Molly Weiss on digital channels
From Inside WealthTech Episode 2: The power of AI and marketing automation for financial advisors · · Envestnet
“The next generation of investors is very tech-savvy, leveraging social media and digital channels to get investment ideas and evaluate advisors, which means AI-powered digital channels will become the primary method for reaching prospective clients.”
On , Molly Weiss, Group President of Wealth Management Platform at ENVESTNET INC, spoke about digital channels during Inside WealthTech Episode 2: The power of AI and marketing automation for financial advisors on Envestnet.
About Molly Weiss
Molly Weiss, Group President of the Wealth Management Platform at Envestnet, has been speaking at industry events and on podcasts about the role of artificial intelligence and data in wealth management. At the Future Proof conference in 2025, she discussed how AI-powered automation can improve advisor workflows and client communication, stating that AI can help advisors "meet the client in those moments" of need and that "advisers who are able to meet the client in those moments will be the ones that are rewarded with more wallet share." She also emphasized the importance of integrating held-away assets into a holistic view of a client's finances, describing the ability to see a client's full financial picture as "the holy grail" for advisors. Weiss has also discussed Envestnet's product strategy, including the rollout of a new advisor experience and investments in trading tools. She noted that the company's platform was built with "the concept of scale embedded" and that configurability is key to allowing firms to grow. Regarding acquisitions, she stated that "integrating teams is the most important thing you can do" and that creating a connected organization is critical. In a personal reflection, Weiss said she is "excited about simplification" in financial services and making advice "more accessible," adding that "if we're going to get it right, it's now."