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Willis Johnson
Founder & Chairman, Copart Inc

Willis Johnson: Wealth Means Nothing Without THIS | Engage Your Destiny Podcast with Ben Peterson

🎥 Nov 05, 2025 📺 Engage Your Destiny ⏱ 37m 👁 44 views
This week we dive into Willis Johnson's story on the Engage Your Destiny Podcast. We see how a combat veteran turned ...
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About Willis Johnson

Willis Johnson, founder and chairman of Copart, participated in the company's investor conference call on July 6, 2026, which was held to outline long-term strategy priorities under new CEO Jay Adair. Johnson noted that the call was the first time Copart had held a conference call between earnings releases in its 32 years as a public company. He stated that he was "very happy with where the company sitting" and that it had been "well operated," but added that to grow at a faster rate, the company would need to make changes in structure, organization, and personnel, including hiring from outside. During the call, Johnson discussed the expansion of Copart's Purple Wave division, which he said has been focused on expanding its territory sales force, primarily in the central time zone of the U.S., with plans to push to the coasts and then into secondary and tertiary markets. He said the company expects this strategy to continue through 2027. Johnson also expressed a view that "the consumer retrenchment is cyclical not structural."

Source: AI-verified profile updated from Willis Johnson's recent appearances. Browse all interviews →

Transcript (33 segments)
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Ben Peterson0:03
This is the Engage Your Destiny podcast, where your destiny is our mission, serving our active military, veterans, and families. Welcome to the show.
Hey guys, welcome back to the Engage Your Destiny podcast. I'm Ben Peterson, the founder and CEO of Engage Your Destiny, and we have part two of Willis Johnson's story, which man, part one, what he went through as a child and his experiences in Vietnam, the combat, everything that he went through is just an unbelievable story. And now we're going to get into how God used Willis to build a multi-billion dollar business in a Fortune 100 company. This is one of the most successful businessmen that you're going to find in America. He's a dear friend, mentor, and an incredible patriot. And I know you guys are going to be rocked by his story and learn some incredible wisdom of no-nonsense ways of how to live out a life of destiny. Let's get to it. As you were starting out, you made a lot of decisions in faith, specifically getting the business going of mortgaging your house, moving into trailers. I mean, you made some pretty bold moves in the beginning and you've made bold moves throughout, but I'm curious, as you were just starting the business, how you would calculate and make decisions of what it took to grow the company and what risks you were willing to make.
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Willis Johnson1:40
Well, the first location we bought, we went and prayed. It was five acres. We went and prayed on all four corners and gave it to the Lord. Who wants to give a junkyard to the Lord? Well, it's the Lord's junkyard. It's a wrecking yard that the Lord owns and he's ran with it and we've... and that's why I said I prayed over every acquisition I did. I just think that... I really don't know how to answer that. He just has blessed us from day one. And if something comes out wrong, I don't blame him. It's just life. Sometimes life's cruel, but it's not his fault. It just happens. You just got to get over it.
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Ben Peterson2:29
Yeah, this is such a simple way of thinking. There's a lot of complexities in young people today and how they're processing God. They're questioning God and blaming him for everything that happens to them. Almost every conversation that I have, and even in my own story when I was dealing with PTSD and different issues, was why God, why me? When I ended up in a lot of debt after the festival, why God? I trusted you faithfully, right? Amazing. We're debt-free now, but there's this thing about just blaming God, questioning God. And in your story, you're not blaming God, you're not questioning him, and you just keep advancing forward.
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Willis Johnson3:21
Well, we're not that smart. I mean, he made us, so why? Why? It's like me ever questioning my mom. She made me. What my mom said was gospel. Whatever she said, I believed it. Right or wrong didn't matter. She was never wrong in my eyes. She made me. God made me. So why do I need to question his decision? What's going to happen in this world? I know my job is to take care of my family and take care of America and take care of the right politicians in America, because if America goes down, the world goes down. That's just the way it's going to be. God gave America to us and he can take it away. So we need to get more Christian leaders in America now, which I feel a lot better about. It just never... never had that in my mind.
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Ben Peterson4:27
I think this is profound for me because I think about all the times I question, and this is challenging me as a leader to stop questioning God. Because I think that's the enemy robbing so much of our faith and our advancement and what we're going to build because the battle's in the mind. This is a real issue. We're ministering to thousands of people on a weekly basis in the military, and I hear all the questions and issues and stories. It's almost overwhelming because there's a spirit of doubt that is just assaulting young people today. They get stuck instead of advancing, just going, 'Well, this happened. Can't do anything about it. It's not God's fault. He's good, so let's go.' There is an unwillingness in young people today to do that. We get stuck.
