisition side focused on buying things at bargain prices from the banking industry, in some cases the same banks that we were doing auctions for. That principle that we started with in 1988 has never changed. If you think about Kennedy Wilson, we started a business from scratch in Japan in 1994 that revolved around their banking and economic downturn. We went to Europe in 2010, to the United Kingdom and Ireland, where nobody wanted to go, but everything we were doing there related to us being a counterparty with the banking system. Because there was nobody in the United Kingdom or Ireland with capital, we were able to become the largest real estate owner in the country during that period of time, and probably still are in the top three. It was all of these circumstances that allowed us to do the things and create these great careers.