Eric Schmidt on mobile advertising
From Schmidt Says Google-News Corp. in Friendly Conversations: Video · · Bloomberg Originals
“Our evidence is that mobile ads are likely to be worth much more than traditional ads because they're more targeted and everything says that a more targeted ad is more valuable because it's more specific it's more personal people are more likely to use it so over time we think mobile ads will be more more Revenue if you will at the moment mobile searches are still significantly smaller than non-mobile but mobile searches are going much faster so it's a race and we'll see which one wins what about long term I think it'll be mobile.”
On , Eric Schmidt, Co-founder of Schmidt Futures at Schmidt Futures, spoke about mobile advertising during Schmidt Says Google-News Corp. in Friendly Conversations: Video on Bloomberg Originals.
About Eric Schmidt
Eric Schmidt, the former CEO of Google and co-founder of Schmidt Futures, delivered the commencement address at the University of Arizona in May 2026. During the speech, he discussed the potential of artificial intelligence, stating that AI is "already accelerating research at a rate that we could not have imagined even 5 years ago" and that it is "designing new molecules, running simulations, identifying patterns in genomic data that no team of humans will uncover in a lifetime." He also acknowledged fears about technology, saying, "There is a fear in your generation... that the machines are coming, that the jobs are evaporating." Reports indicate that portions of his speech were met with boos from the graduating class. In other appearances, Schmidt discussed the global AI race, describing it as "really an energy race" and noting that the "current number one problem in the AI companies" is a "lack of data centers." He also commented on government concerns about AI, stating that governments "want to win, but they're also concerned about safety for their populations and can it be misused."