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Willis Johnson5:31
Yeah, they do. I don't know how to solve that problem. I look at it this way: God made pastors and that's their calling. Just like you have a calling. My calling was to run a business, make a lot of money, give a lot of donations out, help a lot. You be the funnel of the money that all these charities need to help. I'm not a pastor or a Sunday school teacher, but I know how to run a company and make money and get money out to the people that do.
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Ben Peterson6:14
And that's why I'm drilling into it, because the people we minister to are not pastors. They're doing a job every day and they're being torn down by the doubt in their minds. So I want everyone listening to have a self-awareness about the doubt in your life. We've always been to Bible studies a long time, and when you get a group of people—it can be men or couples—we shared our doubts and stories and how we could pray about it. When you get around people like that who have stories of how they became Christians, how they were drug addicts or motorcycle guys and all of a sudden they accepted the Lord and their whole life changed, you go through all that. I think you bring a young couple or a young man into a group of men, and he sees other men that can bow down and worship God. They go, 'Well, if they can do it, why can't I do it?' Bible studies does that. It's probably the best thing in the world for young people—just a good get together with good food and good wine. Everybody has their story, and when you walk out, you feel really great about things. You can discuss politics too. Why are they making those decisions? Look at the president. He got his ear shot and his whole attitude changed. It's a major deal. The man changed overnight. He knows God now because every once in a while he'll say something that he didn't have to say, but he did.
What I find interesting about President Trump is that he doesn't culturally know how to be a Christian. He doesn't know all the nuances and he doesn't care enough to know. He has zero emotional intelligence. He's just going to do it. And he will awkwardly give glory to God, and that feels genuine to me because he doesn't put on this thing of the Christian way. And JD Vance man, he's the same way. We've got a lot of good Christian men in politics today that are good leaders for the country who follow their faith. People pay attention to their faith too. A lot of people need somebody to follow. So anyway, I think America's in a good place. I'm pretty happy with the changes. We'll see how it works out for us all.
Have you ever wondered how you can make an impact in the military? Have you ever sat back and said, 'Man, I wish I would have served. I wish I could do more for this country.' Well, today I want to call you into the fighting force. Engage Your Destiny is reducing suicide on military bases across the world. We have five locations currently where we are doing direct ministry and follow-up with soldiers, and we have more bases opening up to us in New York, in Korea, in Kuwait, in places I never thought could open up to us. That's why I'm making an appeal to you. This is only possible through donors and the selfless sacrifice of you supporting our ministry on a monthly basis. Benefactors and foundations have made our operational budget possible so that 100% of your gifts go directly towards soldiers in the military all over the world. When you partner with us, you'll get one of our gift boxes filled with incredible treats that will bless your life. So friends, come and join the fighting force and let's advance this mission today. I love your authenticity. There's a story I want to highlight: when you would go to buy a business, you'd go in with your cowboy boots, a chain on, blue jeans, a regular guy, and you knew the business. You knew the mom and pop. You were genuine, and your competitors were coming in limos and suits. So tell the story of how you would win over heartland America and buy these businesses.
