From Cultivate Audacity, Dismantle Doubt, and Drop Urgency with Anne Marie Anderson · · Brave Women at Work Podcast
“Things that are urgent usually have a deadline and are quick to check off; things that are important typically take more time and you have to schedule time for the important.”
On , Anne-marie Anderson, Secretary at NEWMARKET CORP, spoke about time management during Cultivate Audacity, Dismantle Doubt, and Drop Urgency with Anne Marie Anderson on Brave Women at Work Podcast.
Anne Marie Anderson, a three-time Emmy Award-winning sports broadcaster and author of the book *Cultivating Audacity*, has been promoting her book and speaking on topics of risk-taking, leadership, and overcoming self-doubt. In numerous podcast appearances and interviews throughout 2025, Anderson has discussed her definition of audacity as "a willingness to take bold risks," distinguishing between risks that are "reckless" and those that are "worth it." She has described her own career trajectory, including her decision to resign from a role at ESPN in Connecticut, which she characterized as a difficult but worthwhile risk at that stage in her life)Skip. Anderson has also spoken about the concept of a "front row," which she describes as a group of people who will challenge and tell the truth to an individual, rather than simply offering comfort. She has addressed the "urgency fallacy," arguing that urgent tasks often consume time that could be spent on important, forward-moving activities. In her keynote speaker reel and other appearances, Anderson has stated that she learned from elite athletes and coaches that "the win in audacity is in the action, not in the outcome." She has also shared that she wrote her book in 15-minute increments and that she considers failure to be "just data" rather than an endpoint.