From Vincent: Need to keep our products relevant · · Quest Means Business
“We're a purpose-driven organization, we don't think there's a conflict between purpose and profit. One drives the other. As senior executives, we're aligned with the family with a compass. We operate on five principles, but it allows us to have a very long-term view around how to execute against our purpose and ensuring that the economic model supports that as well.”
On , Vincent Antle, Senior Vice President of Technical Operations & QA - Capitsol at LIGAND PHARMACEUTICAL INC, spoke about corporate purpose during Vincent: Need to keep our products relevant on Quest Means Business.
In a September 2024 interview, Vincent Antle discussed how Mars Wrigley North America approaches product adjustments and value. He stated that the company sometimes makes adjustments to products to maintain high quality and provide value across the price-value stream. Antle noted that he had recently visited the company's European plants, where he said employees are focused on quality, cost control, and managing the value spectrum for consumers. Antle also discussed the company's brand strategy, saying that it is the responsibility of executives to ensure that iconic brands remain relevant through high quality and marketing. He described Mars as a purpose-driven organization, stating that he does not see a conflict between purpose and profit, and that part of his long-term compensation is tied to making the world a better place as well as the company's economic model.