Michael Speetzen on business model innovation
From Polaris CEO Michael Speetzen on the 70th Anniversary of Founding · · New York Stock Exchange
“Several years ago we created Polaris Adventures which is a rental model executed through an independent network. It gives customers a safe environment with safety instruction and access to a brand new vehicle, allowing them to experience it without the intimidation of owning the vehicle.”
On , Michael Speetzen, Chief Executive Officer & Director at POLARIS INC, spoke about business model innovation during Polaris CEO Michael Speetzen on the 70th Anniversary of Founding on New York Stock Exchange.
About Michael Speetzen
Michael Speetzen, CEO of Polaris, appeared on the Polaris Adventures podcast on April 11, 2026, for his first podcast interview. During the conversation, Speetzen discussed his personal connection to Arizona, where he moved in 1997, met his wife, and raised four daughters. He said he still owns property in northern Arizona and keeps three Pro R vehicles there for riding. Speetzen also described receiving wedding invitations and baby announcements from customers, which he said demonstrated the passion of Polaris customers. He mentioned that Utah is his favorite state for riding, describing it as "like riding in a national park the whole state." Speetzen expressed interest in visiting Utah for riding in the future.