From How a White T-Shirt Became My Brand - William Brown · · The Max Tornow Podcast
“I've been wearing white t-shirts right back to the DJ days — I think they look clean and they're just normal; you can wear jeans with them or nice shoes or not nice shoes.”
On , William Brown, Group President of United States & Canada at Marriott International Inc, spoke about personal brand during How a White T-Shirt Became My Brand - William Brown on The Max Tornow Podcast.
In a May 2025 interview, William Brown, Group President of United States & Canada at Marriott, discussed his personal style, noting that he has been known for wearing white t-shirts since at least 2012. Brown stated that he has worn white t-shirts since his days as a DJ, explaining that he thinks "they look clean and they're just normal" and can be paired with jeans or various footwear. He mentioned that he buys the shirts at H&M and said "nothing wrong with that, don't judge me" when a lunch companion pointed out the brand. Brown recounted an incident from around 2012 when he was wearing a black t-shirt and someone asked him "Where's the white t-shirt — I've never seen you not wearing a white t-shirt." He also suggested that his wardrobe could be the subject of an advertisement, comparing it to Tai Lopez's "here in my garage" format, saying "you could be like 'here in my closet, only white shirts.'"