From H.E. Mohammed Ibrahim Al Shaibani · · NakheelOfficial
“Living by the beach is always associated with happiness; quality of life is not just about the hardware that we deliver, it's about the software — the soft side of life is where the quality really excels.”
On , Mohammed Al shaibani, CEO at Investment Corporation of Dubai, spoke about quality of life during H.E. Mohammed Ibrahim Al Shaibani on NakheelOfficial.
In an October 2022 appearance, H.E. Mohammed Ibrahim Al Shaibani described Nakheel as an essential element of Dubai's "unique DNA" and part of the leadership's vision to expand the city's shorelines. He stated that living by the beach is associated with happiness and that quality of life depends on the "soft side" of design — how well things function — rather than just the physical structures delivered. Al Shaibani said Nakheel aims to be the name that comes to mind for waterfront living in the region, emphasizing that customers are the company's main focus. He noted that delivering on commitments requires collective effort from all levels of the organization and, citing a remark attributed to Sheikh Mohammed, said there is "no finish line" and that the company must continue working to maintain its position.