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Jack Ma
Founder of Jack Ma Foundation, Jack Ma Foundation

Jack Ma in Rwanda

🎥 Mar 10, 2019 📺 Africa’s Business Heroes ⏱ 45m 👁 5541 views
Alibaba Group and the Rwandan Government are implementing the EWTP or Electronic World Trading Platform.
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About Jack Ma

Jack Ma, founder of the Jack Ma Foundation, has been delivering a series of speeches and motivational messages on topics ranging from global economics and geopolitics to personal development and language learning. In recent addresses, Ma has commented on the shifting global order, stating that "the next 10 years will not belong to the strongest country" but to "the most adaptable one." He has discussed the rise of BRICS and digital currencies, arguing that the U.S. dollar is losing its grip "not because of hate but because of necessity," and has described Singapore's economic strategy as a "weapon" built on "discipline, clarity, consistency, and long-term ambition." Ma has also offered advice on career stages, suggesting that people in their 20s should "follow a good boss" and that those in their 40s should "do things that you are good at." Ma has also focused on motivational and educational content, sharing methods for learning English without a teacher and emphasizing the value of consistency, discipline, and learning from failure. He has stated that "failure is simply feedback from life" and that "the only people who never fail are the ones who never try." In a speech about time management, Ma said that "the difference is not in the hours, but in how you use them." He has also reflected on his own career, noting that he was rejected by KFC and failed his university entrance exam three times, and has advised entrepreneurs to "learn from the mistakes" rather than studying successful stories.

Source: AI-verified profile updated from Jack Ma's recent appearances. Browse all interviews →

Transcript (12 segments)
✨ AI-enhanced transcript with speaker attribution
L
Louis Khan-Younger0:00
A very warm welcome to His Excellency the President of the Republic of Rwanda and Mr. Jack Ma, the Executive Chairman of the Alibaba Group of Companies. You're most welcome, Your Excellency and Mr. Ma. Thank you. You may be seated. Your Excellency, President of the Republic of Rwanda, Mr. Jack Ma, Executive Chairman of the Alibaba Group of Companies, honorable ministers who are present here, executives of the Alibaba Group of Companies, business leaders from China and Rwanda, distinguished guests, ladies and gentlemen, good afternoon and a warm welcome to the official launch of the first Electronic World Trade Platform in Africa. My name is Louis Khan-Younger and I'm honored to be a co-master of ceremony this afternoon together with Samuel. A very warm welcome to you, Mr. Jack Ma in particular, and to the Chinese delegation that accompanied you here to Kigali for this very important event. Your Excellency, this platform that we have gathered here today to launch was born from Mr. Ma's vision to level the playing field for small, medium, and micro enterprises as they venture into global trade through the use of technology and innovation. This platform and its underlying vision are strongly aligned with Rwanda's aspirations to become a leading and modern logistics hub in the region and also to achieve inclusive and transformative private-sector growth. This initiative is extremely important as it places Rwandan SMEs and youth, who are the backbone of our private enterprise, at the very center of private sector development, and we have no doubt that this initiative would greatly enhance their capacity to produce and export quality globally competitive products and services.
Changing the way Asia changes the mindset, the young people, the community, the technology. Thank you for what I'm sure is a very warm welcome to our guests from China. Your Excellency, Mr. Ma, at this time I will now invite the Honorable CEO of the Rwanda Development Board to deliver her welcome remarks. Please join me in welcoming her as she makes her way.
