Alex Au on customer experience
From NEXTracker Executive Profile: Alex Au, CTO · · Nextracker LLC.
“When you bring those types of efficiencies together, it makes it a lot easier on your customers because they're not worried about buying and sourcing from multiple vendors.”
On , Alex Au, Co-Founder & Chief Technology Officer at NEXTRACKER INC, spoke about customer experience during NEXTracker Executive Profile: Alex Au, CTO on Nextracker LLC..
About Alex Au
Alex Au, co-founder and chief technology officer of Nextracker, described his role in leading the company's technology and engineering efforts in a 2016 executive profile. Au stated that his interest in mechanical engineering began with a tendency to break things and then fix them, and he noted his involvement in a solar car club at California Polytechnic State University, where the team built a car for a race from Washington, D.C., to Orlando, Florida. Au discussed Nextracker's approach to innovation, saying that when ideas are circulated, the team considers whether something has been done before, its difficulty, cost, and feasibility, and if they agree it is a better approach, they proceed. He said the company has "passed the point of solar" and emphasized that Nextracker takes customer feedback, innovates, and moves quickly. Au added that the company aims to create a "true package" rather than being the number one tracker, and that building infrastructure and intellectual property helps avoid creating one-off solutions for each customer.