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Willis Johnson11:22
Most of the companies I bought were mom and pops. They owned one or two locations and built it from the ground up, and I built mine from the ground up. So we talked better. My competitors were college graduates who learned how to buy companies and worked only on numbers. I couldn't care less how much that company was making. They came in with nice suits and fancy cars and wanted to go to a steakhouse. Me, I wanted to go to a Cracker Barrel, shoot the breeze, eat some banana pudding, or say, 'Why don't we get together in the morning?' and the wife would say, 'I'll cook breakfast.' So I'd come over and we'd have breakfast. I got into their life, not just going to dinner. Usually, about 65% of the time, the wives ran the inside of the company and the husband ran the outside. He couldn't run the inside. He ran the forklifts, trucks, and that stuff—I call him a gopher. She ran the inside. But when she got grandkids, she told her husband she was done working, and when she was done, he decided to sell. I called every one of my competitors every six months to see if they wanted to sell, because if their kids were on drugs, the wife didn't want to work, they weren't making enough money, they lost some insurance or cars to a competitor—you never know what kind of day they're having. I'd call and say, 'You interested in selling?' I didn't care what their books were. My competitors would say, 'We'll pay you five or six times earnings.' But in a mom and pop business, you can't count earnings because they're all driving Mercedes, have boats, and everything's on the company. You can't tell what kind of money they're making because they're private. The college guys say you got to pay on earnings. I'd go in and say, 'How many cars you doing?' I knew how much money I'd make on them. I didn't care what they were making. So I'd give them a price that sometimes might be 10 times earnings. I call it the broom account, because if you go to their house, they had swimming pools and diamond rings. They were living really good. It's not all reported. That's just how life is. If you own a pizza parlor as a mom and dad, you might have sold 35 pizzas but only rung up 20. It is what it is. So I'd usually make a deal and pay them more. I'd say, 'Okay, I'll buy your company for this, lease your land for 10 years, pay you this much rent, with an option to buy it in 10 years for this kind of money. I'll give you all your accounts receivable, and you'll lease my land and buy it out. I'll give you a cost of living adjustment every two and a half years and this big chunk of money.' Usually we could make a deal within an hour and a half, two hours. I'd sit down with a yellow pad, write down six or seven items, shake hands, and send it to my lawyers in California. The next morning they'd fax me the contracts, and I'd go back through them. I'd say don't sign them because most of them didn't have attorneys and had lousy accountants. I'd say, 'Hire a good attorney firm; it might cost you 15 or 20 grand, and have your accountant do your numbers. If you get a bad attorney, we'll never get a deal done. With a high-priced attorney, he knows all the legalities and we'll do everything honest.' So we could handshake a deal within five days, have a contract done, then I'd do environmental checks for 30 days. By that time, my integration team was training people, putting in new computers, handling accounts receivable and payable. We'd collect their accounts over three or four months and give it to them because they already sold the vehicles. That helped swing the deal.
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Ben Peterson16:15
When did you get the idea—because you had your first lot, stood on all four corners, prayed for it—when did you get the idea of buying more to multiply?
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Willis Johnson16:26
Well, I had a dismantling facility and I specialized because I couldn't compete with all the other guys. So I specialized in Chrysler, Dodge, and Plymouth. Then I opened up a mini truck yard in the early 70s when they just started coming out. Then I opened up a foreign car yard. Then I went to LA and saw a guy who built a yard called Pick-a-Part, Self-Service Wrecking Yards. I liked it. So I came back and opened up a big one I called You Pull It. It was 12 acres. First day, 800 people came through, paid 50 cents each to get in and pull parts. It was a gold mine. So I had all these dismantling facilities and opened parts houses because if you sell a used motor, they need oil and filters. I went to Taiwan and bought aftermarket cheap metal and radiators and shipped them to my facilities. Then Iacocca wanted to change Chrysler, so I met with his people and bought a lot of factory shut-down engines, transmissions, motors, carburetors—stuff they had when they shut down. I bought it for five or ten cents on the dollar because you had to take 5,000 carburetors, hundreds of rear ends. They had no buyers for that much. I was buying so much that Chrysler said it's okay, pay us in six months or a year. They trusted me, no interest. I just took it and sent them checks as I sold it. I became a distributor all over the country. Our company got big, and I was buying so many cars at salvage auctions that one of the guys wanted to retire, so I bought his auction. I really liked that auction business. So I had the You Pull It yards, parts houses, wrecking yards, specialized yards, and built up five auction houses. Our competitor went public in Southern California. I didn't even know what public was. I never paid attention to the stock market. I read they went public and asked how they did it. I read a prospectus and told my wife they didn't have to pay the money back. They raised money on Wall Street with nothing about paying it back, but you give up some ownership. So I called attorneys in the Bay Area and said I want to take the company public. They brought in investors for a private placement. I gave them 26% of the company for $10 million, had to pay interest, and had to go public within five years. I took the money, went on a road show, went public within a year, and paid them all back. Then I had money from Wall Street to raise more and just started buying companies and built a conversion team to integrate them. I changed them to our company name and policies. I'd already built computer systems back in the 80s with big reel-to-reels and did a lot of programming. So I knew what I wanted to do to grow. You have to be top-notch on computers. Today we have 1,800 programmers and engineers. They take care of our websites, programming, and engineering because we're gigantic. We have to communicate with every tow company, body shop, auto dismantler, insurance company, car rental company, and manufacturer in America every day. So we have a system that can talk to them all at once because we're bringing in thousands and thousands of cars a day.
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Ben Peterson20:53
How did you get the initial capital in the early days to keep going and building stuff?
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Willis Johnson21:00
Out of the company. I didn't go buy a big home. We lived in a trailer house. All the profit I had went back into cars. I just kept buying cars. My wife was good with it. She said, 'We got to build this company up.' So all the money we made, we dumped it back in the company.
