Lu Weibing on investment
From Xiaomi Launch February 2026 · · Xiaomi
“Moving forward our investment into key technologies will increase in the future. We'll invest more than 24 billion e over next five years.”
On , Lu Weibing, President at Xiaomi, spoke about investment during Xiaomi Launch February 2026 on Xiaomi.
About Lu Weibing
At the Xiaomi Launch in February 2026, Lu Weibing stated that the previous year was "one of our best years financially with the revenue reaching a historical high of over 55 billion euros." He also announced that the company would "invest more than 24 billion e over next five years" into key technologies. During the event, he introduced the Xiaomi 17 Ultra, highlighting its camera system co-engineered with Leica, which he described as featuring the "world's first Leica Appleo lens on a smartphone camera" and a "mechanical optical zoom" system. In a January 2025 interview, Lu Weibing discussed Xiaomi's strategy for its new electric vehicle, stating that the company aimed to target "20 million premium users" in China based on its smartphone user base. He explained that the decision to enter the premium segment for the car was influenced by the overlap with existing smartphone users, and positioned Xiaomi as an "ecosystem player" offering a "total solution" connecting cars, smartphones, and home appliances.