Frank Klein on cost reduction
From Frank In Real Time | Update on Dual-Motor | Rivian · · Rivian
“The Enduro motor helps us reduce costs because it is an in-house engineered and produced motor, which is less expensive than our quad-motor setup, allowing us to offer an incredible product to our customers while driving down material costs.”
On , Frank Klein, Former Chief Operations Officer at Rivian Automotive, spoke about cost reduction during Frank In Real Time | Update on Dual-Motor | Rivian on Rivian.
About Frank Klein
In an April 2023 video, Rivian Chief Operations Officer Frank Klein discussed the company's production of its new in-house developed Enduro motor at a facility in Normal, Illinois. Klein stated that the facility was built on a former parking lot in less than two years and that production of the Enduro motor began on February 3, 2023. He said the motor is more efficient and less expensive than Rivian's quad-motor setup, and that it will be offered in the company's EDV, R1T, and R1S vehicles, providing customers with a longer-range option. Klein noted that the company planned to produce 832 Enduro motors per day across two shifts. Klein expressed confidence in the production ramp-up, attributing the progress to collaboration across design, engineering, manufacturing, and supply chain teams. He described the Enduro motor as a product that helps Rivian reduce material costs while offering a compelling product to customers. Klein also mentioned growing up on a family farm in Germany, where he worked driving a tractor and making wine.