Avani Prabhakar on AI investment strategy
From How Dropbox is designing intentional work in the AI era with Loom | Team '26 | Atlassian · · Atlassian
“84% of the investment is going into the tooling and only a few of them are actually thinking about investing into skills, capability, ways of working, and everything else that makes the magic happen. That proves the whole hypothesis that AI is not a tech transformation, it is a people transformation.”
On , Avani Prabhakar, Chief People Officer at Atlassian, spoke about AI investment strategy during How Dropbox is designing intentional work in the AI era with Loom | Team '26 | Atlassian on Atlassian.
About Avani Prabhakar
Avani Prabhakar, Chief People and AI Enablement Officer at Atlassian, spoke at the Team '26 event on May 7, 2026, in a conversation with Dropbox's Allison Vendt about AI transformation and collaboration. Prabhakar stated that 99% of Atlassians use the company's AI tool Rovo in daily work, and that about one-third of employees are considered "super users" who use AI effectively to change workflows. She said that AI is often used for individual productivity but does not deliver gains for team or enterprise productivity, and described a "fragmentation tax" where AI implementation increases coordination needs rather than collaboration. Prabhakar noted that 84% of C-suite investment in AI goes into tooling, with few companies investing in skills, capabilities, or ways of working. She said that teams using AI at a team level, with workflows redesigned around AI, are 5.6 times more efficient than non-AI teams or teams using AI without a collaboration layer. She recommended starting with small, documented "AI working agreements" for specific workflows rather than attempting company-wide transformation.