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Ben Peterson21:17
I think that's a really important point not to miss—that you believed in what you were doing and continued to reinvest over and over again.
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Willis Johnson21:30
But I didn't borrow money. I got one $50,000 SBA loan right after I got started, and when I paid it off, International Harvester financed some trucks and a couple forklifts. After about four or five years, I got them paid off. I said, 'I don't want to owe no money.' So I never borrowed any more money after that. We just grew out of growth. When we went public, I went back to Wall Street three or four times to raise money. You give up ownership, but I raised money to invest in the company. I also bought a lot of companies with stock because we were a public company. So I used stock and cash, but we kept growing. Now we make a lot of money, so whatever we buy, we buy with cash.
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Ben Peterson22:21
So you are 76?
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Willis Johnson22:22
I'm 78.
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Ben Peterson22:30
78. What does finishing well look like for you in your life?
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Willis Johnson22:38
I don't know. I still watch over a lot of our divisions overseas and help a lot of the execs in my company who started with me when they were in their early 20s. They're in their 50s now. They listen to me. I go into the corporate office and brainstorm with them all the time. I call our overseas operations because I know all the guys we put in place. So I'm usually busy a couple hours every day in the morning, because overseas there's a six to eight hour difference. I'm up at five o'clock. This morning I was talking to the UK. I get involved with them and just give them advice. I don't tell them how to run it. They're open to me and tell me their heartaches and problems, and I tell them how to solve it. It keeps me busy. But I don't have to go to work every day. These people have been with me for years, and I love them like kids. I want to hear about their family problems. You get really close. There's a difference between an entrepreneur founder running a company and a hired gun. Hired guns do it for money and don't have that love affair. Me and Jay, we have a love affair with all the people. We're big shareholders in the company. We're not going anywhere. Once you get a certain amount of wealth, you don't need no more. So you just keep the stock and it keeps giving you more ownership. You just don't need the money. The best thing you can do is take care of the employees you have and dream up new ways of helping them. When COVID happened, we didn't lay nobody off. We said, 'Look, we make a lot of money. Let's just keep paying everybody. We'll get through this. We'll do less cars because fewer people are driving and getting wrecks.' But it's okay. We make less money, but we're not going to lose employees. We didn't do that because they've been with us for a lot of years. You can't punish them.
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Ben Peterson24:49
Hey guys, thank you so much for being a part of the Engage Your Destiny family and listening to the podcast. I want to share with you an exciting new development as God has opened the doors for us to launch our program at Fort Carson, Colorado this summer. Fort Carson is the home of the Fourth Infantry Division and the 10th Special Forces Group. These are some of the most elite warriors in the world. So we are expanding our program and we need your help. For just $44 a month, you can support a soldier, feeding them, loving on them, getting them material support, and giving them the opportunity to go to Engage Your Destiny retreats and events to bring healing into their life and transformation to their faith. I want to invite you to join the team and join the fight as we expand our program. Remember, those who are willing to die for their country deserve an opportunity to know the God who died for them. So join us and let's advance this ministry together. As we close our time, two questions for you. For a young person that is navigating their way and feels like they've found their direction but is struggling with questioning, what advice would you have?
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Willis Johnson26:08
Well, I think first of all, they got to find the job they like to do. Probably the most satisfying thing. Everybody can't run a company, but you can find what you like to do. Going to a job you don't like is not fun; it hurts you. Even if you make less money, do the job you like. You go home happy with your family. But if you go to a job where you can make more money, but you're not happy, the eight hours go by really slow. If you're doing something you like, that's good. Then you got to keep your family together. The best thing for a young family with a wife and kids is to take your kids to Sunday school. They want to sing 'This Little Light of Mine.' There ain't a better song in the world. So they just got to stay in faith and stay with family. No matter how tough your family is, you got to back your family no matter what. After God, family comes first. They just got to build that kind of life.
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Ben Peterson27:26
And if someone comes from a really toxic, broken, abusive family, would you say focus more on the family you're building than the people maybe not them, but more on what's in front of you?
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Willis Johnson27:40
Got to back up what got them there. My dad could only read. He was an alcoholic too. When me and my wife got married, I ran a wrecking yard for him. But we couldn't get along because he drank. But I loved him and he loved me. When he drank, he got rowdy. So you just got to avoid it and say, 'Hey, I got to take care of my family no matter what.' So we moved. I said, 'I don't want this to cause a problem.' My dad was a really good guy, but I think he drank because his business got busier and he couldn't handle it. The alcohol took the pressure off. None of us eight kids drink. I owned a vineyard for 15 years, but I didn't drink. It was a cool thing to have in California.
