Akash Gupta on retail economics
From Akash Gupta, GreyOrange | theCUBE + NYSE Wired: AI & Retail Trailblazers · · SiliconANGLE theCUBE
“Retail is a low margin business. You can't really spend a number of hours. Now with physical AI and robotics and likes of that, you can change your layout every single day without worrying about it.”
On , Akash Gupta, Cofounder at GreyOrange, spoke about retail economics during Akash Gupta, GreyOrange | theCUBE + NYSE Wired: AI & Retail Trailblazers on SiliconANGLE theCUBE.
About Akash Gupta
Akash Gupta, co-founder and CEO of GreyOrange, has described the company’s software platform as an “orchestration layer operating system for retail” that connects inventory nodes such as warehouses and stores into a single decision engine. In interviews during early 2026 and 2025, he stated that GreyOrange’s AI-driven platform, GrayMatter, coordinates robots, people, and sensors in real time, and that the company is pushing toward “autonomy,” where AI makes decisions that are executed by autonomous agents. Gupta said that for customers, the focus is on “better customer experience, improved sales and lower cost,” and he cited cost-per-unit reductions of 40% to 65% and fulfillment service-level agreements around 99.9%. Gupta has also discussed GreyOrange’s global expansion and financial trajectory. He noted that the company was “a couple of quarters away from being cash flow positive” and that its revenue had shifted from being entirely outside the U.S. before 2019 to having no revenue from India at the time of a late-2024 interview. He described the early hardware ecosystem in India as lacking, with long lead times for prototyping and injection molding, and said the company had built its own assembly line to scale from three sortation systems to 47 in six months in 2014. Gupta characterized GreyOrange as “a supply chain tech company using robotics as an enabler” rather than a pure robotics firm.