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Clare Akamanzi4:35
Your Excellency President Paul Kagame of the Republic of Rwanda, Mr. Jack Ma, Executive Chairman of Alibaba Group, honorable ministers, business leaders, distinguished visitors, ladies and gentlemen, a very good afternoon to you all. I am delighted to welcome you to this momentous occasion. We are here to witness the launch of the first-ever Electronic World Trade Platform (eWTP) on the African continent, a platform set to reduce trade barriers, enhance market access, and make it easier for Rwandan and eventually African companies to expand their trading capabilities worldwide. Mr. Jack Ma, to you and the delegation in particular, we're very pleased to welcome you back to Rwanda only a year later. We also want to express our sincere appreciation for your personal commitment in getting us to this point in this partnership. Rwandan businesses can now see the world as a global village where a coffee producer can sell her coffee directly to a Chinese consumer in Guangzhou, Chongqing, or Shanghai. Allow me, ladies and gentlemen, to describe our unique partnership with Alibaba briefly. This initiative currently covers four areas: e-commerce, where we started with coffee trade; secondly, tourism; thirdly, training; and lastly, payments. Let me start with coffee. Our maiden shipment of coffee to China consisted of 1,800 packs of 500 grams each. Some of the brands we offered were sold out in three days and received very good customer feedback, attesting to the high quality of coffee that our hard-working farmers produce. This is consistent with other reviews we have recently seen from other markets, such as the Best of the Best and Coffee Lovers Choice Awards that Rwandan coffee received in the US. So when our Chinese friends buy Rwandan coffee from Alibaba platforms, they will be enjoying coffee that is renowned for its supreme quality. Equally, when Rwandan coffee producers embrace Alibaba's platforms, they can be assured that this is a market on an upward trajectory with a long-term future. China's coffee consumption is growing at 15% per annum compared to a global growth of only 2%. This is clearly a win-win situation. Now on tourism, in just about two weeks, Chinese travelers will begin to discover Rwandan tourism offerings ranging from culture, nature, to adventure on Fliggy, which is the largest online travel marketplace in China and another one of Alibaba's platforms. We have planned several promotions of our unique tourist attractions to take place next year in China. You may know that China is now the world's most powerful outbound market for travel. According to the United Nations World Tourism Organization, Chinese tourists overseas spent nearly 300 billion dollars in 2017, which is 30 times more than they did 17 years earlier. So China is the highest spender in the world. In fact, compared to the second and third, Chinese travelers spent roughly as much as an American traveler and four times as much as a German one, which really means it is a big market. However, this is not the good side of the story: Rwanda only received 5,000 tourists from China last year. However, ladies and gentlemen, this is about to change. Fliggy would start selling Rwandan products very soon. Lastly, we are also making progress in the other two areas of cooperation. So far, 5 Rwandan entrepreneurs and 38 academicians from 9 universities have been trained in e-commerce, and 20 have been certified, while we are also making progress on electronic payments. Your Excellency, ladies and gentlemen, Rwandan businesses are very optimistic about the new opportunities that lie ahead and are very keen to leverage the power of Alibaba Group's ecosystem to connect with Chinese consumers. We look forward to expanding our partnerships to other products and creating more awareness of Rwandan brands. We will do our best to ensure that this groundbreaking venture is a success for all of us. Your Excellency President Paul Kagame, Mr. Jack Ma, let me conclude by speaking on behalf of all the stakeholders in this room when I take a moment to once again express our most profound gratitude to you for your leadership and vision that have made this partnership possible. I thank you very much.
L
Louis Khan-Younger9:50
Thank you, Honorable CEO, for your remarks highlighting the tangible and successful initiatives that have been implemented through Rwanda's unique partnership, as you said, with the Alibaba Group. Your Excellency, distinguished guests, Mr. Ma, even as we launch the eWTP Africa today, and as we've heard from the CEO, there have already been several existing initiatives and a very strong partnership between Rwanda, China, and the Alibaba Group. We will now share with you a very short video that showcases the highlights of this partnership. Thank you.
I think, as you can see from this video and as we heard from the CEO of RDB, that Rwandan coffee was one of the highest-selling items on the Alibaba platform, selling out almost in a day. I think it's safe for us to say that this is a partnership that works. Distinguished guests, to cement this partnership and to further grow it, we will now witness the signing of three MOUs that will be very instrumental in guiding the successful implementation of the objectives of the eWTP project and the partnership between our two countries. At this time I will now invite the signatories to the first MOU to please come up to the stage and take their place at the signing table. On behalf of the Government of Rwanda, please welcome the Honorable CEO of the Rwanda Development Board, and on behalf of the Alibaba Group, please welcome Miss Zhao Ying, President of the Alibaba Group of Companies. Please welcome them as they make their way. Thank you very much. The MOU that they will be signing is a holistic framework agreement that sets out the key terms of the four main components that we just saw in the video. The first is the tourism component, the e-commerce component, talent training which will ensure that we're equipping our SMEs and youth with the key skills that are needed for the e-commerce industry, and finally, payments to provide solutions that will facilitate online transactions.
Ladies and gentlemen, a round of applause. Thank you very much. The next MOU will be signed again by the Honorable CEO and Mr. Yang. I'll ask you to please remain seated at the stage. They will be joined by the Chairman of the Rwanda Chamber of Tourism, Mr. Blair Tagami. Mr. Chairman, kindly make your way to the table please. Welcome him as well as he makes his way. Thank you. This MOU, as we heard from the video, will be mapping out strategic initiatives to promote Rwanda's tourist attractions to the Chinese travel market, mainly through the popular Chinese travel platform Fliggy. We will have the creation of a Rwandan store to promote and sell tourism packages, as well as a Rwandan pavilion to ensure key information and content on Rwanda as a tourism destination. Under this, we will also be providing advice on marketing, branding, and communication for the Chinese market.