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Ben Peterson28:38
Last question. As a family man, combat veteran, top 500 in the world business owner, why do you follow Jesus?
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Willis Johnson28:47
I guess I don't know no better. I just never want to take the chance of letting him down. He gave me life and a wonderful wife, kids, and relatives. I just don't know that I'd ever want to even think that way. It never enters my mind. Life's been too good. I'm just a blessed person. If I died tomorrow in a car wreck on the way home, that's fine. Life was good to me, and my family and relatives. I don't know what else to say, but life's good. The military was good for me too. Even though I was drafted, it was the best training. I don't think I could have gone to college and learned as much as my DI and commanding officers taught me. They taught me chain of command and everything that makes a good structured man. I think every young man should be in the military for a couple years. It's the best training in the world. If you don't have to go overseas, just go through the training. We spent two years climbing in the mud with tear gas on your face; you go, 'Time to grow up.' At 18, it's fun. I loved every minute of it—crawling under barbed wire with booms going off, bivouacking, watching out for razorback pigs in Louisiana. They teach you how to tear a gun down and throw a grenade. Even the hippies in there enjoyed it. It changed their lives. Military is good for people, good for women and men. It's a good thing for America. Every time you meet a military guy, they're appreciative. I never meet a bad one. They're glad they did it. I see them in a restaurant, go say hi, thank them, often pick up their meal. They're happy even though they're underpaid. I think one of the biggest mistakes this country made was not having mandatory service after World War II. They could have instituted it then and it would have changed generations. It trained you how to exercise every day, follow rules. It's an unbelievable deal. You get to travel for free. They don't pay you much, but you travel. Cigarettes were only 10 cents a pack at the BX. I didn't smoke when I went in. But we were on the beaches and the DI said, 'Everybody have a smoke break.' Everyone lit up. Me and another guy didn't. He said, 'Hey Johnson, you're not smoking.' I said no. He said, 'Come over and help me unload the truck.' I thought that's not good. So the next day I asked a guy for a pack of cigarettes and lit one up. He said, 'Johnson.' I said, 'I'm having a smoke break.' He said, 'Oh, okay, never mind.' So I kept smoking until about a year after I got home from Vietnam, then stopped.
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Ben Peterson33:00
I smoked over the whole year in Iraq. I probably smoked one pack. It was whenever we came back from a flight or a convoy, I'd have a cigarette as a celebratory thing. I was flying back to America for leave, and in Kuwait at 1:00 or 3:00 in the morning to catch a flight, I stopped by a coffee place with a guy. He ordered a caramel macchiato with extra caramel, and I said I'll have that too. We went out, he lit a menthol cigarette and offered me one. Sugar, caffeine, menthol cigarette, Kuwaiti Air—I could have been hooked for the rest of my life. It felt so good. But I came home and there were no more cigarettes. I stopped smoking because I couldn't afford them. We had two kids, and I said I can't afford cigarettes. So I just quit. We didn't have money to feed a dog either. We got dogs later for our kids. A lot of people who grow up poor have a poverty mindset and don't know how to manage money. You grew up poor but managed money well. How'd you learn that?
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Willis Johnson34:49
Believe it or not, I'm still pretty tight. I spend a lot of money, but I still like to get a bargain. I watch my money. You could be worth billions of dollars, but you still say, 'That's too much money. That's just stupid.' I'd rather help somebody out with it before I buy something stupid like a $10,000 Rolex. Why do I need that? I have a phone now. I don't even need a watch. I got a lot of cars, but they all go up in value. They're an investment. I've had some go up three or four times in value over time. At least I tell my wife that. Doesn't mean it's true.
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Ben Peterson35:43
Thanks for coming on the show. This was awesome. Can I pray for you?
Lord, thank you for Willis. I thank you for all that you've done in his life. God, I pray that you would continue to use him until his last breath. Give him favor and continued favor in everything he puts his hands to. Give him wisdom in all things and show him exactly where you want him, when you want him. In Jesus' name. Amen.
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Willis Johnson36:03
God, I want you to watch over Engage Your Destiny. It's a pet peeve of mine. I love the military and think when a guy goes into a war zone, he needs to know you're watching over him. If he passes away, you've got him. If he lives, you got him. Engage Your Destiny is an unbelievable foundation that needs all the blessings you can give. Watch over Ben as he goes through his life of growing this foundation. Give him all the blessings you can. Amen.
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Ben Peterson36:36
Amen. Thank you, brother.