Eduardo Saverin on advertising
From Fireside Chat with Facebook Co-founder · · Singapore FinTech Festival
“Advertising is close to 1% of the world's GDP, and if you think about financial services you're talking about something significantly above and nearing twenty percent of the world's GDP.”
On , Eduardo Saverin, Cofounder at Meta, spoke about advertising during Fireside Chat with Facebook Co-founder on Singapore FinTech Festival.
About Eduardo Saverin
Eduardo Saverin, co-founder of Meta Platforms and co-CEO of B Capital, has spoken about the impact of artificial intelligence on business and society. In a May 2025 interview with AIBRASIL, Saverin described AI as a "key paradigm shifting technology" and said that the most important application of AI is not in creating fundamental large language models but in integrating AI into workflows so that users do not have to take an extra step to use it. He stated that the majority of productivity gains in businesses could be achieved with a proper application layer and workflow integration, rather than requiring significantly more advanced models. Saverin also discussed the societal challenges of AI, including job displacement, and said that entrepreneurs and companies should balance profit optimization with societal benefits. In a March 2025 appearance at the Web Summit in Qatar, Saverin commented on the advancement of DeepSeek, stating that "innovation can and should come from anywhere" and that such developments are "very positive for the industry" because they make core models more accessible from a pricing standpoint. He said that DeepSeek is good for certain types of functions while other models are better for others, and that choice in foundational models will drive more access to AI. Saverin also noted that the news of DeepSeek's capabilities should not cause companies to decelerate spending on AI infrastructure, but rather accelerate it because the return on investment per dollar is higher.