Cristiano Amon on industry upgrade cycle
From COMPUTEX 2026 CEO Keynote: Qualcomm · · COMPUTEX TAIPEI
“This upgrade cycle can be one of the largest that the industry has seen and together we're building the products and the technology that will define this new era.”
On , Cristiano Amon, Chief Executive Officer, President & Director at Qualcomm Inc, spoke about industry upgrade cycle during COMPUTEX 2026 CEO Keynote: Qualcomm on COMPUTEX TAIPEI.
About Cristiano Amon
Cristiano Amon, Qualcomm's CEO, delivered the keynote address at Computex 2026 in Taipei for the third consecutive year, where he described 2026 as "the year of agents." He stated that agentic AI represents a shift in computing, moving from applications and operating systems to AI agents as the center of the digital experience. Amon argued that this transition will require new device architectures and that the current upgrade cycle "can be one of the largest that the industry has seen." He also announced a new product brand for Qualcomm's data center products, called Dragonfly, and said the company is working with hyperscalers and global partners on deployments. In earnings calls and media interviews in late April and early May 2026, Amon discussed Qualcomm's expansion into the data center market, stating that the company is building a custom AI chip for a large hyperscaler, which he said he would detail at an investor day on June 24. He described the data center market as highly concentrated, with six to eight major companies, and said Qualcomm would offer bespoke products. Amon also addressed a memory supply chain crunch, stating that Qualcomm is "under shipping market demand" and that the company sees the bottom of the smartphone market. He characterized the shift to agentic AI as a major opportunity for Qualcomm across devices and the data center.