Senior VP & Executive Strategic Advisor, Verisign
Search every verified Scott Schnell interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Scott Schnell, Senior Vice President and Executive Strategic Advisor at Verisign, gave presentations at WHD.global 2017 and WHD.usa 2017 on the relationship between domain names and hosting sales. Schnell stated that domain name searches are "ten times larger than email and a hundred times larger than hosting-related searches," and argued that web hosts can use domain names to attract customers earlier in the purchasing process. He described a tool being developed by Verisign Labs that helps users brainstorm domain names, which he said includes a REST API for hosting companies and registrars to integrate into their services. Schnell also discussed the reliability and awareness of the .com top-level domain. He stated that .com and .net had "never stopped resolving for 20 years continuously with zero downtime" and that .com handles "on the order of one hundred and forty-five billion transactions a day." He noted that .com has "very stable pricing for the last twenty years" and that its high awareness "breeds trust and confidence" among users. Schnell mentioned that there are "literally billions of available domain names" in .com and .net, and that multi-keyword domain names are popular among current website builder customers.
“We just passed our 20 year anniversary which means that .com and .net have never stopped resolving for 20 years continuously with zero downtime.”
“Under the covers is a very powerful free service with a REST API that any hosting company, any registrar can use to create great domain name suggestions.”
“Domain name searches are literally larger than the combination of searches for email and for hosting — domain name searches are ten times larger than email and a hundred times larger than hosting-related searches.”
“For the last nearly 20 years .com has resolved every second of every day and has never had a moment of downtime in that period, handling on the order of one hundred and forty-five billion transactions a day.”
At WHD.usa 2017, Verisign's Scott Schnell explained how to add domain name sales to your suite of hosting products.
Domains and hosting are a perfect pair. As Scott Schnell (Verisign's SVP of Marketing) explains at WHD.global 2017, web hosts can attract customers through domains and integrate domains into their offerings to make it extremely simple for them to build their web presence. There are still lots of great unregistered .com and .net domains, and he showed a tool being created by Verisign Labs that helps people brainstorm great domains with a name suggestion tool. Filmed at WHD.global 2017 in Rust, Germany.
Sign in to search the full transcript archive, filter by topic, and access every quote from Scott Schnell.