GoDaddy’s Fara Howard on Customer-Led Storytelling & Entrepreneurial Growth
How can giving customers the keys to your brand help it grow? In this episode of The Speed of Culture Podcast, Matt Britton sits down with Fara Howard, Chief Marketing Officer at GoDaddy, to discuss customer-led storytelling, entrepreneurship, brand growth, experimentation, digital tools, small business marketing, and how GoDaddy is helping entrepreneurs bring their ideas to life online. Fara shares how her early experience at Ben & Jerry’s shaped her belief in mission-driven brands, and how roles at Gatorade, Dell, Vans, Amazon Fashion, and GoDaddy taught her the power of customer insight,…