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Fara Howard

Chief Marketing Officer, Godaddy

Verified interview transcripts, podcast appearances, and direct quotes from Fara Howard, Chief Marketing Officer at Godaddy. AI-verified speaker identity with full-text searchable transcripts.

Recent appearances

  • GoDaddy’s Fara Howard on Customer-Led Storytelling & Entrepreneurial Growth

    How can giving customers the keys to your brand help it grow? In this episode of The Speed of Culture Podcast, Matt Britton sits down with Fara Howard, Chief Marketing Officer at GoDaddy, to discuss customer-led storytelling, entrepreneurship, brand growth, experimentation, digital tools, small business marketing, and how GoDaddy is helping entrepreneurs bring their ideas to life online. Fara shares how her early experience at Ben & Jerry’s shaped her belief in mission-driven brands, and how roles at Gatorade, Dell, Vans, Amazon Fashion, and GoDaddy taught her the power of customer insight,…

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  • Failing on the way to getting it right - ft ex-GoDaddy's Fara Howard

    An insight isn't a fact. It's a hidden truth. You're not done once you get that data. Keep digging. Ask why. And get that human connection with your audience. Fara Howard, former CMO of GoDaddy and experienced marketing leader, joins us on the #ShinyNewObjectPodcast to dig into what makes actionable insights, how to retain humanity in storytelling, and why no one can call themselves an expert in data driven marketing right now. Find out why iteration is the key to success and failing is just part of the process.

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  • How GoDaddy Created The Best Super Bowl Ad With Walton Goggins

    What does it take to launch an AI product on the biggest stage in advertising — and actually make it stick? GoDaddy CMO Fara Howard joins us to unpack the strategy behind their standout Super Bowl campaign for GoDaddy Airo, featuring actor Walton Goggins (White Lotus, The Righteous Gemstones). From idea to execution, Fara shares how her team translated a complex product into a message that millions could instantly understand — without losing the creativity that made it unforgettable. We dive into the balance of data and storytelling, how to earn the right to be bold with your marketing, and…

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  • How Brands Have Mastered the Art of Standing Out

    Featuring Fara Howard, Chief Marketing Officer, GoDaddy; Taylor Montgomery. Chief Marketing Officer, North America, Taco Bell and Dan Murphy, SVP, Marketing, Liquid Death. Moderated by Jeff Beer, Senior Staff Editor, Fast Company. Brands have a history of leaning into the unexpected to capture customers' attention and cultivate loyal fan bases. But what's the secret to properly executing such a campaign? And if the unconventional has become your calling card, how do you switch it up without losing your brand identity? Hear from executives navigating these questions and get insight into how yo…

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  • GoDaddy's Super Bowl Return: How Fara Howard is Reimagining Small Business Success

    In this episode of Marketing Vanguard, Jenny Rooney speaks with Fara Howard, CMO of GoDaddy, about the company's return to the Super Bowl after an eight-year hiatus. Fara shares insights on GoDaddy's evolution beyond domains, their AI-powered product Airo, and their innovative partnership with actor Walton Goggins, demonstrating how they're helping small businesses thrive in the digital age. Episode Highlights: GoDaddy's evolution from domains to comprehensive digital solutions The impact of AI through GoDaddy Airo on small businesses Behind-the-scenes look at Super Bowl advertising strategy…

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  • The Secrets Behind GoDaddy's Marketing Transformation | GoDaddy | TOP CMO | Episode 60

    In this exciting episode of TOP CMO, we uncover the incredible marketing transformation of ‪@GoDaddy‬, as Chief Marketing Officer Fara Howard reveals the secrets behind their shift from domain giant to digital powerhouse. Explore how GoDaddy is harnessing the power of AI to revolutionize customer engagement and product offerings, and dive into their innovative strategies on platforms like TikTok and YouTube. Discover how GoDaddy's cutting-edge approach, including the game-changing Arrow product, is defining the future of online business efficiency. This episode is a must-listen for market…

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  • 286: Investing Deeply in Your Customer with GoDaddy’s CMO Fara Howard

    https://www.marketingtodaypodcast.com/ep286.

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  • Meeting B2B Buyers in the Moment: A Discussion with GoDaddy

    Hear from Fara Howard, the Chief Marketing Officer of GoDaddy, on how GoDaddy is accelerating its digital transformation to meet the changing marketing landscape.

    Watch on YouTube ↗

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