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Joseph Russell

Former Chief Executive Officer, President & Trustee, Public Storage

Search every verified Joseph Russell interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Joseph Russell, Chief Executive Officer of Public Storage, discussed the company's fourth quarter 2024 results during an earnings call on February 25, 2025. He stated that the company ended 2024 on a positive note, with results reflecting operational stabilization, and noted that nearly all markets had improved sequentially by year-end. Russell also mentioned that the company completed its "property of tomorrow" program, a multi-year investment exceeding $600 million aimed at rebranding its portfolio nationwide, and said this completion was expected to increase annual retained cash flow from $400 million in 2024 to approximately $600 million in 2025. During the call, Russell addressed questions on pricing dynamics and promotional strategies, describing three tools used at local market levels—promotions, advertising, and move-in rents—and noted that marketing spend was approximately 2.4% of revenue in the fourth quarter. He also reiterated the company's underwriting target of 8% or more in yields for new developments, with a typical lease-up period of three to four years to reach stabilization.

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