Co-Founder, Vice Chairman & President, Interparfums
Search every verified Philippe Benacin interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Philippe Benacin, co-founder and president of Interparfums, has discussed the company's financial performance and strategic outlook in several interviews in 2023. He reported a 43% increase in net profit for the first half of 2023 and raised the company's annual revenue forecast to around 800 million euros, driven by strong growth in the United States and Europe. Benacin noted that the company is aiming to approach one billion euros in revenue within three to four yearskus. He described the current period as "very difficult" due to supply-chain problems, raw-material shortages, and inflation, but stated that the company has not significantly raised prices, with only a 5% increase in February 2023. Benacin has commented on the company's brand portfolio and market trends. He stated that Interparfums is not heavily dependent on China, which represents about 3% of revenue, and that growth in that market has been flat. He expressed confidence in the company's licensing agreements, noting the renewal of the Mont Blanc license until 2030 and the upcoming launch of a Lacoste license in 2024. Benacin also observed a growing demand for niche, high-end perfumes priced between 200 and 300 euros, a segment he previously doubted. He attributed the unexpected success of the Jimmy Choo "Legend" launch to the product's quality and immediate consumer appeal, noting it exceeded initial sales projections.
“We have seen a real demand for expensive products, and people continue to buy them despite inflation and purchasing power issues affecting many Europeans.”
“We have only increased our prices by about 5% over the last two years and have decided not to raise prices in January next year, despite inflation.”
“Regarding the rumors about Richemont and Kering potentially taking back perfume licenses, I have no worries; we have ongoing discussions and recently renewed our Mont-Blanc license until 2030.”
“We expect to lose the Boucheron license to Kering by 2025 or shortly after, but it represents only a small portion of our revenue, between 15 and 18 million euros.”
“We are aiming to approach one billion euros in revenue within three to four years, depending on market results and other factors.”
“China represents only about 3 to 4% of our business currently, but we expect this to double as the market develops.”
“Our net profit increased by 43% in the first half of the year, mainly due to 100 million euros more in activity than expected, which quickly generates profits after marketing and advertising costs.”
“We spend about 22 to 23% of our revenue annually on advertising, including social media and influencer marketing, which is a significant investment.”
“We see a growing market for niche, high-end bespoke perfumes priced between 200 and 300 euros, which has proven to have real demand over the past three to four years.”
“We started the company in 1983. It happens that we had the markets of the company and we had the chance to meet someone in the fashion industry that wanted to launch his fragrance, so we started working on the fragrance and step by step we found that the business was really interesting and we continued our way over the...”
“There was one thing we missed, I think it was in 2003 exactly, when we had the opportunity to purchase Versace fragrance and at that time we were in the middle of the renewal of the Burberry licenses without recording nickel and we were acquiring a lava, so it was a very very busy year and we could not go ahead with Ve...”
“We have 90 percent of our business outside of France, so we are not a French company, we are really a worldwide company and the fact that this awareness is important in a sufficient number of countries then you can go ahead.”
“The key point is what does the brand mean and what is the storytelling around the brand. If there is no storytelling really, the brand has no use to have a fragrance. If you have a strong storytelling and if you feel that this storytelling could be linked to a fragrance, it's important to go ahead.”
“To be a little superficial is a good quality because you don't go too much into details. You know how to do things so that they are well but not excellent, not exceptional. In general, it's better to do fast and well than slowly and exceptional.”
“When you're in my role, superficiality is essential unless you finish at midnight every day and you need to concentrate on what has grounded, what has not. There are many things that don't change the course of the business and the future of the company and there are things that will change and you have really to make t...”
Ce mercredi 13 septembre, Philippe Bénacin, président d'Interparfums, s'est penché sur la bonne santé des maisons du luxe, ...
Interparfums represents brands like Coach, Jimmy Choo, Montblanc, Moncler, Kate Spade, Van Cleef & Arpels and many more.
Ce mardi 25 juillet, Philippe Bénacin, président d'Interparfums, s'est penché sur la réalisation de ses objectifs annuels en termes ...
Ce mercredi 1er mars, Philippe Bénacin, président directeur général d'Interparfums, abordé les causes du meilleur résultat de ...
BUSINESS CLUB | Fabienne Lissac s'entretient dans ce numéro avec Philippe Benacin, cofondateur et PDG d'Interparfums, qui a ...
"J'ai dit à François Hollande qu'on remettrait le sigle du Parti socialiste à l'intérieur de la cour". Philippe Benacin, Directeur ...
Philippe Bénacin, PDG de la société Interparfums, est l'invité de l'émission Business Club. Il évoque le développement de ...
Ce jeudi 22 avril, Philippe Bénacin, PDG d'Interparfums, s'est penché sur la hausse d son chiffre d'affaires et son positionnement ...
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