Michael Weisz7:51
So, I think the community here has done an amazing job building incredible technology and solving for a number of point solutions. I think where the opportunity is is to bring it all together in one cohesive ecosystem and to provide an experience where all of the sudden we can connect the issuers and the asset managers. In my mind, I think of it, you know, either as like a distribution operating system or as a toll road. And here's what I think is necessary. I look at it as a four-module solution. So, one, we have to get better at the user journey. Engaging with crypto products is notoriously difficult and clunky. And I think we can take, you know, interesting lessons and opportunities from other consumer products, other fintech products that have done a really good job at making complex products really simple. Right? The holy grail, if you will, would be that a product is tokenized on Solana, it goes into a credit and liquidity pool, and any token is available on Schwab, on E*TRADE, on Vanguard, on Robinhood. If you want to buy 3x Loop Prime, it's right there. You want to buy 3x Loop something else, it's right there. I don't have to know what happened in DeFi, I don't have to know about how it went from fiat to USDC to a prime token. All of that is happening behind the scenes, and we build a beautiful journey that has education, and it tells the customer, I know what your demands are in terms of your experience, and I'm here to serve you. So, that's one. Super important is the journey. Two is the regulatory and compliance wrapper. I remember when we first started going out to the market and trying to get asset managers to put their products on our platform, we were not able to convince the best, biggest managers to. So, we started out with the number twos and number threes. Where the unlock came when the KKR's and the Carlyle's and the Goldman's and the Fortresses started to put product on our platform is when we showed up to them and said, "Hey, here is generally a box, a framework from a compliance and a regulatory perspective that works. Here's the big law firms that we use, and here's how we can hand it over to you." And so, you're always going to have an exciting executive who wants to sponsor a new technology or a new idea, but when it hits the GC's office, all of a sudden it dies. We have to be willing to hold their hand and bring them along that process. Number three is the asset manager onboarding and servicing. So, if I showed up tomorrow and went to speak to an asset manager that I had a relationship with for a decade and did a lot of business with, I think the first thing they would say to me is like, "Well, which chain do we use? Who's going to do valuation? Who's going to do pricing? Like, what is a DeFi pool? Where do I go? How do I get distribution here? How am I going to get the liquidity here?" And so, we have to build that for them. We have to show them what it means not just to get from idea to live, but also what it means to do the tax documents and the dividends and the distributions and the whole life cycle that a customer and an asset manager need to experience together. And the fourth, which is really where I think you can use as the foundation, is the credit and the liquidity protocol. And so, the top three, ultimately what they're doing is they're bringing more and more interest into the ecosystem. They're bringing more assets, they're bringing more investors and more liquidity. Where is that going to flow through? That's going to flow through the TVL, the protocol. And so, I think if in my mind, if you really want to win and you really want to scale, you don't just want to own or build one of the point solutions, you actually want to own the entire ecosystem. And that doesn't mean you have to build it, you have to own the tokenization piece or the valuation piece, right? There are great providers, whether it's a securitizer or Chainlink or whatnot. It's about bringing it all together and delivering a cohesive experience to the industry so that you can accelerate adoption across the entire ecosystem. Those are the four modules that I see in terms of where I think there's enormous opportunity. And ultimately I think like it's going to be built here, right? It's this ecosystem, this room, this conference, the people around the world who are focused on what you guys are building.