Thank you very much. A warm round of applause. Thank you very much. The final MOU will be signed again by the CEO of the Rwanda Development Board. She will be joined by Mrs. Jung Joo, President of the Alibaba Business School, and Dr. Emmanuel Mahoney, the Executive Director of the Higher Education Council. Please welcome them as well as they make their way. Thank you. Under this MOU, the Alibaba Business School will partner with the Government of Rwanda to provide the necessary tools and training that are required to equip our SMEs and youth with the competitive skills that will be required in the global e-commerce industry for today and the future.
Thank you very much. A warm round of applause, ladies and gentlemen, for this important MOU. Thank you. Thank you very much to all our signatories for this very important ceremony. You may now take your seats. Thank you. With this very important ceremony, we now have a difficult but very important task at hand. We need to make sure that the objectives that have just been signed in these MOUs are fully realized and, very importantly, ensure that we're upscaling our SMEs and our youth to take full advantage of the vast global opportunities that the e-commerce industry has to offer. Another round of applause, gentlemen, ladies and gentlemen, for this very important signing ceremony that we just witnessed. Thank you very much. Your Excellency, Mr. Ma, distinguished guests, we've now come to that part of the program that I'm sure we've all been waiting for. It is my great pleasure to invite His Excellency the President of the Republic of Rwanda and Mr. Jack Ma to officially launch the Electronic World Trade Platform Africa. Ladies and gentlemen, please welcome them as they make their way to the stage.
Ladies and gentlemen, the first Electronic World Trade Platform is now officially launched. A warm round of applause. Thank you. Your Excellency, I kindly invite you to take your seats, and I kindly request Mr. Ma to remain at the stage for his remarks. Thank you very much.
J
Jack Ma20:21
Your Excellency Mr. President, ministers, Clare Akamanzi and your team, ladies and gentlemen, good afternoon. It is my great honor and also it is Alibaba's great honor to be able to partner with Rwanda. And today it is a very, very important day to me internally. I think it's a historical day. Thank you so much for, within such a short time, Clare, you and your team, to make this thing happen. We never thought it could be happening that quickly. You have gone through a lot of things because we are spending time and efforts for the future of Rwanda and the future of Africa. And I hope from today, the eWTP Rwanda can be able to support small business, young people, women here in Africa, and sell their things to enable them to buy global, sell global, deliver global, pay global, and travel global. I've been waiting for this day for almost 10 years. 10 years ago, when I started Alibaba, I believed the internet is gonna change the world. I believed e-commerce is gonna empower millions of small business. And I wish someday if the e-commerce can help enable African small business, African farmers, if they can sell their products across the world, that is called success of the Internet age. And I never thought they would happen in Rwanda. I never thought within 12 months I came to Rwanda for two times. And people ask me, 'Why Rwanda? There are so many countries in Africa and it is so difficult. We have a lot of criteria to pick up a country to be the eWTP hub.' And my answer is, 'Why not Rwanda?' Rwanda is a great country. A country when I first came here, I was shocked and surprised by its safety, by its cleanliness, and by the power, the magical power, to embrace the change. When last year was my first trip to Africa, before I came I heard about Africa: poverty, disease, and all the things. When I came here I changed my mind. Especially when I arrived in Rwanda, it is so different from what I think. And I told my team, my people, at that day, if every African country were like Rwanda, how powerful Africa would be. Last year I knew that I did not know Africa. The best thing to know about Africa is coming here more and visiting them all and getting involved more. So I decided I will come to Africa every year from now, every year for at least three to four countries. And I hope in the next 10 years or 15 years I can finish visiting almost all the African countries. And Rwanda is so different. A lot of people talk, Rwanda is making things happen. Rwanda is the first, one of the very few countries that banned plastic bags. People in many countries doubt, they talk, but Rwanda made this thing happen. And I visited the genocide memorial last time, and your country has suffered so much from this tragedy, but in such a short time Rwanda recovered and stood up. And the other thing I want to say is you've got a great, charming leader, the president. I'm not saying this in front of him. By speaking to many of my friends, I feel so proud of myself being able to know him. The first time I saw him was at the United Nations. At that time we did not talk to each other. I saw him there, sitting there surrounded by many presidents, and I said, 'People say that's the President of Rwanda, and I wish that someday I could be able to meet him and talk to him.' And this is my fourth time meeting him and talking. Every time I am amazed by his courage, leadership, and care for his people and care for his country. Most people in this world believe seeing is believing; very few people believe what they see. Your president is the person who believes in the future. And most countries talk about supporting small business, supporting young people, supporting farmers, but very few of them really take the actions. When I talked to him in Davos, he said, 'Jack, let's do it.' And we made the arrangement, and his team moved so fast. And now not only Davos but also New York. Every time I talked to the