Kai Gyllström

CEO and President, Atria

Search every verified Kai Gyllström interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. In a December 2025 interview on the podcast Karon Grilli, Atria CEO Kai Gyllström discussed the company's "Yhdessä 2030" strategy, which targets €2 billion in revenue and a 5% operating profit margin. Gyllström stated that Atria has a need to "grow profitably outside Finland," noting that in 2019 over 100% of the company's operating profit came from Finland. He said that the share of operating profit from outside Finland has since improved by 25 percentage points, reaching a split of roughly 80% from Finland and 20% from elsewhere. Gyllström described Atria's approach as focusing on growth in existing markets using local brands, rather than entering new ones. He mentioned that the strategy includes both efficiency improvements and growth investments, such as the acquisition of the Swedish ready-meal company Gooh. He also acknowledged challenges in the core pork and beef markets, where demand is declining, and emphasized that as a listed company, the strategic targets are tied to improving operating profit and growth.