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Andrew Hardy

Executive VP & Chief Sales Officer, Nxp Semiconductors

Search every verified Andrew Hardy interview, podcast appearance, and on-the-record quote β€” each transcript cross-checked by AI and human review to confirm speaker identity. Andrew Hardy, Executive Vice President and Chief Sales Officer at NXP Semiconductors, appeared on the IoT Unicorn podcast in February 2020 and again in January 2021. During the conversation, Hardy discussed NXP's long-term investment in security, stating that the company has focused on security for over 15 years, beginning with financial transactions such as credit card chips, then expanding to mobile phones and mobile transit, and is now applying that expertise to the IoT market. He noted that the complexity of building IoT devicesβ€”including security, machine learning, and edge softwareβ€”is expanding development schedules and affecting return on investment, which he said creates an opportunity for NXP and Microsoft to simplify the experience for mutual customers. Hardy also said that when NXP looked at solving the security problem, it became apparent that a tight relationship with a cloud provider that prioritized security was necessary, which he cited as the reason for partnering with Microsoft. Hardy also addressed ultra-wideband technology, saying its first application would be in automotive for key access, potentially allowing users to eliminate physical keys and authenticate via mobile devices. He added that ultra-wideband offers precise spatial accuracy that could enable location-based access and traffic or retail insights while helping preserve privacy.

Selected quotes

Recent appearances

  • Andrew Hardy of NXP: IoT scale, Ultra-Wide-Band, and San Jose

    Recorded in February, 2020; In this inaugural edition of the IOT Unicorn, Pete chats with Andrew Hardy, the VP of Sales and Marketing for the Americas at NXP. On this episode we talk about IoT scale, Ultra-Wide-Band, and San Jose.

    Watch on YouTube β†—

  • Andrew Hardy of NXP: IoT scale, Ultra-Wide-Band, and San Jose

    IoT is shaping our lives right now without most of us realizing. In this inaugural episode of the IoT Unicorn Podcast, Pete Bernard, Sr. Director, Silicon and 5G Connectivity Partners, speaks with NXP's Sr. VP of Sales and Marketing, Andrew Hardy, about IoT at scale, Ultra-Wide-Band, San Jose, and why the name β€œIoT Unicorn”. Tune in here and subscribe on all major podcast platforms today: iTunes: https://apple.co/2xo9rnN Stitcher: https://bit.ly/StitcherIoTUnicorn2 Spotify: https://spoti.fi/3f91zr1 Google Play: https://bit.ly/GooglePlayIoTUnicorn Libsyn Podcast Page: https://bit.ly/359C9Fh

    Watch on YouTube β†—

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