Brian Magnusson on technology
From Chuck Powell And Brian Magnusson At The Potato Expo 2018 · · Potato Expo
“What we've done with FieldNET and through the new FieldNET Advisor product that we've launched is we've actually just taken an automated all of those best practices that have been developed around irrigation management over the past 50 years and built it into the FieldNET platform.”
On , Brian Magnusson, Senior Vice President of Strategy & Business Development at LINDSAY CORP, spoke about technology during Chuck Powell And Brian Magnusson At The Potato Expo 2018 on Potato Expo.
About Brian Magnusson
At the 2018 Potato Expo, Brian Magnusson, then Vice President of Technology Solutions for Lindsay Irrigation, presented on optimized irrigation management. He discussed the company's FieldNET platform and the new FieldNET Advisor product, which he said automates best practices developed over the past 50 years. Magnusson stated that the tool allows growers to remotely monitor which fields need irrigation, how much water to apply, and to start pivots from a dashboard. Regional sales manager Chuck Powell, who appeared alongside Magnusson, said the economic benefit is the most appealing feature for growers, citing reductions in labor, water consumption, and energy use. Powell added that the platform integrates irrigation scheduling, soil moisture monitoring, and weather data into a single system, and that the company planned to introduce FieldNET Advisor to potato growers that spring and summer.