David Wadhwani on future of creativity
From Adobe Just Changed Creativity Forever - with David Wadhwani, President of Digital Media at Adobe · · Katarina Mogus
“The future of creativity is optimistic. I believe that AI and new tools will enhance human potential rather than replace it, opening up new possibilities for creators worldwide.”
On , David Wadhwani, President of Digital Media Business at Adobe Inc, spoke about future of creativity during Adobe Just Changed Creativity Forever - with David Wadhwani, President of Digital Media at Adobe on Katarina Mogus.
About David Wadhwani
At the Adobe Summit 2026, David Wadhwani stated that "creativity and marketing are being reshaped by AI" and that Adobe believes "creative control is more important than ever before." He described the current moment as a "true inflection point" and said that through attendees' vision, they "could shape technology in service of your community." Wadhwani introduced Rachel Thornton, Adobe's chief marketing officer for the Enterprise division, during the day two keynote.