From $DKS DICK'S Sporting Goods Q1 2026 Earnings Conference Call · · EARNMOAR
“We recently announced the upcoming summer launch of Coach DSG, our AI powered digital agent, representing a significant step forward in how we innovate for the athlete. Coach extends the expertise of our teammates into a personalized conversational experience, helping athletes make more confident decisions across product, training, and services.”
On , Lauren Hobart, President, Chief Executive Officer & Director at DICKS SPORTING GOODS INC, spoke about digital innovation during $DKS DICK'S Sporting Goods Q1 2026 Earnings Conference Call on EARNMOAR.
During DICK'S Sporting Goods' Q1 2026 earnings call on May 27, 2026, President and CEO Lauren Hobart announced the company was raising the low end of its full-year comparable sales expectations for both its DICK'S and Foot Locker businesses. For DICK'S, Hobart stated the company now expects comparable sales growth of 2.5% to 4%, up from 2% to 4% previously, and at the high end of expectations, approximately 30 basis points of non-GAAP operating margin expansion. For the Foot Locker business, she said the company now expects comparable sales growth of 1.5% to 3%, up from 1% to 3% previously. Hobart also discussed the upcoming summer launch of "Coach DSG," which she described as an AI-powered digital agent designed to provide a personalized conversational experience for customers, extending the expertise of store teammates into product, training, and services decisions.