president, we talked about technology, we talked about environment, we talked about jobs. And every time I'm very impressed, and not only talk, he makes things happen. This eWTP is such a milestone in Africa; it's amazing. People also say, 'Well, Rwanda, how can it be an eWTP hub? You don't have sophisticated internet, logistics, market, payment; all the things are not ready.' I said, 'This is why we came here.' 19 years ago when we started Alibaba in China, nobody believed the internet would work, nobody believed e-commerce would work. People said, 'China has no internet, no e-commerce, no trust, no credit, no banking, no knowledge; it's nothing.' But we say yes, because there is no, that's why we need entrepreneurs. We make things happen. There's no logistics? That's a beautiful opportunity. There's no payment? That's a great opportunity. When other people complain, we take this as a great opportunity. And today's Africa is much better than 19 years ago China. At that time, there were no people with a mobile phone; today so many people have mobile phones, and a mobile phone is much more powerful than a computer 19 years ago. So we tested it. We're very excited to see that we are selling Rwandan coffee. In such a short time, we sold more than 1,000 packages of Rwandan coffee. You've got the greatest coffee in the world, but the other thing is the demand for coffee in China is increasing. And what impressed us is not only the products you have, it's the team you have, the government efficiency. Today when I arrived in Rwanda from the airport, my team kept on telling me they are moved and touched by the government's efficiency, their transparency, they want to make things happen. And I've been talking for half an hour now, and I said we should make all the Chinese government officers come here to learn, and all the other governments to come here to learn. Because of that, we are making things real. And I want to say, the president last time told me that coffee selling from here, a farmer selling coffee from Rwanda, the USA normally, a farmer picks eight dollars, and then they can sell for 16 dollars. But through the eWTP, we tested it, a farmer can collect 12 dollars. Consumers happy, farmers happy. And this I think the four dollars difference is the value that eWTP brings to Africa. And the third thing we want to work together is we want to prove if Rwanda can, why not the other countries in Africa? I think this is what we believe. In the past year, Rwanda convinced and changed the Alibaba people; you changed our vision, you changed our view of Africa. And together from today, we will make the world change the view of Rwanda and Africa. And I think I always believed small is beautiful and small is powerful. If Rwanda can be successful, 80% of the countries in the world can be successful, because most of them don't have logistics, they don't have payment, they don't have the technology, they don't have the talents. Because we don't have them, let's start to build up these things. This is what we think. And trade is changing, ladies and gentlemen, because of the technology, the trade formula is changing so fast. In the past 300 years, global trade was controlled by a few kings and queens, and then for the last 30 years, global trade was controlled by 60,000 big companies. What if we can make 16 million small businesses in the world? They can change, they can do the business. In the past, IT was to make 20% of companies succeed. In the future, we want to use the internet technology, the eWTP, to make 80% of the business to be successful. In the past, trade was done by containers; in the future, trade is conducted by packages. In the past, business is B2C; in the future, business is C2B. In the past, we say it's 'Made in China' or 'Made in America'; in the future, it's 'Made in Internet'. So any young people, any small business, using a mobile phone can buy global, sell global, deliver global, and pay global. And I think we have to prepare for the future. Nobody is happy, a lot of people are unhappy about the trade today, but complaining does not solve anything. Let's build up a system that can support more, 80% of the countries, especially developing countries and poor countries. Let's support young people, let's support small business so they can benefit from globalization. This is what we think. So finally, we think today we are not helping. eWTP and Alibaba is not helping Rwanda to globalize; it is Rwanda helping to improve globalization. Rwanda's courage and vision, in joining together with Alibaba and eWTP, we are making new rules for the future. We are improving the world of trade. So in order to face the future, we need to build up the new facility, the new infrastructure for global trade: eWTP, Electronic World Trade Platform. What does it mean? Trade, training, technology, tourism. So we think through this, for the trade, training, technology, and tourism, we can enable all the small business. Today we just finished that agreement. And I think agreement is good; it is not easy to sign, but it can be signed within 12 months. But we have to make things reality. Whether this agreement is good or not depends on whether we get a good result. If we can make and empower the small business, farmers, young people in Africa, in Rwanda, succeeding, then this eWTP concept really makes sense. So thank you very much again. I think today's agreement: 10 years later we will all be proud of this. And finally I want to say this: Africa has huge potential. The more I come here, the more I feel proud and the more I'm convinced in it. Let's spend time on education, let's spend time encouraging entrepreneurs, let's spend time making the government to be efficient. Education, entrepreneurs, and government: we will make Africa different. And I'm sure Africa is the future of the world, and it is the future, and the sample of inclusive trade and inclusive globalization. Thank you very much, Mr. President.
