🌃 In this interview, the founder of Google shares his unique vision for the future of technology and the development of the ...
Questions asked in this interview
10
0:00When you learned yesterday about the Russian team's victory over the Canadians in the World Championship final, were you happy or disappointed?
0:26For many years, people have been saying that traditional media—newspapers, radio, television—will be completely replaced by the internet, but for some reason this isn't happening. Why?
1:12There is an opinion that the growing video on the internet creates such a large load on computers and nodes that the internet might collapse under the strain. What do you think?
2:09According to the latest statistics, nine out of ten emails are spam. How will this be fought?
3:53So you are against the internet becoming less anonymous but more secure?
4:14So will they continue to exist separately, or will you manage to unite them?
5:20Will the internet penetrate all the way to irons and coffee makers?
6:34Do you think this is realistic, and in what ways can search be improved now?
No, no, I was happy. I didn't even know about the game beforehand, but when I saw all the happy Muscovites on the streets with Russian flags and so on, it was very pleasant. I was happy, of course, and congratulations to all the Luzhniki fans.
Now about the internet. For many years, people have been saying that traditional media—newspapers, radio, television—will be completely replaced by the internet, but for some reason this isn't happening. Why?
I don't think they will be replaced by the internet. The internet is a different type of pipe, so to speak. I mean, there are newspapers on the internet, there are television stations on the internet. I think it's just a different outlet for them. Some things will be printed on paper, some things will be electronic, and more and more will be electronic, but we still need newspapers, we need writers, we need interviews to be conducted and so on. So I don't think one thing will end and another will begin.
There is an opinion that the growing video on the internet creates such a large load on computers and nodes that the internet might collapse under the strain. What do you think?
No, well, the internet has existed for over 30 years. And there have always been certain things that people wanted to do that were the biggest, that used the most bandwidth. And I think that will always be true. There will always be something that is quite large. And right now video is one such thing, but what actually happens is that people develop technology faster. And I see this happening. I think, actually, video helps the internet because it gives companies that build networks and so on an incentive to build networks faster.
It's commonly said that we now live in the era of Web 2.0, where users not only read but also write and create internet content. But this creates many problems. Many even say the internet has become like a dump where it's impossible to find anything properly. According to the latest statistics, nine out of ten emails are spam. How will this be fought? There is a theory that Web 3.0 will replace Web 2.0, an internet where you need a passport to enter.
I don't think you need a passport to enter. When did the web start? Actually, the first versions of the web, developed in Switzerland, were exactly as you describe Web 2.0. That is, all users could both read and write. And actually, it was only for a while that it wasn't so popular, and now it's popular again. I think it's very important to have a lot of information from many different people, from many different users. And it's the job of companies like ours and others to help people browse the best, most interesting things for them. That's why we have very good anti-spam on Gmail, for example. That's why in search it's very important to give results in the right order so there aren't such bad things. But in principle, having more information is better, because even if it's not all very good, you will also have more good information, and companies like us need to distinguish between them.
I think that some sites can be less anonymous, and maybe it makes sense to know that a specific person wrote this thing, but some other things are useful to have anonymously. You need to have all possibilities.
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Brin, S. (2026, April 16). Google founder Sergey Brin in Moscow (lost interview, May 19, 2008). [Interview transcript]. Острый Угол. CEOInterviews.AI. https://ceointerviews.ai/interview/839305/