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Sebastian Steinhaeuser

Chief Strategy Officer & Chief Operating Officer, SAP

Verified interview transcripts, podcast appearances, and direct quotes from Sebastian Steinhaeuser, Chief Strategy Officer & Chief Operating Officer at SAP. AI-verified speaker identity with full-text searchable transcripts.

Recent appearances

  • AI-Powered Retail Experiences with H&M | SAP Sapphire Madrid 2026

    See how H&M is using SAP, real-time data, and AI agents to connect digital innovation with more personalized retail experiences. At SAP Sapphire Madrid 2026, Jan Ziskasen, Head of Core Platforms at H&M, shares how H&M is strengthening its position as a fashion brand by putting customers at the center of every decision. Jan from H&M joins Sebastian Steinhaeuser, Chief Operating Officer, SAP SE and Member of the Executive Board, to discuss the company’s digital and AI journey, including how a strong technology foundation is helping H&M turn data into a true growth enabler. The conversation exp…

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  • H&M and SAP on AI-Powered Retail | SAP Sapphire Orlando 2026

    H&M and SAP are using Business AI to connect digital, physical, and operational retail experiences in real time. In this SAP Sapphire Orlando 2026 conversation, Sebastian Steinhaeuser, Chief Operating Officer, Strategy & Operations, and member of the SAP Executive Board, welcomes Ellen Svanström, Chief Digital & Information Officer of H&M, to discuss how H&M is building a digital and AI foundation to strengthen its position as a fashion brand. Ellen explains how SAP supports H&M’s transformation through RISE with SAP, SAP Business Data Cloud, SAP Commerce Cloud, and SAP SuccessFactors. The d…

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  • SAP Industry AI for Autonomous Enterprises | SAP Sapphire Orlando 2026

    SAP Industry AI brings deep industry knowledge, process logic, data context, and regulatory rules into AI-powered solutions tailored to the way businesses actually run. In this SAP Sapphire Orlando 2026 keynote segment, Sebastian Steinhaeuser, Chief Operating Officer, SAP SE and Member of the Executive Board, explains how its long-standing industry expertise is becoming a foundation for autonomous industry solutions. Built on SAP Business AI Platform, Industry AI helps organizations move from fragmented processes to outcome-driven, end-to-end solutions across core operations. The video highl…

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  • Global Keynote: The Beginning of Better | SAP Sapphire Orlando 2026

    SAP Sapphire 2026 marks a new chapter for enterprise AI: the Autonomous Enterprise, where people set the direction, and AI executes. In this keynote, SAP shares how Joule, Joule Work, Joule Assistants, Joule Agents, SAP Autonomous Suite, SAP Business AI Platform, SAP Business Data Cloud, and Cloud ERP come together to help businesses move from fragmented work to connected, governed, AI-enabled execution. The SAP Sapphire 2026 Innovation News Guide frames this vision around Joule Work, SAP Autonomous Suite, SAP Business AI Platform, and industry scenarios that combine SAP’s AI innovation with…

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  • Why SAP Believes Companies Need Best-of-Class NOT Best-of-Breed Software for AI

    SAP executive board members Sebastian Steinhaeuser (left) and Muhammad Alam (right) speak with the media and analysts. This follows the opening keynote Alam gave during the company's inaugural Connect conference on Oct. 7, 2025 at the Fontainebleu Hotel in Las Vegas, Nevada. In this Q&A segment at SAP Connect 2025, Valoir's Rebecca Wettemann challenged the SAP executives about their claim that "best of breed is dead" by asking about the roadmap for cross-pillar AI capabilities and how SAP will operationally bring teams together to deliver on their shared suite vision. Muhammad Alam and Sebast…

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  • Keynote: Innovate, Connect, and Deliver | Accelerate Value Across SAP Business Suite | SAP Connect

    How can organizations turn AI, data, and applications into real business outcomes? In the second SAP Connect 2025 keynote, Sebastian Steinhaeuser and SAP leaders show how the SAP Business Suite helps make the AI, data, and applications flywheel work across the enterprise, connecting business processes, trusted data, and embedded AI to help organizations move faster. The keynote begins with highlights from SAP Connect across finance, spend management, supply chain, human capital management, and customer experience. SAP leaders share innovations including autonomous financial close, next-gen S…

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  • Inside SAP: How We Use AI, Data & Cloud Apps to Run Better | SAP Sapphire 2025

    Unlock the secrets behind SAP's own digital transformation. Join SAP Chief Operating Officer and Executive Board member, Sebastian Steinhauser, as he reveals how SAP leverages its own powerful suite of solutions—the apps, data, and AI flywheel—to drive innovation, efficiency, and stay ahead of demanding business needs. Learn firsthand about our journey with Joule AI, the Business Data Cloud, RISE with SAP, and our strategy for a future-proof IT landscape 00:02: Introduction: SAP COO Sebastian Steinhauser 01:10: How SAP Runs SAP: The Apps, Data, and AI Flywheel 01:19: AI in Action: Efficiency…

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  • Global Keynote: Your Best. Made Real. No Matter What Lies Ahead. | SAP Sapphire Orlando 2025

    Change isn’t going anywhere, but the right strategy can help you bring out your best. Watch the SAP Sapphire 2025 Global keynote replay and discover how we're bringing together AI, data, and applications to help you work smarter, scale faster, and build resilience. In the replay, we announce the Business AI innovations set to revolutionize how your enterprise runs. See firsthand how our enhanced generative AI copilot, Joule, is becoming virtually omnipresent, delivering personalized answers and streamlining workflows across your business. We’re democratizing access to Business AI, aiming for…

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  • Keynote | How SAP is reinventing the way the world runs - SAP Student Day | 12.01.21

    SAP’s story started with a bold idea from five young men back in 1972. Almost 50 years later, the enterprise software provider is Germany’s most valuable DAX company whose customers generate 87% of total global commerce. Its purpose “to make the world run better and improve peoples’ lives” is more relevant today than ever, with SAP making a significant contribution to global efforts to fight climate change, end the COVID-19 pandemic, and find new ways to work and live together for a brighter, safer, and fairer future. Join Sebastian Steinhäuser, SAP’s Chief Strategy Officer, to learn more ab…

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