From Jordan Levin responds to Rooster Teeth Shutdown · · TapeBallProductions
“We didn't want people to read it from a memo; we wanted to be amongst ourselves and not send a memo saying 'LOL company's ending' — that would have been horrible.”
On , Jordan Levin, Former CEO of Generate and The WB at Independent, spoke about internal communications during Jordan Levin responds to Rooster Teeth Shutdown on TapeBallProductions.
On March 7, 2024, Jordan Levin, General Manager of Rooster Teeth, addressed the company's shutdown by Warner Bros. Discovery in a livestream. Levin stated that when he informed co-founders Jeff Ramsey, Bernie Burns, Matt Hullum, and Gus Sorola, their immediate concern was how employees would be taken care of. He described the company's 21-year run as "a lifetime in digital years" and said the shutdown was "not a failure." Levin noted that Warner Bros. Discovery had been "very open and amenable about trying to allow people to continue on if they want to." Levin encouraged fans to support individual creators directly through platforms like Patreon, saying that "you can't assume that watching a video or listening to a podcast is going to allow those people to continue doing what they do." He added that the company had been "underwritten for over 10 years now by various investors and various groups" and advised against trying to back the company immediately, instead urging support for individuals and waiting to see what develops.
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