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Louis Khan-Younger34:19
Thank you very much, Mr. Ma, for your inspiring and inspired remarks, showing what can happen when we start to view challenges as opportunities. We are, as the CEO said, deeply appreciative of your vision and commitment to partner with our president and our government to launch the first eWTP Africa hub here in Rwanda. And as you rightly say, the eWTP brings tangible value to Rwandan entrepreneurs and farmers in a rapidly changing global trade space. Distinguished guests, ladies and gentlemen, it is now my singular honor to invite His Excellency the President of the Republic of Rwanda to deliver his remarks. Please join me in giving him a very warm welcome as he makes his way. Thank you very much.
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Paul Kagame35:17
Here, Jack Ma, Executive Chairman of Alibaba Group, senior executives of Alibaba Group, business leaders and senior officials, distinguished ladies and gentlemen, entrepreneurs here in the room, I want to say good afternoon. And once again let me welcome Jack Ma, my friend, and the leadership of Alibaba Group back to Rwanda for this exciting event. I want to thank you, Jack, for following through and delivering on the good ideas discussed at last year's Youth Connect Summit. In fact, let me add: Jack mentioned how we met. What was important for me and impressive was that when I met him the first time and we talked, it was about Rwanda, it was about Africa, it was about e-commerce and many other things. But when I requested him to come to Rwanda and together we find what we can do that would not only improve the lives of Rwandans but by extension Africans, I didn't see any doubt on Jack's face. Other men I have talked to, sometimes I find a lot of doubt; I could read it on their faces—'What is this one talking about? Rwanda, Africa?' They think it should all be about being helped, being begging, or as Jack said, many things about disease, insecurity, poverty. But Jack is a believer, and he decides what to believe, and in most cases he believes correctly. So I'm glad, Jack, that Rwanda did not disappoint you. The Electronic World Trade Platform opens up new frontiers in e-commerce and tourism for Rwanda, and it will also boost the capacity and competitiveness of entrepreneurs and business people. Rwandan producers will be able to sell directly to a much larger set of customers than before, while bypassing costly intermediaries. This improves productivity and profitability. Put differently, there are really no downsides to doing business on a global scale. I want to challenge Rwandan companies and young people, men and women, to take full advantage of this technology and not lose sight of fundamentals. It is up to each firm to produce high-quality goods that customers want to buy and to ensure a consistent supply. Rwanda continues to make major investments in education and broadband infrastructure in order to accelerate growth in the technology-linked industries that drive prosperity in upper-income economies. Government will continue to do its part to promote innovation by guaranteeing a conducive business and regulatory climate. In the latest World Bank Doing Business report, which was released only today, Rwanda is now ranked as the 29th most business-friendly country in the world, up from 41st last year. From 41 we came down all the way to 29 in just one year. So things are happening, and we should work even harder and smarter and move faster. In fact, Rwanda is the only low-income country in the top 100. Though we do not intend to remain in that low-income group for any longer than necessary, and this is the way to get out of that group. I think Jack is helping us to be on the right path. This is something we have focused on for more than 15 years, precisely to facilitate collaboration with global companies like Alibaba. What is happening here in Rwanda is part of the wider transformation happening on our continent. Regional integration in Africa has taken a major step forward through the adoption of the Continental Free Trade Area protocol on the free movement of persons. So the market is growing. We are responding to the need to create high-quality jobs for the ambitious and talented young people of our continent and of my country. This is with a mindset of focusing on the opportunities right here in Africa and working together to develop them for the future. Let me reiterate that Rwanda greatly values its growing relationship with the Chinese private sector and Alibaba Group in particular. We are working together very closely where everyone is a winner. The product being launched today is a tangible example of that, and one that we intend to build on for mutual benefit. Once again I thank you, Jack, and your whole team for taking your time and being here with us. It gives us an opportunity to build fast for the better future of our country. Thank you very much.