Serhad Doken on systems engineering
From Adeia's Serhad Doken Talks Big-Picture Tech Stack Sustainability · · Streaming Media
“We look at problems from a system perspective, not just one aspect. If I change something here, what would it impact there? In engineering, everything is a tradeoff—you don't get something for nothing. When you change something here, you gain some things but may lose others. Finding the perfect optimization is what we focus on in our advanced R&D.”
On , Serhad Doken, Chief Technology Officer at ADEIA INC, spoke about systems engineering during Adeia's Serhad Doken Talks Big-Picture Tech Stack Sustainability on Streaming Media.
About Serhad Doken
Serhad Doken, Chief Technology Officer at Adeia, participated in a sustainability panel at Streaming Media NYC in September 2024. Doken described Adeia as a publicly traded company with media and semiconductor business units focused on long-term inventions that lead to new products, markets, and services. He discussed the complexity of the media technology stack, which he characterized as encompassing content capture, transmission, and consumption, and involving infrastructure, cloud, network, and encoding components. Doken stated that Adeia approaches problems from a system perspective, considering trade-offs across different parts of the tech stack. He said that in engineering, changes in one area can produce gains and losses elsewhere, and that finding the optimal balance is the focus of the company's advanced research and development.