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Steve Swartz on copyright

From Steven Swartz on Hearst, Trust, and the Future of Media | Enduring Excellence · · The University of Chicago Graham School

“I agree with you that that is quite troubling. And we try to block these companies, but they seem to be very good at getting around anything that we block. So at some point, there probably needs to be some regulation or some adjudication through a lawsuit. We haven't done that yet, but others have been more aggressively going down that angle. But yeah, it's, it's troubling. It's, it's one thing, you know, we have, we have business arrangements with some of the large language models like OpenAI, where we do license them our stuff. And that's great. But yeah, when you come and take it, particularly when it's behind a paywall. Now, I know the fact that a lot of media organizations, including some of ours, were having their stuff out there for free. And then the question is, well, if you put it out for free anyway. But even there, yes, we put it out for free, but we were monetizing it through advertising. If somebody takes it and takes our ability to monetize it in a way that's not really right either. So yeah, there are some troubling things. I think by and large, the whole move to large language models is going to prove to be good or cause more positives than negatives. At least I hope we can manage it that way.”

Steve Swartz
CEO of Hearst Corporation, Hearst Corporation
Controversial Policy Impact copyrightAI regulationmedia business modeldata scraping

On , Steve Swartz, CEO of Hearst Corporation at Hearst Corporation, spoke about copyright during Steven Swartz on Hearst, Trust, and the Future of Media | Enduring Excellence on The University of Chicago Graham School.

Steven Swartz on Hearst, Trust, and the Future of Media | Enduring Excellence
Watch on YouTube at 13:20
Steven Swartz on Hearst, Trust, and the Future of Media | Enduring Excellence
Watch on YouTube at 13:20
Steven Swartz, President and CEO of Hearst, joins Tyler Mathisen for a new conversation in the Enduring Excellence series. Swartz discusses Hearst’s evolution from William Randolph Hearst’s first newspaper into a private information, media, and entertainment company spanning newspapers, magazines, television, ESPN, A+E, Fitch Ratings, healthcare data, transportation data, and software businesses. The conversation covers Hearst’s long-term strategy, trust, family and management stewardship, and financial discipline. Swartz explains why the company continues to invest in local journalism, including its Texas newspapers, and how civic mission, business performance, and a “fortress balance sheet” shape decisions during disruption. Swartz also reflects on his path from a Philadelphia-area childhood and Harvard to The Wall Street Journal, SmartMoney, and Hearst leadership. He describes how journalism skills—curiosity, accuracy, synthesis, and asking direct questions—carry into executive leadership. Additional topics include trust in media and data businesses, generative AI, cybersecurity, proprietary reporting, influencers, business responsibility in cities, mentorship, the future of print, short-form media, AI scraping and paywalls, and press freedom amid legal and regulatory pressure. Chapters: 00:00 Welcome and Graham School context 04:15 Tyler Mathisen opens the conversation 05:38 Hearst as a private, diversified company 07:50 William Randolph Hearst and the company’s origins 11:44 ESPN, A+E, trade publishing, and B2B growth 15:08 Texas newspapers, local journalism, and Pulitzer recognition 18:40 Swartz’s childhood, Harvard, and path to journalism 24:50 SmartMoney, Dow Jones, Hearst culture, and innovation 31:42 Stewardship, mission, diversification, and financial discipline 49:09 Trust, generative AI, cybersecurity, and media disruption 58:13 Business responsibility and civic institutions 1:02:17 Audience Q&A: mentorship and career pride 1:05:04 Print newspapers, readers, and advertising shifts 1:08:32 Hearst culture and mission-driven leadership 1:10:35 Depth, short-form media, and audience habits 1:13:02 AI scraping, paywalls, licensing, and press freedom 1:16:56 Closing remarks About the Speaker: Steven R. Swartz became president and CEO of Hearst on June 1, 2013, after more than 20 years with the company, including service as chief operating officer beginning in 2011. Hearst is a global, diversified information, services and media company with major interests including Fitch Group, Hearst Health, Hearst Transportation, cable networks such as A&E, HISTORY, Lifetime and ESPN, 35 television stations, newspapers, digital businesses and more than 200 magazines worldwide. Swartz, 64, is a member of Hearst’s board of directors, a trustee of the Hearst Family Trust and a director of the Hearst Foundations. He previously served as president of Hearst Newspapers from 2009 to 2011 and executive vice president from 2001 to 2008. Earlier, he was president and CEO of SmartMoney, the magazine venture launched by Hearst and The Wall Street Journal, where he had been founding editor. He is chair of Lincoln Center for the Performing Arts, vice chairman of New York-Presbyterian Hospital, a trustee of The Paley Center for Media, a board member of ESPN and a member of the Business Roundtable. About the host: One of the country's most respected business journalists, Mathisen has hosted or co-hosted many of CNBC's flagship programs, including Power Lunch and Nightly Business Report. He also served as Managing Editor of CNBC Business News and Vice President of Events Strategy. His reporting has spanned the tech bubble, 9/11, the 2008 financial crisis, and the Covid-19 pandemic, and he's produced award-winning documentaries and interviews with leaders across business, sports, and government. About Enduring Excellence: Enduring Excellence is a speaker series presented by the University of Chicago Graham School and moderated by longtime CNBC anchor Tyler Mathisen. Learn more at: https://graham.uchicago.edu/enduring-...
Steve Swartz

About Steve Swartz

CEO of Hearst Corporation · Hearst Corporation

Steven Swartz, president and CEO of Hearst Corporation, discussed the company’s evolution and strategy during a May 7, 2026, conversation in the Enduring Excellence series hosted by the University of Chicago’s Graham School. Swartz stated that media now accounts for about 40% of Hearst’s profits, while 60% comes from B2B and medical data and software businesses, with the Fitch bond rating group being the largest. He described the company’s newspaper operations as a civic mission, noting that while it is “not the best business if you want to look at growth or margins,” Hearst invests heavily in journalism. Swartz also said that over the last 15 years, Hearst has made approximately $19 billion in acquisitions, with about $15 billion in the B2B space, and that the company has no net debt. Swartz emphasized the importance of financial discipline in maintaining the company’s mission, stating that during the pandemic, Hearst avoided layoffs because “most people get their health care from their employer,” a decision enabled by what he called a “fortress balance sheet.” He attributed the company’s 140-year longevity to a strong sense of mission combined with business discipline, and said that when mission and business results come into tension, the company prioritizes mission while ensuring it has sufficient cash reserves to withstand adverse events.

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