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Michael Eisner

Chairman of Tornante Company, Tornante

Search every verified Michael Eisner interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. In a September 2026 interview with the Reagan Foundation, Michael Eisner discussed topics including Walt Disney's marketing abilities, the naming of his company Tornante, and artificial intelligence. He described Walt Disney as "one of the great marketers, merchandisers ever" and recounted that he named his company after an Italian road sign meaning "hairpin turn." Regarding AI, Eisner said he does not believe it will replace original creative thinking, noting that AI draws on existing work, and he identified copyright as a significant concern in his field. He also discussed intergenerational programs, saying his company funds nonprofit work in that area. In a 2007 episode of his program "Conversations with Michael Eisner," Eisner interviewed NBC Entertainment co-chairman Ben Silverman. During the conversation, Eisner advised that a network needs only one hit show per year to succeed, stating, "All you really need, this is my experience in my career, is one office every year. Not two, not six, just one hit in October, maybe a little hit in the spring, another hit the following October, and you become number one in 3 years."

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Notable quotes

“Actually, I don't. Uh, maybe that's rare. First of all, I mean, it's a long conversation, but you can almost always spot AI, but AI is um in the arts we're talking about is going through the worldwide web and taking pieces what everybody else has already done. And I don't think that's going to replace the brain of actually coming up with something that is unique and original. The biggest problem with AI in my univers”

“I know generally that it's not only possible, but every day getting more probable and soon to be very convenient and and and available.”

“Well, because of this proliferation and the perfect copy from a DVD and the and the hacking of the DVD to render the DVD available to the internet and the growing high-speed availability of the consumers. When you put that into the cauldron, all those things together, and if you decide to release, say, Snow White, you render potentially Snow White valueless for the company. Therefore, depending on on how to protect o”

“I thought, well, if we revolutionize 42nd Street, they'll give us the theater, they'll give us money. You know, I thought it'd be a good deal. My deal moment exactly came in, which resulted in it being a deal.”

“We raised the price of the parks still well below their value, turned out to be a really good idea, a waterfall of money. And that created the ability to invest in the parks, to invest in the movies, to invest in international.”

“Right now, the Premier League in the media takes 96% of the revenue for 20 teams, and 4% goes to the other 72 teams, which means the other 72 teams are all losing money and going broke.”

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