Landen Fredrick

President & Chief Executive Officer, Mannatech

Search every verified Landen Fredrick interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Landen Fredrick, President and CEO of Mannatech, discussed the company's mission and market positioning in a July 2026 podcast appearance. He described the wellness market as a $6.3 trillion industry and cited the rise of artificial intelligence as a factor driving people to seek new opportunities. Fredrick stated his goal of making daily multi-glycan supplementation as common as taking a multivitamin, referencing a conversation with a company founder about the product's potential ubiquity. He also mentioned plans for a potential visit to Mannatech's Australasia region. In earlier appearances, Fredrick addressed company operations and strategy. In a 2023 presentation as Chief Sales and Marketing Officer, he discussed Mannatech's adoption of "principal-centered leadership" and its focus on leadership, strategy, execution, and culture. He also spoke about the M5M Foundation's work with children and the company's "hope zones" initiative. In 2021, he promoted the company's momentum and growth during the pandemic, emphasizing product sales and recruiting duplication systems. In a 2020 call, he announced the delay of a North America incentive trip to Costa Rica due to coronavirus concerns, noting the decision would cost the company an estimated $200,000 to $300,000.