From LIVE: Robinhood Markets, Inc. Q1 2026 Earnings Call · · Wealth,Finance & Investment Center
“So, I think that there's a lot of potential there, and we haven't really tapped it because uh right now the way that we've been giving customers banking is we've we've largely been giving it to gold card customers. And gold card customers are the gold cards are still are largely being driven by uh existing customers. So, it's the story has really been getting our existing customers to uh adopt the gold card. Now, I think over the next year, you should see it shifting a little bit more from that to uh getting new customers on board who come specifically for the gold card and adopt our brokerage and retirement services as an adjunct to to doing that.”
On , Jason Warnick, Chief Financial Officer at Robinhood Markets, spoke about customer acquisition during LIVE: Robinhood Markets, Inc. Q1 2026 Earnings Call on Wealth,Finance & Investment Center.
During Robinhood Markets’ Q1 2026 earnings call, CFO Jason Warnick highlighted strong adoption of the company’s cash management product, noting a 40% direct deposit attach rate. He said this indicates customers are “thinking about this as a primary bank account” rather than an add-on to a brokerage account